Chetan Shivankar
Badlapur,MH
Summary
Accomplished Branch Marketing Manager with extensive experience leading marketing initiatives, optimizing sales, and enhancing brand visibility. Proven track record in managing end-to-end operations, developing strategic sales plans, and driving customer satisfaction. Demonstrated expertise in team management, training, and mentoring across various roles including Area Manager at Reliance Retail Limited – JIO and Team Manager at HDFC Securities Limited. Adept at utilizing social media marketing to effectively promote products and events, with strong skills in CRM software and management information systems. Career goal is to leverage leadership and strategic planning skills to drive business growth and foster innovation.
Overview
11
11
years of professional experience
Work History
Branch Marketing Manager
Mahindra Holidays & Resorts India Limited
06.2024 - 10.2024
- Company Overview: A leading player in the Holidays and Resorts sector in India
- Led the development and execution of integrated marketing campaigns across digital, print, and social media platforms, significantly raising brand awareness.
- Develop marketing initiatives to expand customer base and optimize Sales
- Undertake promotional activities to ensure brand visibility and awareness in metro and nonmetro markets
- Manage marketing department, budget designing and producing marketing collaterals to maximise ROI.
- Executing Tie-ups, Promotion Activating and Events Industry
- Follow up with the field staff and visit retail outlets with supervisors and meet distributors
- Manage the Tele-Marketing Hub and optimize Sales
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Collaborated closely with the sales team to align marketing strategies with sales objectives, fostering a robust, sales-enabling environment.
Area Manager (Jio Center Home Lead)
Reliance Retail Limited - JIO
09.2021 - 11.2023
- Company Overview: A prominent telecommunications and broadband service provider in India
- Manage end to end Jio Giga Fiber Business at the Jio Centre
- Manage Sales and Home Connect Operations
- Drive updation of land-base, joint surveys and RFC release
- Get permission from societies, bright of way application
- Sales Leadership: Ability to inspire and lead sales teams to achieve targets
- Understanding customer needs and providing tailored solutions
- A prominent telecommunications and broadband service provider in India
Team Manager (Deputy Manager)
HDFC Securities Limited
11.2019 - 09.2021
- Achieve Revenue Targets on Brokerage & other value-added products
- Coordinate with locations for feedback & closure of TPP business
- Monitor reports daily to ensure quality is maintained
- Ensure executives are trained to handle calls & error% is kept low
- Daily DMH MIS Report, RM performance & Quality tracking
- Led employee relations through effective communication, coaching, training, and development.
Branch Sales Manager
Motilal Oswal Financial Limited
08.2018 - 11.2019
- Leading team of Relationship Managers
- Strategizing monthly business along with driving daily revenue
- Daily client meetings with HNI customers
- Recruitment of team members as attrition required as per business
Team Manager (Assistant Manager)
5Paisa Capital Limited
08.2016 - 08.2018
- Online Demat Account Opening process through KYC & UIDAI
- Creating an inspiring team environment with open communication
- Monitor team performance and report on metrics
- Recognize high performance and reward accomplishments
Senior Relationship Manager
Bajaj Capital Limited
09.2013 - 07.2016
- Cross Selling of Mutual Funds, Fixed Deposits, and Insurance Products
- Develop and execute an effective business development plan
- Established sales strategies and developed targeted marketing campaigns
Education
MBA - Finance
NCRDs Sterling Institute of Management Studies
Navi Mumbai04-2013
Skills
- Marketing campaign management
- PeopleSoft
- Social media platforms
- Sales enablement
- Social media marketing
- Go-to-market strategy development
- Budgeting and allocation
- Retail marketing
- P&L management
- Vendor relations
- Cold calling
Accomplishments
- Increased regional sales by 25% in six months through targeted marketing initiatives.
- Reduced operation costs by 15% by optimizing resource allocation over one year.
- Achieved 120% of sales targets for three consecutive quarters in telecommunications role.
- Led team to onboard 300 new clients, enriching customer base within eight months.
Awards
- MDA Club, Recognized with 1st Area in Maharashtra Region & 5th In Pan India for two consecutive years by Mr. Kiran Thomas (CEO) in year 2023
- Best Team Manager, Rewarded as Best Team Manager for highest brokerage generation in March 2020
- 5p Achievers club, Recognized for outstanding performance in March and August 2017
- GOA trip, Rewarded for achieving 25 lacs of revenue in Mutual fund and Insurance in Bajaj Capital Limited in year 2014
Timeline
Branch Marketing Manager
Mahindra Holidays & Resorts India Limited
06.2024 - 10.2024
Area Manager (Jio Center Home Lead)
Reliance Retail Limited - JIO
09.2021 - 11.2023
Team Manager (Deputy Manager)
HDFC Securities Limited
11.2019 - 09.2021
Branch Sales Manager
Motilal Oswal Financial Limited
08.2018 - 11.2019
Team Manager (Assistant Manager)
5Paisa Capital Limited
08.2016 - 08.2018
Senior Relationship Manager
Bajaj Capital Limited
09.2013 - 07.2016
MBA - Finance
NCRDs Sterling Institute of Management Studies
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