CHIPPA KISHORE KUMAR

• Market research of prospects, potential customers, their challenges or pain points, building a database of key decision makers, competitors, revenue, technology landscape, and industry or market trends.
• Identifying RFPs through different portals relevant to Salesforce offerings.
• Prepare an intelligence report of generated leads/companies that comprise the company profile, leadership, technology landscape, revenue, and its initiatives.
• Competitor analysis in terms of identifying competitor clients, case studies, white papers, and blogs to find their strategies and consolidate information into actionable items.

Campaining

• Email campaigning for strategic accounts (Tier 3 and Tier 4)
• Pitching Salesforce offerings to relevant decision-making personas in the USA.

CRM

• Updating CRM data consisting of leads, contacts, accounts, and opportunities in Salesforce.
• Tools Used: LinkedIn Sales Navigator, ZoomInfo, Salesforce, SalesLoft, Expandi.

• Creating Account Intelligence decks of the sales-qualified leads, with essential insights related to accounts in terms of annual revenue, information technology budget, organization structure of decision-makers, and digital initiatives.
• Identify RFPs/RFIs from different RFP portals and company websites relevant to software quality assurance.
• Working simultaneously on different research tools to gain insights to create intelligence reports.
• Identifying the outsourcing IT vendors of the lead accounts.
• Identifying the digital initiatives and pain points.
• Identifying the technology trends based on the hiring signals of the lead accounts.
• Creating Marketing Intelligence newsletters for internal consumption.
• Identifying the prospective companies that are visiting the website using Visual Visitor.
• Creating pivot tables for the visited companies in terms of the industry counts, keywords, page visits, IP address lookup, regions, etc.
• And sharing the report with marketing and sales for customizing the strategy of their campaigns.
• Contact profiling of the leads in terms of identifying the traits and decision-making abilities.
• Supporting digital teams in identifying the technology signals and keywords for paid campaigns.
• Uploading and maintaining dynamic contact lists in Pardot.
• Tools Used: LinkedIn Sales Navigator, DRAUP of Zinnov, ZoomInfo, Salesforce Pardot, Visual Visitor.

Account Intelligence

• Market research of prospects, potential customers, their challenges or pain points, building a database of key decision makers, competitors, revenue, technology landscape, and industry or market trends.

Campaigning

• Email campaigning for the webinars and technology events.
• Pitching clients' offerings to IT decision-making personas in the USA.
• Cold calling to prospects.

CRM

• Updating CRM data consisting of leads, contacts, accounts, and opportunities.
• Tools Used: LinkedIn Sales Navigator, InsideView, ZoomInfo, Hoovers, Salesforce.

• Conduct extensive research on projects related to Construction Industry
• Responsible for providing the qualitative research through primary and secondary research
• Collect data from Annual Report, Financial Statement, Investor Presentation, Industry Reports
• News Releases and Company Websites to track the latest update of the construction project
• Track down new contracts, M&A, partnership, IT Budget, and press releases
• Prepare reports by collecting, analyzing, and summarizing gathered information
• Finding the project status of the projects through calling for US, India and UAE regions