Anand Mishra
Noida
Summary
Social media growth leader with 6+ years of experience building and scaling digital learning communities in the EdTech industry. Currently managing a network of 50+ social media channels reaching millions of students across India. Experienced in data-driven content strategy, cross-functional team leadership, and integrating product thinking to drive platform growth and learner engagement.
Overview
6
6
years of professional experience
Work History
Social Media Manager
PhysicsWallah
Noida
02.2024 - Current
- Managed and scaled 50+ YouTube, Instagram, and Telegram channels, increasing engagement for competitive exam students across India.
- Led content strategy for multi-state YouTube ecosystems including Bihar, Tamil Nadu, Rajasthan, and West Bengal.
- Drove data-driven content decisions using analytics to enhance reach, retention, and subscriber growth.
- Manage a distributed team of 40+ anchors, editors, YouTube managers, and cameramen ensuring consistent content quality.
- Developed operational systems for high-volume video production, facilitating thousands of lectures, shorts, and live sessions annually.
- Work cross-functionally with marketing, product, and design teams to launch campaigns and educational initiatives.
- Track performance of YouTube managers and editing teams and implement growth experiments to improve engagement and watch time.
Program Head
Vertocity
Hyderabad
09.2022 - 02.2024
- Developed structured frameworks for resource allocation, risk management, and program governance, enhancing program efficiency.
- Executed program outcomes on time and within scope while maintaining high quality standards.
- Coordinated multi-team program execution, achieving successful delivery across all projects.
- Developed executive communication systems for leadership reporting and stakeholder alignment.
Product Manager
Vertocity
11.2021 - 09.2022
- Defined product strategy and roadmap, prioritized features based on user feedback and market analysis.
- Collaborated with engineering, UX, marketing, and sales teams to implement product enhancements that aligned with user needs.
- Led beta programs and pilot launches, gathering insights to confirm product-market fit and inform future development.
- Reduced churn and improved adoption through data-driven product decisions.
- Built BI dashboards in Tableau to monitor product usage and adoption metrics.
Project Manager
TechIntelli Solutions
02.2020 - 02.2021
- Managed delivery of EdTech product initiatives, achieving 20% increase in project efficiency.
- Delivered product onboarding and training achieving 95% customer satisfaction.
- Conducted market research to inform product roadmap planning.
Education
Bachelor of Technology -
Lovely Professional University
PunjabSkills
- YouTube growth
- Content management
- Content strategy
- Content distribution
- Digital learning platforms
- Multi-channel operations
- Data-driven growth
- Student acquisition
- Program management
- Product strategy
- Cross-team leadership
- Stakeholder alignment
- Performance tracking
- Critical thinking
- Learning strategies
- Creator economy
Affiliations
• 50+ Social Media Channels Managed
• 10M+ Students Reached Monthly
• 300M+ Annual Views Generated
• 5,000+ Educational Videos Managed
• 40+ Team Members Led.
• 10M+ Students Reached Monthly
• 300M+ Annual Views Generated
• 5,000+ Educational Videos Managed
• 40+ Team Members Led.
Core Expertise
- Creator Economy Strategy
- YouTube Growth Systems
- Content Operations at Scale
- Digital Learning Platforms
- Product Strategy
- Program Management
- Data-Driven Growth
- Cross-Team Leadership
Creator Economy Expertise
- Multi-channel YouTube ecosystem operations
- Educational content distribution at scale
- Shorts → Long-form → Live learning funnels
- Content-led student acquisition strategy
Timeline
Social Media Manager
PhysicsWallah
02.2024 - Current
Program Head
Vertocity
09.2022 - 02.2024
Product Manager
Vertocity
11.2021 - 09.2022
Project Manager
TechIntelli Solutions
02.2020 - 02.2021
Bachelor of Technology -
Lovely Professional University