I have been 20 Years of Experience, I am Seasoned Sales and Marketing Professional with a Passion for Delivering Value to the Stake holders & Customers in the Manufacturing Industry. My core competencies include New Business Development, Strategic Marketing Management and Client Relationship management. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
18
18
years of professional experience
Work History
Deputy General Manager – Marketing
Venus Pipes & Tubes Ltd
07.2023 - Current
To analyze the Market for taking competitive advantage and chalk out plan to get maximum sales volume through Sales Team
Collect regular marketing feedback with an objective to remain updated about the industry, competitors, price, trade offers, or any other activities and provides strategic guideline for tapping new market
Analyze competitors' activities and give the feedback to the management time to time
Submit the periodical sales report and Market progression report to the management
Build positive working relationship with existing clients for repeat business & generate new inquiry & keeping track
Maintained qualified staff and communicated areas of accountability and expected performance.
Lead the sales forces to ensure business growth
Responsible for Credit Collection and Realization effectively.
Collaborated with department heads to establish goals and work plans.
Developed and implemented strategies to increase sales and profitability.
Implemented operational strategies and effectively built customer and employee loyalty.
Manager – Business in Domestic Marketing
Maxim Tubes Company Pvt Ltd
05.2011 - 06.2023
Responsible for Domestic sales
Attending Planning and review meeting at Company every weeks as per schedule inform.
Reporting and Feedback to Director and Vice President
Accountable for assigned targets on Monthly Basis
Responsible for Business Development and Sales for all product Across Nation
Developing Lead day to day Communication with client submitting Quotation, assuring delivery in time with QC Checks up and Follow up for Payments
Coordinate with Head Factory for delivery in time
In Case of Requirement travelling to client place
Submitting plan of Action, travel plan, Last month achievement report on the 1st on each month on MIS meeting in Presence of Director Business Maxim Tubes Company
Complete Follow ups of Each Prospects and Convert them into sales i.e
Target v/s Achievement
Identify potential Segments from assigned Market
Understand client's Profile and Budget to choose best solution for their requirements
Accountable for revenue generation of Organization
Developing Client's database in Specific format
Implement STP (Segmenting, targeting and positioning) Policy based on Product
Competition Analysis feedback report to help organization to design Marketing Strategy
Identify alternate Channel Business
Develop Personal Relationship and Liaison With key decision maker with client
Gathering information and maintain database
Execute Marketing Plan and Strategy according to our Target and Priority Campaign
Demonstrate the Current products and to interact with all channel officials.
Managed and motivated employees to be productive and engaged in work.
Accomplished multiple tasks within established timeframes.
Created mobile display marketing program with demographic and geographic targeting.
Manager Sales
Shree Balaji Group
04.2011 - 04.2012
Handling a team of 7 people for Marketing & Business Development Activity
Ensure that to achieve a target with the Asst manager
Daily track of login each of site, clearance of hold and query resolution of same
Focus on centralized customer service lead with benchmark conversion
Providing team member with crucial feedback as to how customer should be pitched
Groom the ones who are on track & motivating other team members to get along with them
Coordinating with Channel Manager for selling various projects
Resolved customer issues quickly to close deals and boost client satisfaction.
Provide easy loan facility to Builder with help of approved project fund
Maintaining and publishing Center MIS reports on Monthly basis.
Handled customer relations issues, enabling quick resolution, and client satisfaction.
