Abhishek Tekwani
Summary
Dynamic Business Development Manager with over a decade of robust experience in sales , client management and integrated advertising solutions , primarily in the media industry. Profound Understanding of market dynamics and an exemplary track record of nurturing relationships with Preferred Partners and growing revenue streams . Result driven professional with a keen eye for market trends and customer needs , ensuring competitive advantage . Passionate about leveraging market intelligence to take timely actions and secure revenue . Adept at navigating the complexities of the marketing and advertising landscape to drive business growth through strategic foresight.
Overview
15
15
years of professional experience
Work History
Manager -Ad Sales
QYOU Media Inc
02.2023 - Current
- Handling revenue generation through Fixed Commercial Time and integrated customized solutions for The Q channel.
- Engaged with media agencies and clients for the media campaigns.
- Analyzing FTA Genre specific data to offer better advertising solutions to our all clients.
- Campaign Management
- Negotiated favorable advertising rates with media partners to maximize reach within budget constraints.
- Key Focus to approach new clients and build relations for new business development.
- Established and Nurtured strong relationship with clients and media agencies to retain existing accounts while aggressively pursuing new client opportunities.
Manager
Zee Entertainment Enterprise Limited ( ZEEL )
12.2018 - 11.2023
- Began my journey with Zee by managing Living Foods and Living Foods HD channels and later transitioned to handle Geo Targeting and Hindi Movie Cluster during the time span.
- Responsible for acquiring upcoming campaign information to leverage emerging opportunities effectively.
- Successfully generated revenue through the sale of Fixed commercial Time , sponsorships and customized integrated solutions .
- Enhanced client satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Established and Nurtured strong relationship with clients and media agencies to retain existing accounts while aggressively pursuing new client opportunities.
Account Manager
Network18 Media and Investments Limited
04.2018 - 12.2018
- Tasked with revenue generation through selling Fixed Commercial Time & sponsorship opportunities for History TV18 & FYI TV18.
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Successfully handled assigned clients preventing potential loss of valuable clients while maintaining positive relationships .
- Build and Maintain strong network with preferred partners and focus on new client development .
Media Executive
Media Worldwide Limited
09.2015 - 03.2018
- Revenue generation through Fixed commercial time and specialized properties on multiple channels i.e. travel xp HD , Sangeet Bangla , Sangeet Marathi and Sangeet Bhojpuri.
- Handled campaigns effectively to enhance better productivity .
- Facilitated smooth communication internally and externally throughout the tenure.
- Established strong relationships with key industry stakeholders, fostering partnerships for mutual growth.
- Negotiated favorable advertising rates with media partners to maximize reach within budget constraints.
Senior Consultant
Volkswagen Passenger Cars ( Sanghi Auto )
05.2011 - 11.2014
- Accountable for driving business revenue through passenger car sales .
- Also , drive additional revenue via offering car loan , Insurance and Accessories options.
- Offer curated option basis on customer need and budget.
- Maintain healthy relations with existing clients and generate referrals to increase potential customer funnel.
- Participate industry related events to spread knowledge about the product and generate leads.
Assistant Manager -Sales
Bajaj Alliance Life Insurance Company Limited
03.2010 - 03.2011
- Managed a team of Insurance advisors to generate Life Insurance products sales.
- Keep Updated on industry trends and competitor activity in order to take strategic decision-making decision .
- Run BTL campaigns that effectively promoted products based directly to potential customer to increase more lead conversion .
- Developed strong relationships with key clients by providing exceptional service and support, leading to repeat business and referrals.
- Conducted weekly team meetings to review progress towards goals, address challenges, and share best practices among advisors.
- Coordinating special events or promotions to increase potential lead funnel within the local market and drive attention towards converting leads into end customer.
Education
Post Graduate in Finance - Finance
Singhad Business School
Pune, India04.2010
MBA - Marketing
Singhad Business School ( Pune University )
Pune, India04.2010
Skills
- Consistently Go above and Beyond
- Adapt Swiftly to new changes
- Self Driven and Consistently strike for excellence
- Great Communicator
Timeline
Manager -Ad Sales
QYOU Media Inc
02.2023 - Current
Manager
Zee Entertainment Enterprise Limited ( ZEEL )
12.2018 - 11.2023
Account Manager
Network18 Media and Investments Limited
04.2018 - 12.2018
Media Executive
Media Worldwide Limited
09.2015 - 03.2018
Senior Consultant
Volkswagen Passenger Cars ( Sanghi Auto )
05.2011 - 11.2014
Assistant Manager -Sales
Bajaj Alliance Life Insurance Company Limited
03.2010 - 03.2011
Post Graduate in Finance - Finance
Singhad Business School
MBA - Marketing
Singhad Business School ( Pune University )
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