Chinmayee M
Product Marketing Executive
Bangalore
Summary
Expirenced professional with a strong educational background and a passion for learning, seeking a position for a successful career in a growth-oriented environment Dedicated marketing professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
1
1
year of professional experience
3
3
Languages
Work History
Marketing Intern
Mindscapes
Conducted Marketing events for the clients
Product Marketing Executive
Kaapi Machines
03.2023 - 02.2024
- Created Marketing Strategy and sales deck for Blenders
- Got upgraded to Barista accessories
- Created Marketing Strategy for Budan Barista accessories
- Handled social media page for Budan brand
- Conducted photoshoots and videoshoots for the brand
- Worked on website content for Budan
- I was part of the product design for upcoming new products
- I am now upgraded from accessories to fully automatic coffee machine, which is the premium segment of our company
- I create website content, event content and sales deck for the product
- Worked on content for Indiamart content for fully automatic coffee machine
- Conducted photoshoot and video shoot of fully automatic coffee machine.
- invited as judge for Women Barista Championship
- Conducted international events like WCC
Education
MBA - Marketing
Jain Deemed-to-be University
Bengaluru, India 04.2001 -
BBA - Marketing
Ramaiah College of Arts, Science And Commerce
Bengaluru, India 04.2001 -
Narayan PU College
Bengaluru, IndiaSkills
Competitive Analysis
Product Launches
Marketing Analytics
Social Media Marketing
Campaign Management
Market Trends Analysis
Marketing Program Management
Cross-departmental Alignment
Product Promotion
Social Media Management
Marketing strategy
Excellent Communication
Brand-building strategies
Education Certification
- Master of Business Administration - Marketing, Jain deemed-to-be University
- Bachelor of Business Administration - Marketing, Ramaiah College of Arts, Science and Commerce
- Certified in MS Excel from Microsoft
- Completed Trainings on Learning Excel: Data Analysis from LinkedIn
- Completed Trainings on Excel: Introduction to formulas and functions from LinkedIn
- Completed Trainings on Financial Modelling foundation from LinkedIn
- Completed Integrated Marketing communication - LinkedIn Digital Marketing Foundations - LinkedIn
- Advance Digital Marketing -Myca-upgrad
Projects
Elevation of Retail to e-Retail / To Understand how the market changes- (Byrd Mart), How customers have shifted from retail to E-tail.
How people react to Changes, Durations – 3 Months, 3 Months MBA PCL Project (Semester1) MBA : PCL on Food truck, How to start a food chain business from the scratch
How to market and attract different segment customers
Government policies and help provided by government and banks for starting new business MBA PCL Project (Semester 2) MBA : PCL on online utensil repair (B2B), How to handle B2B business
Understanding market acquisition
How to establish franchises nationwide
Timeline
Product Marketing Executive
Kaapi Machines
03.2023 - 02.2024
MBA - Marketing
Jain Deemed-to-be University
04.2001 -
BBA - Marketing
Ramaiah College of Arts, Science And Commerce
04.2001 -
Marketing Intern
Mindscapes
Narayan PU College