Product Officer
Mas Financial Services Ltd
04.2009 - 03.2011
Handling a team of 10 TMEs and 3 FOS for PL and Cards for Ahmedabad & Rajkot Location
Ensure that the target of 1.5 crores assigned is achieved every month for refinance business, Fresh loan and cash card as well
Coordinating with All Gujarat Location's 2 Branch Fulfillment team, Field staff and back office staff for lead closer and Disbursements
Daily track of login each of branches, clearance of hold and query resolution of same
Focus on centralized customer service lead with benchmark conversion
Preparation of different script for different product as how a customer should be approached at time of souring loan
Providing team member with crucial feedback as to how customer should be pitched
Groom the ones who are on track & motivating other team members to get along with them
Come up with game planes, assign individual sales targets & ensure there is healthy & fair competition amongst different team members
This in turn gives result & numbers by the end of month
Coordinating with Channel Manager for Data allocation Strategies
Maintaining and Generation Team MIS for TME & FSE Productivity
Maintaining and publishing Center MIS reports on Monthly basis
For Cards coordination with branch Operation Team & Credit team
Offer generation of Cards and PL for direct walk in customer
Handling cross Sale functions like Medical Insurance, Life insurance and General Insurance with PL and Cards
Also Leading in Selling High Ticket size PL to existing database customer.
Asst Manger –Sales (PL, CASH CARD & INSURANCE)
GE MONEY
07.2005 - 03.2009
Handling a team of 4 TMEs for Personal Loan Selling & 2 Fos for Personal loan field
Maintaining and publishing Center MIS reports on Monthly basis
Giving System Training to new joiners and providing policy guideline
Training new TMEs on Objection handling in PL telesales
Training new FOS on Objection handing in PL Field
MIS and Sales Chart for the Ahmedabad location
Keeping a check at Approval rates for location
Preparation and monitoring of the location review formats and Communication
Monitor the Conversion and lot allocation for the Ahmedabad location.
Education
M.B.A - MARKETING
NIRMA UNIVERSITY
Ahmedabad, India
04.2011
B.COM - Commmerce
GUJARAT UNIVERSITY
AHMEDABAD
04.2005
Skills
Good at Time Management
Good at Communication in languages
Ready to work challenges
Can work at a stress and under pressure
Budgeting and Forecasting
Process Improvement
Staff Training and Development
Team Leadership
Customer Relationship Management
Policy Implementation
Business Development
Accomplishments
Achieving 100% Target Month of Oct'2007 in Personal Loans and Cards.
Marketing - Implemented marketing strategies which resulted in [X%] growth of customer base.
Achieving 110% Target 3rd Quarter of this year in Personal Loan (Top Up) Ahmedabad Location.
Business Development: - Spearheaded acquisition of two competitor companies. Established and managed partner relationships on a daily basis. Developed new marketing strategy which increased customer base by 23%.
Professional Background
Maxim Tubes Company Pvt Ltd, Manager – Business in Domestic Marketing, 12 Years, 04/11/2011, 06/30/2023, Chhatral GIDC, Gujarat, Responsible for Domestic sales., Attending Planning and review meeting at Company every weeks as per schedule inform., Responsible for daily sales report in Specific Format., Reporting and Feedback to Director and Vice President., Accountable for assigned targets on Monthly Basis., Responsible for Business Development and Sales for all product Across Nation., Developing Lead day to day Communication with client submitting Quotation, assuring delivery in time with QC Checks up and Follow up for Payments., Coordinate with Head Factory for delivery in time., In Case of Requirement travelling to client place., Submitting plan of Action, travel plan, Last month achievement report on the 1 st on each month on MIS meeting in Presence of Director Business Maxim Tubes Company., Complete Follow ups of Each Prospects and Convert them into sales i.e. Target v/s Achievement., Identify potential Segments from assigned Market., Understand client's Profile and Budget to choose best solution for their requirements., Accountable for revenue generation of Organization., Developing Client's database in Specific format., Implement STP (Segmenting, targeting and positioning) Policy based on Product., Competition Analysis feedback report to help organization to design Marketing Strategy., Identify alternate Channel Business., Develop Personal Relationship and Liaison With key decision maker with client., Gathering information and maintain database., Execute Marketing Plan and Strategy according to our Target and Priority Campaign., Demonstrate the Current products and to interact with all channel officials.
