With 10+ years of experience in marketing communications, brand building, and sales enhancement, I focus on initiatives that balance both brand visibility and revenue generation. I enjoy working in multifaceted roles that let me engage with different aspects of the business, while fostering strong interpersonal relationships across teams and clients.
As a Senior Sales Marketing Consultant, I focus on driving sales growth and expanding brand presence in a competitive market. I lead vendor alignments, manage strategic collaborations, oversee exhibition planning, and coordinate cross-functional teams to ensure smooth execution of marketing initiatives.
Pursued a passion project : a meal planning app for Indian upper-middle-class nuclear families, tailored to health needs impacted by cultural choices.Led roles in research, wireframe creation, team building, app design, community building, and user experience.
Mentored junior consultants and collaborated with senior consultants to create an internal comms plan and go-to-market strategy for the Automation Team, aimed at onboarding new clients.
This role was an overlap of marketing communications and brand building, involving multiple skills and responsibilities as per each client's requirements.
CLIENTS
Craft internal and external communication frameworks that align with business objectives and foster employee engagement. Streamline communication processes, improve information flow, and ensure consistent messaging across all platforms.
Internal Growth Career: (Low-High)
As a Management Trainee in digital ad sales, I supported sales teams, identified client needs, and helped pitch digital ad solutions.
Brand Communications