Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

C Sumanth Kumar

SFMC Developer
Hyderabad,TG

Summary

I am a IT professional with over 5.5 years of experience, specializing in Salesforce Marketing Cloud development for the last 2.5 years. My career began with a strong foundation in Business Process Management using Pega before transitioning to marketing automation. I am proficient in leveraging AMP script, SQL, Automation and Journey Builder to build effective customer engagement solutions and am skilled at translating complex business requirements into technical realities within the SFMC ecosystem.

Overview

2026
2026
years of professional experience

Work History

Salesforce Marketing Cloud Developer

Luxoft India LLP
10.2023 - Current
  • Managed the end-to-end execution of email campaigns in Email Studio, including template setup, content personalization, QA testing, and deployment.
  • Configured and managed Marketing Cloud tools, including Email Studio, Automation Studio, and Journey Builder, to enhance customer engagement.
  • Created and optimized email templates, landing pages, and content blocks to ensure consistent and impactful messaging.
  • Worked collaboratively with cross-functional teams, including design, content, and analytics, to ensure campaigns aligned with organizational goals.
  • Designed and implemented landing pages, web forms, and microsites using HTML, CSS, and AMP script for personalized customer interactions.
  • Collaborated with design and content teams to align Cloud Page experiences with overall marketing strategies.

Salesforce Developer

Accenture India PVT LTD
  • Developed and executed data-driven marketing campaigns using Salesforce Marketing Cloud.
  • Applied basic AMP script to implement dynamic greetings and conditional content based on subscriber data.
  • Supported the creation and maintenance of subscriber data extensions and performed daily data import and list cleansing activities.
  • Developed and updated responsive HTML email templates to ensure proper rendering across different email clients and devices.
  • Monitored and reported on key email metrics, including open rates, click-through rates, and deliverability, to track campaign effectiveness.
  • Gained foundational experience with Marketing Cloud Connect for data synchronization between Sales Cloud and Marketing Cloud.

Pega Developer

Accenture India PVT LTD
  • I led the initiative to implement paperless intents across various departments and concurrently enhanced customer onboarding functionalities. The project aimed to eliminate paper usage, improve operational efficiency, and enhance customer experience through digital transformation.
  • Developed the User interface by creating the Flow actions and Section rules.
  • Developed the Activities, Data Pages, Report definition, Data Transforms, Data types & Circumstances.
  • Used Tracer and Clipboard tool for debugging.
  • Provided ongoing maintenance after implementation by performing system upgrades, bug fixes, and enhancements as required.
  • Mentored junior developers, sharing knowledge of PEGA tools, frameworks, and methodologies to improve team skills and productivity.

Education

B.tech - Electronics And Communications Engineering

Kalasalingam University
Madurai, India
04.2001 -

Skills

  • Salesforce Marketing Cloud
undefined

Timeline

Salesforce Marketing Cloud Developer

Luxoft India LLP
10.2023 - Current

B.tech - Electronics And Communications Engineering

Kalasalingam University
04.2001 -

Salesforce Developer

Accenture India PVT LTD

Pega Developer

Accenture India PVT LTD

Similar Profiles

CREATE PROFILE
C Sumanth KumarSFMC Developer