Shree Balaji Group, Manager Sales, 1 year, 04/15/2011, 04/10/2012, Ahmedabad, Gujarat, Handling a team of 7 people for Marketing & Business Development Activity, Ensure that to achieve a target with the Asst manager., Daily track of login each of site, clearance of hold and query resolution of same, Focus on centralized customer service lead with benchmark conversion., Providing team member with crucial feedback as to how customer should be pitched., Groom the ones who are on track & motivating other team members to get along with them., Come up with game planes, assign individual sales targets & ensure there is healthy & fair competition amongst different team members., This in turn gives result & numbers by the end of month., Coordinating with Channel Manager for selling various projects., Provide easy loan facility to Builder with help of approved project fund., Preparing working capital requirement of each project., Maintaining and publishing Center MIS reports on Monthly basis.
Mas Financial Services Ltd, Product officer, 2 years, 04/01/2009, 02/28/2011, Ahmedabad, Rajkot, Gujarat, Handling a team of 10 TMEs and 3 FOS for PL and Cards for Ahmedabad & Rajkot Location., Ensure that the target of 1.5 crores assigned is achieved every month for refinance business, Fresh loan and cash card as well., Coordinating with All Gujarat Location's 2 Branch Fulfillment team, Field staff and back office staff for lead closer and Disbursements., Daily track of login each of branches, clearance of hold and query resolution of same, Focus on centralized customer service lead with benchmark conversion., Preparation of different script for different product as how a customer should be approached at time of souring loan., Providing team member with crucial feedback as to how customer should be pitched., Groom the ones who are on track & motivating other team members to get along with them., Come up with game planes, assign individual sales targets & ensure there is healthy & fair competition amongst different team members., This in turn gives result & numbers by the end of month., Coordinating with Channel Manager for Data allocation Strategies., Maintaining and Generation Team MIS for TME & FSE Productivity., Maintaining and publishing Center MIS reports on Monthly basis., For Cards coordination with branch Operation Team & Credit team., Offer generation of Cards and PL for direct walk in customer., Handling cross Sale functions like Medical Insurance, Life insurance and General Insurance with PL and Cards., Also Leading in Selling High Ticket size PL to existing database customer.
GE MONEY, Asst Manger –Sales (PL, CASH CARD & INSURANCE), 3 years, 07/01/2005, 03/31/2009, Ahmedabad, Gujarat, Handling a team of 4 TMEs for Personal Loan Selling & 2 Fos for Personal loan field., Maintaining and publishing Center MIS reports on Monthly basis., Giving System Training to new joiners and providing policy guideline., Training new TMEs on Objection handling in PL telesales, Training new FOS on Objection handing in PL Field. MIS and Sales Chart for the Ahmedabad location., Keeping a check at Approval rates for location., Preparation and monitoring of the location review formats and Communication., Monitor the Conversion and lot allocation for the Ahmedabad location.
Roles And Responsibilities
To analyze the Market for taking competitive advantage and chalk out plan to get maximum sales volume through Sales Team.
Collect regular marketing feedback with an objective to remain updated about the industry, competitors, price, trade offers, or any other activities and provides strategic guideline for tapping new market.
Analyze competitors' activities and give the feedback to the management time to time.
Submit the periodical sales report and Market progression report to the management.
Build positive working relationship with existing clients for repeat business & generate new inquiry & keeping track.
To identify potential clients and optimizing the market.
Lead the sales forces to ensure business growth.
Responsible for Credit Collection and Realization effectively.
Timeline
Deputy General Manager – Marketing
Venus Pipes & Tubes Ltd
07.2023 - Current
Manager – Business in Domestic Marketing
Maxim Tubes Company Pvt Ltd
05.2011 - 06.2023
Manager Sales
Shree Balaji Group
04.2011 - 04.2012
Product Officer
Mas Financial Services Ltd
04.2009 - 03.2011
Asst Manger –Sales (PL, CASH CARD & INSURANCE)
GE MONEY
07.2005 - 03.2009
M.B.A - MARKETING
NIRMA UNIVERSITY
B.COM - Commmerce
GUJARAT UNIVERSITY
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