D. Abdul Shubhan

Key Result Areas:

Team Morale Boosting:

• Inspired and motivated the team to achieve individual and company targets throughout the Karnataka region.

Quality Network Expansion:

• Emphasized and executed strategies for quality network expansion and penetration, ensuring a robust market presence.

Dealer Optimization:

• Optimized dealer relationships by promptly resolving issues, fostering a cooperative and efficient dealer network.

Inventory Management:

• Maintained optimal inventory levels at the company's warehouse, ensuring a seamless supply chain and minimizing stockouts.

Adherence to Company Visions and Policies:

• Ensured strict compliance with company visions and policies concerning market practices and customer service norms.

Roles and Responsibilities:

Sales Management:

• Managed business operations in the assigned area through the establishment and management of a dealer distribution network.
• Significantly contributed to sales, handling a portfolio with a value exceeding Rs. 40 Crores per annum.

Customer Management and Demand Generation:

• Conducted customer meetings to stimulate product demand at the dealer counter, actively contributing to demand generation.

New Business Opportunities:

• Introduced new products into the market namely ARKOS BOLT & GRIPP by emphasizing market segmentation and product positioning for enhanced customer satisfaction.
• Led brand-building exercises and executed product promotional and advertising strategies.

Competitor Monitoring and Counter Strategies:

• Monitored competitor activities and strategies, developing counter plans to stay competitive in the market.

Demand Planning:

• Facilitated effective demand planning aligned with monthly business plans, ensuring efficient supply chain management.

Engagement Activities:

• Conducted various activities, including dealer meetings, consumer meetings, mechanic meetings, and bike racing events, to enhance engagement.

Loyalty Programs:

• Operated Mechanic Loyalty Programme (MLP) and Retail Loyalty Programme (RLP) schemes to foster loyalty among stakeholders.

SAP & DMS Implementation:

• Successfully implemented SAP (Systems, Applications, and Products) and DMS (Dealer Management System) for streamlined operations.

Efficient Execution:

• Administered efficient execution of all responsibilities, ensuring smooth day-to-day operations in alignment with organizational goals.

This comprehensive experience reflects my proficiency in strategic management, team leadership, and a commitment to achieving both individual and organizational objectives.

Felicitation:-

Awarded as Best Sales Territory in Agri Segment for 6 Straight Years (2009-2016).

Additional Responsibilities:-

Arkos Bolt Batteries:

• Led the management and strategic oversight of Arkos Bolt Batteries, ensuring seamless operations and market penetration.

Aroks Gripp Tyres:

• Undertook additional responsibility for Aroks Gripp Tyres, contributing to the brand's market presence and growth.

AdBlue Business Management:

• Managed a portfolio of 150 Shell Petrol Bunks across Karnataka, overseeing operations and ensuring service excellence with an overall contribution of 50kl/Month volume.

• Key Result Areas Boosting the morale of the team to achieve individual & company targets across Karnataka Laying stress on quality network expansion and penetration Optimising dealers through prompt issue resolution Maintaining adequate inventory levels at the company’s warehouse Complying with company’s visions & policies in relation to market and customer service norms.
• Facilitating effective demand planning in accordance with the monthly business plan Conducting Activities Like- Dealer Meeting, consumer meeting, Mechanic Meeting & Bike Racing Operating MLP ( Mechanic Loyalty Programme ) Schemes Operating RLP ( Retail Loyalty Programme )Schemes SAP & DMS Implementation

• Assisted sales team with completing customer transactions and managing issues in North Karnataka & Mysore Sales Area.
• Trained new associates in successful sales and performance strategies.
• Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
• Managed and developed sales team.

• Executed proven strategies to hit sales quota and help company achieve goals.
• Built lasting relationships with clients through outstanding customer service interactions.
• Reported sales activity, generated sales quotations, and proposals and maintained customer contact database to achieve sales objectives and quota.
• Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.

Key Achievements and Responsibilities:-

Sales Management:

• Effectively managed and maintained a robust dealer network, overseeing business operations in the Rayalaseema region.
• Handled fleet owners' relationships, ensuring optimal utilization of resources and maximizing sales opportunities.

Trade Relations:

• Established and nurtured effective trade relations, fostering a positive and collaborative environment within the industry.

Dealer Coordination:

• Coordinated with dealers to strengthen relationships and enhance the overall effectiveness of the distribution network.

Trade Scheme Implementation:

• Ensured the seamless implementation of trade schemes, optimizing benefits for both the company and its partners.

Promotional Activities:

• Conducted and managed promotional activities to boost brand visibility and stimulate market demand.

Business Development:

• Identified new business opportunities, contributing to the expansion of the company's market presence.
• Provided on-the-job training to sales executives to enhance their skills and performance.

Value Contribution:

• Successfully handled a sales portfolio exceeding Rs.30 Crores per annum, showcasing strong financial acumen.

Inventory Planning:

• Played a crucial role in inventory planning, ensuring optimal stock levels to meet market demand.

Customer Focus and Awards:

• Recognized with the Certificate for Best Territory for Customer Focus (2007-2008) from Apollo Tyres.
• Received the Apollo Award of Excellence in the Truck Tyres category for outstanding performance.

Key Achievements and Responsibilities:

• Sales Management:
  
• Orchestrated comprehensive sales management, overseeing business operations in the designated area through a robust dealer distribution network.
• Appointed and managed new dealers to expand market presence and enhance product reach.
• Value Contribution:
  
• Successfully managed a sales portfolio exceeding Rs. 15 Crores annually, demonstrating adept financial stewardship.
• Customer Management and Demand Generation:
  
• Engaged with end customers in the market to stimulate product demand at the dealer counter.
• Cultivated strong relationships with customers to understand their needs and preferences.
• New Business Opportunities:
  
• Spearheaded the introduction of new products into the market post-launch, contributing to diversification and increased market share.
• Conducted market segmentation and strategically positioned products to ensure maximum customer satisfaction.
• Brand Building and Promotion:
  
• Executed brand-building initiatives to enhance the company's market presence and reputation.
• Developed and implemented effective product promotional and advertising strategies.
• Market Analysis and Competition Monitoring:
  
• Conducted comprehensive market analysis, identifying trends and opportunities for business growth.
• Monitored competitor activities, formulated counter-strategies, and adapted tactics to stay ahead in the market