Summary
Overview
Work History
Education
Skills
Timeline
Generic

Daya Ram

New Delhi

Summary

HYBRID EVENTS|OPERATIONS MANAGEMENT | BRAND STRATEGY | EVENT MANAGEMENT | CLIENT SERVICING

Client Servicing and Operations Management Professional Passionate about offering my best in every space I am engaged in. Hands on experience with the media and advertisement Industry enables me to deliver disruptive solutions in a fast-paced dynamic culture which also presents ample scope of creative inclusion. With more than 12+ years of diverse experience in Hybrid Events, B2B, BTL & Events Managements. I strive to act as a change maker and a catalyst in the Client servicing and operations management space.

Overview

16
16
years of professional experience

Work History

Senior Event Manager- Hindustan Times

Hindustan Times
02.2022 - Current
  • End to End Event Execution.
  • Nurtured and built relationships with vendors, venues and industry contacts to obtain best pricing and services for events.
  • Generated ideas to enhance and expand current event offerings.
  • Assembled creative and innovative event attractions based on internal capabilities.
  • Analyzed event costs to identify areas of improvement and cost savings.
  • Negotiated contracts with venues, vendors and suppliers to obtain best rates and services.

Virtual & Hybrid Events Manager- Freelancer

MOSAIC MEDIA VENTURES PVT LTD, Okhla Phase III, New Delhi. https://www.vccircle.com/contact-us/
02.2021 - 01.2022
  • Managed administrative logistics of events planning, event booking, and event promotions.
  • Worked closely with Design Team and Sales Team to maintain optimum levels of communication to effectively and efficiently complete projects.
  • Vendor management, Negotiation and Budgetary, decision making for all the summit events, conference and digital board room meetings.
  • Executed more than 200+ virtual Conference, Digital Boardroom & Meetings.
  • Executed Events on 3D customized platform with lucrative and interactive way.
  • Delivered exceptional level of service to each client by listening to concerns and answering questions.
  • Used coordination and planning skills to achieve results according to schedule.
  • Resolved problems in virtual events, improved operations and provided exceptional service to execute.
  • Actively listened to internal and External requests, confirming full understanding before addressing concerns.

Assistant Operations Manager

MOSAIC MEDIA VENTURES PVT LTD, Okhla Phase III, New Delhi. https://www.vccircle.com/contact-us/
08.2019 - 01.2021
  • Helped with planning schedules and delegating assignments to meet coverage and service demands.
  • Lucrative & Interactive Hybrid Events planning and Optimization.
  • Supervised operations team to support operational excellence and excellent customer service.
  • Part of Client Servicing & Operations – Responsible for end to end ownership to execute Hybrid Events.
  • Resolved problems, improved operations, and provided exceptional service.
  • Managing Operations- end to end- for all the physical and virtual events/Conferences and board room meeting.
  • Vendor management, Negotiation and Budgetary, decision making for all the summit events, conference and digital board room meetings.
  • Understand the industry trends and highlight within the organization to articulation mandatory point.
  • Key Projects: - Executed Hybrid Conferences by Renowned Professors Dr.Bala Dharan, Dr Ram Charan and many more.
  • Hybrid Summit Events like 7DD Event, Healthcare Events, Tech circle Events and many more.
  • Hybrid board room meeting with various renowned organization leaders and many more.

Senior Brand Associate - Client Servicing

7ty7 Entertainment Pvt Ltd, www.7ty7.com
03.2019 - 07.2019
  • Part of Client Servicing and Business Development vertical – Responsible for Bringing additional business and managing existing business and growing revenue four folds by effective servicing and operations management Servicing the marquee clients of 7ty7 Entertainment private Limited Adding Incremental Business, by New Business development in the designated category.
  • Managing Operations- end to end- for all the campaigns closed and running Creative Visualization of the projects and making pitch presentations for the clients Vendor management, Negotiation and Budgetary decision making for campaigns.
  • Informed customers of promotions to increase sales productivity and volume.
  • Liaised with customers, management and sales team to better understand customer needs and recommend appropriate solutions.
  • Eliminated downtime and maximized revenue by providing top project quality control.
  • Key Projects: - Executed Oriflame Event TPS Gathering at Taj Vivanta Hotel Surajkund Faridabad Haryana.
  • Vivo V15 Pro Mall activation Pan India, Income Tax, Volvo Cars Mall and RWA activations.

Senior Operations Executive

Jagran Solutions (A Unit of JPL Unit), Okhla Phase III, www.Jagransolutions.com
08.2011 - 02.2019
  • Over 7+ years of experience in activation,event, retail and operations management, Worked with multiple brands across industries.
  • Highly motivated and keen to work on new ideas and innovations.
  • Built and strengthened relationships across functional leadership areas to keep revenue development and operational plans interconnected and effective.
  • Strategically coordinated operations according to objectives and capabilities, effectively allocating resources to meet demands
  • Managed cross-functional collaboration to drive team engagement and keep members on course to achieve demanding company targets.
  • Operational proficiency in handling end to end campaigns both urban and Rural- Event & Activations.
  • Managing vendors and channelizing work and payments project on project basis.
  • Training, Hiring, Supervising and leading high performing teams on projects
  • Demonstrated competencies in flawless operational execution, administration including Quality control, cost Management and workflow of multiple on-going projects
  • Potent with Industry knowledge, on ground insights and functional knowledge Servicing Clients on retainer basis, managing right from ideation to project closure.
  • Retail marketing, POSM management, Fabrication and printing, and creative ideation
  • Venue Booking, Celebrity & Artist Hiring & Management, Collateral Production, Reporting & Communication.

