Dynamic marketing professional with a proven track record at Delta Yards Realty Pvt. Ltd., enhancing CRM efficiency by 25% and driving customer acquisition. Skilled in data analysis and team leadership, I excel in crafting impactful content strategies and optimizing campaigns to boost brand visibility and engagement.
Overview
12
12
years of professional experience
1
1
Certification
Work History
IT Infra, CRM, and Social Media Marketing Head
Delta Yards Realty Pvt. Ltd
Mumbai
02.2022 - Current
Drive CRM strategies, boosting customer acquisition by 20%, and retention by 15%.
Monitored competitors' activities to keep up with industry trends.
Analyzed market trends to identify potential opportunities for growth.
Enhance CRM efficiency by 25% through integration and analytics, improving lead conversion by 18%.
Increase brand visibility by 25% and engagement by 30% with tailored content strategies.
Grow followers by 40% and user interaction by 20% across platforms.
Demonstrated strong problem-solving skills, resolving issues efficiently and effectively.
Performed market analysis to better understand target audiences.
Evaluated the effectiveness of marketing campaigns using analytics tools.
Developed and implemented marketing plans for new products.
Generated ideas to increase sales through creative promotions.
Built relationships with influencers in the industry for increased visibility.
Researched emerging technologies in digital marketing space.
Tracked budgets for all marketing initiatives and provided regular updates.
Managed social media accounts and campaigns.
Managed creation of marketing materials, collateral and sales support tools.
Assistant Manager
Vivish Technology Pvt. Ltd.
Mumbai
03.2020 - 01.2022
Company Overview: (MyGate.com)
Performed market analysis to better understand target audiences.
Analyzed market trends to identify potential opportunities for growth.
Supervised a team of junior marketers in executing various projects.
Managed social media accounts and campaigns.
Produced ideas for promotional events or activities and organized them efficiently.
Analyzed sales data to update a product or adjust marketing strategy.
Implement CRM strategies, increasing sales by 20% and retention by 15%.
Improve segmentation by 18% and system usage by 30% through analytics and training.
Grow online communities by 40%, enhancing user-generated content by 15%.
Improve campaign ROI by 40% and reduce cost per engagement by 18%.
(MyGate.com)
Assistant Manager
RS Cyberadge India Pvt. Ltd.
03.2016 - 02.2020
Company Overview: (Mysocietyclub.com)
Evaluated the effectiveness of marketing campaigns using analytics tools.
Developed and implemented marketing plans for new products.
Managed social media accounts and campaigns.
Integrate CRM systems, improving insights by 20% and sales efficiency by 25%.
Automate workflows, increasing campaign effectiveness by 20%.
Expand reach with campaigns, growing followers by 40% and engagement by 30%.
Drive 25% more website traffic and 18% higher conversions via ads.
Received Best Employee Award.
Generated weekly performance reports for clients detailing campaign results.
Monitored budget pacing and adjusted bids accordingly to ensure goals were met within budget limits.
(Mysocietyclub.com)
Acquisition Manager
IndusInd Bank Pvt. Ltd.
12.2014 - 02.2016
Source leads and manage the full sales cycle, driving new business growth.
Strengthen customer relationships and support marketing efforts to boost brand awareness.
Business Development Executive (IT Sales)
Jincore Soft Indie Pvt. Ltd.
01.2013 - 11.2014
Identify and qualify clients, building relationships to generate business opportunities.
Collaborate with technical teams to deliver tailored solutions and manage sales pipeline for revenue growth.
Education
Master of Computer Applications - Computer And Information Systems
United Institute
Allahabad, India
04-2014
Skills
Customer relationship management
Data analysis
Market research
CRM integration
Social media management
Content strategy
Lead generation
Campaign optimization
Team leadership
Problem solving
Budget management
Performance tracking
Team building
Training and mentoring
Campaign management
Email marketing
Social media marketing
Languages
Hindi
First Language
English
Upper Intermediate (B2)
B2
Certification
Facebook (Meta)
Google Ads
LinkedIn
Timeline
IT Infra, CRM, and Social Media Marketing Head
Delta Yards Realty Pvt. Ltd
02.2022 - Current
Assistant Manager
Vivish Technology Pvt. Ltd.
03.2020 - 01.2022
Assistant Manager
RS Cyberadge India Pvt. Ltd.
03.2016 - 02.2020
Acquisition Manager
IndusInd Bank Pvt. Ltd.
12.2014 - 02.2016
Business Development Executive (IT Sales)
Jincore Soft Indie Pvt. Ltd.
01.2013 - 11.2014
Master of Computer Applications - Computer And Information Systems