Chandan Das
Associate Marketer
Bengaluru
Summary
Dynamic marketing professional with a proven track record at Perfios Software Solutions, adept in campaign execution and content optimization. Skilled in analytics and SEO, I successfully boosted product visibility and enhanced website traffic through strategic marketing initiatives. Known for strong collaboration and creative storytelling techniques that engage target audiences effectively.
Overview
4
4
Certificates
4
4
Languages
5
5
years of professional experience
5
5
years of post-secondary education
Work History
Marketing Associate
Perfios Software Solutions Private
09.2023 - Current
- Planned and executed events and marketing programs to increase qualified leads.
- Supported the design process of various promotional materials including brochures, flyers, banners, and advertisements.
- Created eye-catching visual assets for print and digital campaigns that resonated with target audiences.
- Boosted product visibility by developing and executing targeted marketing campaigns.
- Led cross-functional teams in launch of seasonal marketing campaigns, meeting all project deadlines.
Content Writer
Codegama LLP
11.2022 - 08.2023
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Completed thorough research into assigned topics.
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
- Improved content quality by conducting thorough research and incorporating industry trends.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
Content Writer
Kapture CX
08.2022 - 10.2022
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.
- Enhanced website traffic by creating engaging and shareable blog posts, articles, and social media content.
- Streamlined content production processes through effective project management and collaboration with team members.
Freelance Content Writer
Freelance
04.2020 - 08.2022
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Completed thorough research into assigned topics.
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
- Improved content quality by conducting thorough research and incorporating industry trends.
Content Marketer Intern
GreedyGame
03.2022 - 06.2022
- Established workflow for requesting, creating, editing, publishing and retiring content.
- Conducted market research to understand audience needs and preferences, tailoring content accordingly.
- Developed market surveys and conducted focus groups to analyze customer purchasing patterns and preferences.
- Increased website traffic by developing and implementing a comprehensive content marketing strategy.
Content Coordinator
Techmagnate
05.2021 - 10.2021
- Collaborated with cross-functional teams to ensure timely delivery of high-quality content.
- Managed editorial calendars, streamlining the content production process and meeting tight deadlines.
- Coordinated with freelance writers and designers to produce visually appealing and informative content.
- Edited and revised wide array of content for accuracy, clarity and consistency.
News Intern
Doordarshan Kendra
01.2020 - 02.2020
- Gained valuable industry experience through shadowing various roles within the news team, including producers, anchors, and reporters.
- Enhanced visual storytelling capabilities by assisting with graphics creation for on-air segments.
- Streamlined workflow processes by assisting in the coordination of schedules and assignments for reporters.
- Aided multimedia journalists in shooting video footage, leading to more dynamic visuals within news packages.
Education
Bachelor of Arts - Journalism And Mass Communication
Institute of Management Studies
08.2017 - 11.2020
Senior Secondary - Commerce
Bridgeford School
04.2015 - 05.2017
Skills
Market analysis
Social media engagement
Content optimization
Campaign execution
Strategic planning
Advertising campaigns
Analytics and SEO
Copywriting
Product marketing
Digital marketing
Content marketing
Storytelling techniques
Certification
Google Analytics for Beginners
Languages
English
Hindi
Bengali
German
Timeline
LinkedIn Marketing Strategy
09-2024
Marketing Associate
Perfios Software Solutions Private
09.2023 - Current
Content Writer
Codegama LLP
11.2022 - 08.2023
Content Writer
Kapture CX
08.2022 - 10.2022
Content Marketer Intern
GreedyGame
03.2022 - 06.2022
Google Analytics for Beginners
06-2021
Marketing Tools - SEO
06-2021
Digital Marketing
06-2021
Content Coordinator
Techmagnate
05.2021 - 10.2021
Freelance Content Writer
Freelance
04.2020 - 08.2022
News Intern
Doordarshan Kendra
01.2020 - 02.2020
Bachelor of Arts - Journalism And Mass Communication
Institute of Management Studies
08.2017 - 11.2020
Senior Secondary - Commerce
Bridgeford School
04.2015 - 05.2017