Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Work Availability
Quote
Timeline
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Chandni Biswas

Asst. Category Manager
New Delhi

Summary

An efficient category manager responsible to increase the sales and profitability of a business to drive sustainable growth; by analyzing data and getting insights to determine industry and consumer trends regarding the product and category.


Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with accuracy.

Overview

9
9
years of professional experience
5
5
years of post-secondary education
1
1
Certification
3
3
Languages

Work History

Assistant Manager - Category

Ferns and Petals
New Delhi
12.2021 - Current
  • Analyzing data and insights to determine industry and consumer trends regarding the product and category
  • Developing and launching new products in the category and further doing the range planning for the new projected products
  • Pricing, discounting and merchandising of the listed products
  • Projection of materials vendor wise on PAN India basis for metro as well as tier 2 and tier 3 cities
  • Run daily/weekly/monthly reports related to sales and inventory. Provide insightful, clear and relevant analysis that can provide opportunities and solve problems
  • Keeping a close look on the competitors and doing bench marking of similar products on a monthly basis
  • Maintaining the desired margins for the products and achieving it
  • Responsible for the development of the products, photoshoots, cataloging and final launching on the website
  • Cross functional work management with all the interrelated teams, (operation, merchandising, cataloging, marketing etc)
  • Developing an exit strategy for non-performing products

Ecommerce Manager

Aditi Wasan
New Delhi
07.2018 - 11.2019


  • Working with the team and taking care of the key areas such as inventory management, discounting, cataloging, visibility etc. on daily basis
  • Merchandising- working closely with the merchandising team to ensure a good and vibrant range of products to be launched seasonally
  • Involved for the generation of new purchase orders for the company and ensuring that even the slow moving articles get good sale
  • Weekly meetings with the e-commerce partners to ensure a smooth business, also to have a track on all the upcoming events, marketing proposals and visibility; ultimately resulting to an increase in sale for the brand

Account Manager

Jabong
Gurugram
03.2016 - 06.2018
  • Working with teams and taking care of the key areas such as inventory management, discounting, cataloging, on daily basis
  • Vendor management and Coordination- handling vendors of marketplace for Kids category and coordinating with them to maximize the growth and sales of the business.
  • Weekly meetings with the vendors for ensuring a smooth run of business and being the SPOC for them.
  • Range planning for seasonal products and new catalogs
  • Liaised with marketing and sales teams to develop targeted campaigns.

Department Manager

Vishal Mega Mart (TPG Wholesale Pvt Ltd)
New Delhi
02.2014 - 03.2016
  • Managing the Apparels and General Merchandise divisions spread over 12500 sq. ft. of sales area
  • Recruiting, training, supervising and appraising staff. Leading and guiding a 20 member’s sale team
  • Motivated associates to consistently deliver effective selling behaviors through coaching and recognition
  • Managed inventory and receiving operations to maintain optimal stock levels and meet expected demands
  • Worked actively with management team to create daily and weekly sales plans based on weekly sales trends
  • Develop and implement strategic as well as short term marketing action plans in order to reach monthly sales goals
  • Ensuring proper functioning of the store and as well as the sale area according to SOPs: performances, quality control, and provide corrective actions

Education

Bachelor of Arts - Geography (H)

Miranda House College (DU)
New Delhi
07.2008 - 08.2011

MBA - Fashion Merchandising And Retail Management

Footwear Design And Development Institute (FDDI)
Noida
08.2012 - 09.2014

Skills

Sales growth

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Accomplishments

*While working in Vishal Mega Mart as Dept Manager; brought the store to #1 position in terms of sales growth of approximately 150% in FY 2014- 15 as compared to previous year.

*Developed and implemented a training programme solely for sales associates (to provide them the knowledge of retailing in practical terms which did improve their work on floor) in the store, which got implemented across the region for all stores.

Certification

Fundamentals of Digital Marketing

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

Your time is limited, so don’t waste it living someone else’s life.
Steve Jobs

Timeline

Assistant Manager - Category

Ferns and Petals
12.2021 - Current

Fundamentals of Digital Marketing

10-2021

Ecommerce Manager

Aditi Wasan
07.2018 - 11.2019

Account Manager

Jabong
03.2016 - 06.2018

Department Manager

Vishal Mega Mart (TPG Wholesale Pvt Ltd)
02.2014 - 03.2016

MBA - Fashion Merchandising And Retail Management

Footwear Design And Development Institute (FDDI)
08.2012 - 09.2014

Bachelor of Arts - Geography (H)

Miranda House College (DU)
07.2008 - 08.2011

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Chandni BiswasAsst. Category Manager