Charvi Joshi

Responsibilities handled as Business Development Manager:

• Generated qualified leads across platforms including Apollo, LinkedIn Sales Navigator, Upwork, Freelancer, and Legiit, converting outreach into lasting client relationships.
• Executed targeted bulk email outreach campaigns, consistently driving engagement and securing new high-value clients.
• Built and maintained a diverse prospect pipeline across multiple industries, fostering steady business growth.
• Negotiated contracts and closed deals for SEO, PPC, Meta Ads, web design, and full-stack digital marketing services, ensuring client satisfaction and project alignment.

Responsibilities handled as Account Management & Client Success:

• Served as the primary point of contact for multiple clients, overseeing seamless delivery of SEO, link building, PPC, and web development projects.
• Coordinated cross-functional teams to execute full-cycle digital marketing campaigns, enhancing client outcomes and campaign effectiveness.
• Identified opportunities to upsell additional services such as Meta Ads, website redesigns, and comprehensive digital strategies, improving client engagement and loyalty.
• Prepared client reporting and campaign analyses, providing actionable insights and recommendations for continuous improvement.

Digital Marketing Knowledge:

• Hands-on experience on implementing SEO, link-building, PPC, & Meta Ads.
• Strong understanding of full-funnel marketing strategies, integrating organic and paid channels to enhance client visibility.
• Developed tailored proposals and marketing solutions aligned with client objectives across both B2B and B2C sectors.

• Assisted in optimizing website content for search engines and user experience.
• Conducted keyword research to identify trends and opportunities for content development.
• Supported the implementation of on-page & technical SEO strategies to improve search rankings.
• Monitored website performance using tools like Google Analytics and Search Console.
• Collaborated with content creators to ensure alignment with SEO best practices.
• Participated in competitor analysis to inform SEO strategies and tactics.
• Contributed to off-page optimization activities such as link building, link reclamation and outreach via Guest Posting, HARO, Digital PR and more.
• Utilized various tools such as Google Analytics, Search Console, Ahrefs, SEMrush, to monitor website performance against competitors' websites.