Summary
Overview
Work History
Education
Skills
Websites
Timeline
Hi, I’m

Chethan Dongre

Business Growth Partner With An Amazon Seller.
Bengaluru
Chethan Dongre

Summary

Results-driven Category Manager with 8+ years of professional experience in Business Development, Buying and Merchandising, Vendor Management, Category Management, Brand Management, and E-commerce business across internet companies. Passionate about building strong network and developing business from scratch. Experienced in building business from 0 to 1. Skilled at carrying out market research and analysis to draw relevant conclusions.

Overview

8

+ Years of Professional Experience

Work History

RK World Info Pvt Ltd
Bengaluru, Karnataka

Business Growth Partner
2024.08 - Current (9 months)

Job overview

  • Drive annual revenue to 200Cr on Amazon.in for the Beauty Category, and leading key brands such as Cetaphil, Johnson & Johnson, Revlon, and Glenmark.
  • Responsible for developing and owning the strategy for the Beauty category and working with a high-performing vendor management team, size of 3.
  • Establish and maintain strong vendor partnerships, manage category profitability, optimize pricing, and identify means to improve the customer experience.
  • Accountable for the P&L of multiple brands, develop plans that drive revenue and margin improvement.
  • Inventory management with maintaining SOH of 45 days. Handling a program of inventory planning for the Beauty category with the primary goal to have less than 15Cr UHI.
  • Annual and seasonal negotiations with the brands.

Indkal Technologies Private Limited
Bangalore

Category Manager
05.2023 - 07.2024

Job overview

  • Primary Road Map of ACER and BLACK+DECKER Large Appliances which includes market competition analysis, benchmarking and pricing.
  • E-Commerce Strategy and Planning: Developed and executed e-com strategy aligned with company goals, ensuring strong online presence. Launched BLACK+DECKER Washing Machines on Amazon as Exclusive Brand for Prime Day-23.
  • Responsible for primary and secondary sales of ACER and BLACK+DECKER on e-commerce platforms such as Amazon and Flipkart.
  • Monitor sales data, analyze reasons for performance, manage sales risk and accountable for sales volume and forecasting.
  • Stakeholder Management - Collaborate closely with marketing team, supply chain team and the service team to drive growth on the platform.
  • Own the P&L metrics - Category Review, Sales and Profit Analysis.
  • Marketing planning and strategies to drive traffic and acquire new customers including GDN, Amazon Marketing Service and others.
  • Proactively build partnership with platform stakeholders to grow business.
  • Collaborated with marketing team to create targeted advertising campaigns based on consumer trends.
  • Collaborated with sales teams to determine competitive pricing and promotional activities for each product category.

Arzooo.com
Bangalore

Category Manager - Buying/Vendor Management Specialist
07.2019 - 05.2023

Job overview

  • Responsible for growth and expansion of Large Appliances Category (Television, Washing Machines, Refrigerators and Air-Conditioners).
  • Inventory planning and buying of White Goods to generate annual revenue of 150Cr for South Via Retail and Wholesale channel.
  • Managing assortment, pricing, inventory, promotions and negotiations with vendors for the portfolio.
  • Maintaining DOC of healthy Inventory for 30 Days.
  • Creating and scheduling campaigns, banners and contents for sale events.
  • Evaluated vendor performance on a quarterly basis to ensure quality standards were met or exceeded.
  • Managing P&L of the respective Category.
  • Managing 3-member team.

Meesho
Bengaluru, Karnataka

KAM Lead
2019.01 - 2019.07 (6 months)

Job overview

  • Led a team of 10 Catalog Associates for the comprehensive catalog uploading process.
  • Allocated tasks and served as the single point of contact for business development team and internal stakeholders to enhance catalog quality.
  • Ensured adherence to SLA and pricing standards, conducting quality checks on the cataloging process.

FLIPKART INTERNET PVT LTD
Bangalore

Senior Ops Executive
07.2018 - 10.2018

Job overview

  • Complete order screening accurately every day, review-analyze and decision upon suspicious orders and transactions.
  • Merchandising – Creating and scheduling campaigns, banners and contents for sale like Deal of the Day, Flipkart Big Billion Day, and Independence Day Sale etc.
  • Ensuring timely and smooth execution of all sale campaigns. Generating reports on Performance of campaigns, banners and best performing products.

Amazon Development Center
Bangalore

Catalogue Associate - Vendor Management
01.2016 - 07.2018

Job overview

  • Supporting Sellers, Vendors and Fulfillment Associates to improve quality of product packaging which results in reducing damages to products.
  • Reporting of Daily Task Allocation and Escalations, Reports of QC, Generating Scorecard.
  • Analyzed vendor performance metrics to determine areas for improvement.

Education

University Visvesvaraya College of Engineering
Bangalore

Bachelor of Engineering from Mechanical Engineering
06-2014

Skills

  • Category Management
  • P&L Management
  • Amazon Marketing Service
  • Vendor Management
  • Sales Forecasting
  • Sales Tracking
  • Pricing Strategies
  • Marketing Coordination

Timeline

Business Growth Partner

RK World Info Pvt Ltd
2024.08 - Current (9 months)

Category Manager

Indkal Technologies Private Limited
05.2023 - 07.2024

Category Manager - Buying/Vendor Management Specialist

Arzooo.com
07.2019 - 05.2023

KAM Lead

Meesho
2019.01 - 2019.07 (6 months)

Senior Ops Executive

FLIPKART INTERNET PVT LTD
07.2018 - 10.2018

Catalogue Associate - Vendor Management

Amazon Development Center
01.2016 - 07.2018

University Visvesvaraya College of Engineering

Bachelor of Engineering from Mechanical Engineering

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Chethan DongreBusiness Growth Partner With An Amazon Seller.