Casroy Alphonso

• Led marketing and ecommerce sales initiatives for hydration beverage brand in Goa
• Managed project timelines and resources for business plan, content strategy, and sales team
• Analyzed market trends and consumer data to inform strategic decision-making.

• Improved sales performance by leading marketing for award-winning hospitality brands and events.
• Generated revenue by analysing hospitality brands and translating insights into lead plans.
• Strengthened revenue pipelines through lead brand analysis driving sales
  conversion.

@jamungoa, @praca.prazares @chefpicu @mistermerchant @marketd.events

• Build business plans and lead financial forecasting for pre-opening readiness.
• Direct project management by coordinating teams, timelines, and delivery decisions.
• Own HR management and coordinate supporting teams to meet opening
  standards.

• Spearheaded content creation and strategy independently.
• Conducted weekly performance reporting of digital marketing.
• Managed editing processes to ensure high-quality output & oversaw social media channels to enhance engagement.

• Assisted in institutional marketing content strategy for college initiatives.
• Coordinated marketing and IT support for diverse commercial events.
• Managed social media channels, including content creation and monthly planning.

• Improved day-to-day flow by supporting marketing roles alongside food production cell work.
• Strengthened team execution by managing micro teams across marketing and production.
• Raised delivery consistency by coordinating tasks