NATURE OF WORK JAGRAN SOLUTIONS

Mall Activations, National and International Events, Road Shows, , Government projects, SCP, College Contact Programme, Retail Activations, Modern trade activation, POS activation, Sales and market outreach programme, Alternate channel Development, Rural activation, Sports Event, Mela activations

CLIENTS HANDLED

ITC, Samsung, Star Plus, Sony, ETnow, NDTV, Total, Castrol, UBM, Radio Mirchi, Google, Youtube, LG, RedBull, Hamley's, Ciso, Casio, Nokia, Coca cola, Dabur India, Adidas, Castrol Engine Oil, Total Engine Oil Gulf Oil and Many more.

PROJECT MANAGER ( Contractual Basis)

COMPASS, Unit of WPP Group PLC | https://www.encompass.in/
03.2009 - 07.2011
  • Mall Activations, National and International Events, Road Shows, , Government projects, SCP, College Contact Programme, Retail Activations, Modern trade activation, POS activation, Sales and market outreach programme, Alternate channel Development, Rural activation, Sports Event, Mela activations
  • CLIENTS HANDLED- ITC, Samsung, Star Plus, Sony, ETnow, NDTV, Total, Castrol, UBM, Radio Mirchi, Google, Youtube, LG Redbull, Hamley’s, CISO, Casio, Nokia, Coca Cola, Dabur India, Adidas, Gulf Oil and many more
  • Handling Marquee corporate accounts like Colgate, National Geographic, Pepsi, Cartoon Network, Toyota to mention a few.
  • Proven expertise of handling operations end to end for multiple genre of project from retail to urban activation and events Pan India Data Reporting, Vendor management and on ground execution for event, activations, exhibitions, road shows etc.

INTERN – CAMPAIGN BASIS

WIZCRAFT WORLhttp://www.wizcraftworld.com/
01.2008 - 01.2009
  • Key Deliverables Taken up roles of Anchor, to host events and activation end to end
  • Started as a beginner for projects and looking after all the eerie operational requirements assisting the senior team with on ground research, questionnaire and data building Under apprenticeship with Industry’s best minds to learn and foresee career in operations.

Education

No Degree - Digital Marketing

Fundamental Of Digital Marketing
Certification Exam From Google

High School Diploma -

Digital Vidhya Company
New Delhi
2021

MBA - (PGDBA) Marketing

Symbiosis Institute Of Business Management
Symbiosis University Pune, India.
2018

Associate of Arts - Art History

BA(H) - History
Delhi University
2011

Bachelor of Arts - Classical Vocal

Prayag Sangeet Samiti
Allahabad University
2008

High School Diploma -

F- Tec Institute Of Languages
New Delhi
2007

Skills

  • Executed Hybrid events with different platforms to get Lucrative optimization
  • Operational proficiency in handling end to end campaigns both urban and Rural- Event & Activations
  • Managing vendors and channelizing work and payments project on a project basis
  • Training, Hiring, Supervising and leading high performing teams on projects
  • Demonstrated competencies in flawless operational execution, administration including Quality control, cost
  • Management and workflow of multiple on-going projects
  • Potent with Industry knowledge, on ground insights and functional knowledge Servicing
  • Retail marketing, POSM management, Fabrication and printing, and creative ideation
  • Venue Booking, Celebrity & Artist Hiring & Management, Collateral Production, Reporting & Communication
  • Artist, Presentations, Event planning, Exhibition
  • Vendor Management and contract negotiations,
  • Operations management ,Budgeting and Control ,Database Management

Timeline

Senior Event Manager- Hindustan Times

Hindustan Times
02.2022 - Current

Virtual & Hybrid Events Manager- Freelancer

MOSAIC MEDIA VENTURES PVT LTD, Okhla Phase III, New Delhi. https://www.vccircle.com/contact-us/
02.2021 - 01.2022

Assistant Operations Manager

MOSAIC MEDIA VENTURES PVT LTD, Okhla Phase III, New Delhi. https://www.vccircle.com/contact-us/
08.2019 - 01.2021

Senior Brand Associate - Client Servicing

7ty7 Entertainment Pvt Ltd, www.7ty7.com
03.2019 - 07.2019

Senior Operations Executive

Jagran Solutions (A Unit of JPL Unit), Okhla Phase III, www.Jagransolutions.com
08.2011 - 02.2019

PROJECT MANAGER ( Contractual Basis)

COMPASS, Unit of WPP Group PLC | https://www.encompass.in/
03.2009 - 07.2011

INTERN – CAMPAIGN BASIS

WIZCRAFT WORLhttp://www.wizcraftworld.com/
01.2008 - 01.2009

No Degree - Digital Marketing

Fundamental Of Digital Marketing

High School Diploma -

Digital Vidhya Company

MBA - (PGDBA) Marketing

Symbiosis Institute Of Business Management

Associate of Arts - Art History

BA(H) - History

Bachelor of Arts - Classical Vocal

Prayag Sangeet Samiti

High School Diploma -

F- Tec Institute Of Languages
Daya Ram