RAKSHITHA KULAL

• Over 5 years of experience in analyzing complex datasets and delivering actionable insights.
• Proficient in SQL, Excel, Python, and Tableau for data extraction, manipulation, and visualization.
• Strong track record of improving user engagement by 20% and optimizing platform features by 10%.
• Expertise in transforming static reports into dynamic dashboards, enhancing data accessibility by 25%.
• Skilled in developing visualizations for sales by product, client, and time period, contributing to a 15% increase in sales.
• Adept at providing insights into customer and student behavior, leading to targeted improvements and increased engagement.
• Committed to leveraging analytical skills to solve problems, streamline processes, and achieve organizational objectives.

Checkout Flow Optimization Analysis April 2024

● Analyzed the client platform's checkout process, resulting in a 20% enhancement in user payment experience and a 15% increase in conversion rates.

● Examined user interactions with subscriptions and payments using SQL for data extraction and preparation, analyzing over 500,000 records.

● Created a three-page story-based dashboard in Tableau showcasing key metrics, insights, and visualizations.

● Identified key pain points and recommended improvements to streamline the checkout process and enhance user satisfaction, decreasing cart abandonment by 10%.

● Delivered actionable strategies to improve checkout flow, targeting a 20% reduction in cart abandonment and a 30% increase in successful checkouts.

Tracking User Engagement on website February 2024

● Analyzed the impact of new platform features on customer engagement, resulting in a 25% increase in user interaction.

● Investigated whether new feature launched on website led to increased engagement and profitability

● Utilized SQL for data extraction, Excel for data manipulation and visualization, and Python for in-depth analysis and hypothesis testing, processing over 1 million data points.

● Provided actionable insights on the effectiveness of new features, contributing to a 10% increase in user retention and strategies to further enhance user engagement and platform profitability, achieving a 12% growth in revenue.

Customer Sales Analysis September 2023

● Transformed static sales reports into dynamic visual dashboards, improving tracking and analysis of internet sales by 30%.

● Developed visualizations to show sales by product, client, and time period.

● Utilized SQL for data extraction, Excel for budget data integration, and Tableau for dashboard creation, handling over 200,000 sales records.

● Enhanced sales performance tracking, improved decision-making capabilities by 20%, and facilitated the achievement of sales targets through real-time, interactive dashboards, contributing to a 15% increase in overall sales

Customer Engagement Analysis June 2023

● Developed a three-page dashboard to analyze and enhance customer engagement on the client platform, increasing user engagement by 20%.

● Utilized SQL for data extraction and manipulation, processing over 500,000 records, and Tableau for data visualization and dashboard creation.

● Provided actionable insights into student behavior, enabling targeted improvements that resulted in a 15% increase in platform engagement and a 10% optimization of platform features.

PG Diploma in Data Science by IIIT Bangalore

Master Certified in Automation Anywhere V11.0 by Automation Anywhere

RPA Developer Advanced Certified by UiPath

• 2nd Rabodi(Koliwada), Thane West- 400601