Chirag Babbar
Chandigarh
Summary
Currently, I am a Growth Marketing Lead with extensive experience over 6 years in driving product launches, scaling marketing efforts, and executing data-driven strategies in the blockchain and Web3 space. Adept at brand positioning, strategic partnerships, and business development to maximize user acquisition and retention. Skilled in business development, web3 growth marketing, marketing strategy, and crossfunctional collaboration to align marketing initiatives with business objectives. If you are looking for a go-getter who pay attention to detail while maintaining high-quality outputs, then your search ends here!
Overview
7
7
years of professional experience
1
1
Certification
Work History
Growth and Partnerships Operations Lead
TDX
01.2025 - 05.2025
- Designed and executed comprehensive Web3 growth and marketing strategies to drive user acquisition and retention for our blockchain-based fundraising launchpad.
- Led strategic partnerships and collaborations by coordinating AMAs, co-marketing campaigns, and joint initiatives with complementary Web3 projects, successfully partnering with 16 projects during the tenure.
- Owned business development initiatives, onboarding clients for Web3 marketing services, podcasts, and research paper sponsorships, contributing directly to revenue growth and ecosystem expansion. Generated $45,000 in revenue during the tenure at TDX.
Growth Marketing Lead
BlockOn Ventures
Gurugram
08.2024 - 12.2024
- I led the development and execution of comprehensive marketing strategies for product launches and growth, ensuring strong brand positioning and consistent messaging.
- Conducted in-depth research to implement innovative features, creating unique USPs and user benefits.
- Managed multi-channel marketing campaigns, leveraging analytics for optimization and performance tracking.
- Built strategic partnerships and affiliate networks to expand reach and drive revenue growth.
- Executed business development initiatives for the in-house crypto exchange Nextus, driving partnerships, client onboarding, and revenue growth.
Growth Marketing Lead
Antier Solutions
Chandigarh
02.2022 - 07.2024
- At Antier, I was developing and executing marketing strategies for blockchain products while managing end-to-end campaign implementation across multiple channels, including social media, PR, content, and email marketing.
- Driving performance-focused initiatives to enhance online presence, user acquisition, and conversion rates.
- Key achievements:
- - Connected the clients to various VCs
- - Sold out the NFT collection launched by Skoda in 1 day.
- - Helped a web3 project to raise 450k USD in ICO sale.
- - Creation of a strong brand presence for various clients.
Freelance Digital Marketing Consultant
Various Companies
Chandigarh
06.2020 - 02.2022
- As an online marketing consultant, I worked with various clients and some of them are IT Matic, Canada king, Browse Better, Cyber Labs, DMSP, etc.
- Simultaneously, I enrolled in the master program of Digital Marketing which was powered by Google and Meta where I learnt various skills at advanced level like Google and FB ads, Conversion Rate Optimization, Google Analytics, SMM, Influencer Marketing, Content Marketing, Email Marketing, User's psychology, Mobile Marketing, and Marketing automation.
Business Development Manager
Sunweb Technologies
Chandigarh
02.2020 - 08.2020
- While working there as a Business development manager, My key objective was to identify and reach out to the potential customers, creation of strong relations with them and onboard them as our clients by using the various channels like Linkedin, Email Marketing and IRL events.
- During my tenure I generated the revenue of 160k USD.
- Sunweb technologies is an IT company which is specialized in the product development and product management services.
Digital Marketing Executive
Volumetree
Chandigarh
10.2018 - 01.2020
- There I was responsible for the marketing tasks like SMM, Email marketing, SEO, Competitive Research, Google analytics and data analysis, Demand Generation, Project management and cross team collaboration.
- Volumetree is an IT firm which provide the services like website development, Mobile app development, Product development, and product designing to their clients.
Education
Bachelor of Engineering - BE - Computer Science
Chitkara University
07.2019
Skills
- Growth Marketing & Strategy
- Brand Positioning & Messaging
- Performance Marketing & Analytics
- Business development and Strategic Partnerships
- Customer psychology
- Content Creation
Certification
• Advanced PPC (Google ads)
• Digital Marketing Specialist Masters Program
• Advanced Content Marketing
• Digital Marketing Specialist Masters Program
• Advanced Content Marketing
Awards
Employee of the year - Volumetree
Employee of the month (twice) - Antier Solutions
Personal Information
Title: Web3 Business Development & Growth Strategist | Growth Marketing Fanatic | Learning Poker
Languages
English
Proficient (C2)
C2
Hindi
Native
Native
Timeline
Growth and Partnerships Operations Lead
TDX
01.2025 - 05.2025
Growth Marketing Lead
BlockOn Ventures
08.2024 - 12.2024
Growth Marketing Lead
Antier Solutions
02.2022 - 07.2024
Freelance Digital Marketing Consultant
Various Companies
06.2020 - 02.2022
Business Development Manager
Sunweb Technologies
02.2020 - 08.2020
Digital Marketing Executive
Volumetree
10.2018 - 01.2020
Bachelor of Engineering - BE - Computer Science
Chitkara University