Chandan Chakravarty
Digital Marketing Manager
Bengaluru,KA
Summary
Seasoned Digital Marketeer with 4.5 years success in creating on-brand marketing content for existing and new social media platforms. Accomplished in evaluating analytics and marketing campaign results to adjust strategies and achieve goals. Proficient in social media monitoring and management tools.
Overview
5
5
years of professional experience
4
4
years of post-secondary education
Work History
Digital Marketing Manager
Outre/ 42 Signs Infosystems Private Limited
Bangalore, Karnataka
04.2021 - Current
- Spearheaded client meetings to determine project needs and professional requirements and identify correct course of action enhance client success.
- Administered marketing calendar and posted new content to coincide with new product and service releases.
- Devised strategies and roadmaps to support product vision and value to business. Such as Integrated Marketing Communications (IMC) Plan, Digital Marketing Plan, Case Studies , Value Analysis.
- Maintained expert-level skills in digital platforms such as Google ads and Facebook Ads platforms.
- Managed relationships with high-profile clients and translated marketing and social media needs into results-driven strategies.
- Some of my Key Achievements are -
- Driving the linkedin follower inclusion efforts and achieve success around 50-70% increase in the last 3 months.
- Have structured the process from scratch and aligned it in relevant verticals (Social Media, SEO, and Ads)
- Have nurtured growth in the team and have developed a team from 3 members to now 10 members in 3 months.
Senior Associate
InMobi
Bangalore, Karnataka
09.2018 - 03.2021
- Produced documentation, status reports and presentations.
- Collaborated with stakeholders to gather requirements and develop scope.
- Programmatic Advertising (PMP, Direct Connection, PMP Guaranteed, Spot Buying,Open Exchange Advertising)
- Salesforce CRM
- Content Review (Creatives, Line Items) and pre campaign launch planning and Post Campaign Launch Analysis
- Customer Retention Strategies
- Self Serve to Managed Serve client conversion
- Client and Business Reporting ( QTD , DRR, MRR, Advertising Insights)
- Training Material Creation, SOP and Process Handouts.
- Logged reports, expenses, receipts and sales documents into digital database.
- Cultivated and strengthened relationships with new clients and educated clients on account services and capabilities.
- Approached each problem with fresh mind and analytical strategies to quickly resolve concerns.
Senior Associate
Dell International Services Private Limited
Bangalore, Karnataka
04.2017 - 08.2018
- Educated clients on account services and resolved client inquiries regarding statement information and account balances.
- Presented clients with various support options to meet diverse demands.
- Key Account Management
- Produced documentation, status reports and presentations.
- Assigned tasks, reviewed performance and devised improvement plans or corrections.
- Collaborated with stakeholders to gather requirements and develop scope.
Education
PGDMC - Marketing And Communication
MICA
AHMEDABAD 11.2020 - 07.2021
BBA - Marketing
NSHM Business School
Durgapur 08.2013 - 07.2016
Skills
Marketing Strategies
undefinedTimeline
Digital Marketing Manager
Outre/ 42 Signs Infosystems Private Limited
04.2021 - Current
PGDMC - Marketing And Communication
MICA
11.2020 - 07.2021
Senior Associate
InMobi
09.2018 - 03.2021
Senior Associate
Dell International Services Private Limited
04.2017 - 08.2018
BBA - Marketing
NSHM Business School
08.2013 - 07.2016
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