Dakshata Jain
Indore
Summary
Results-driven Public Relations Executive with over 7 years of experience in managing comprehensive PR strategies for diverse clients. Known for exceptional negotiation and communication skills, ensuring effective media interactions and crisis management to protect and elevate brand reputation.
Overview
8
8
years of professional experience
Work History
Public Relations & Content Writer
Crimson Cobalt Digital, Pune
Remote
01.2023 - 05.2024
- Developed technical, product-focused, and brand-oriented articles.
- Created engaging case studies tailored to target audiences.
- Wrote social media content for platforms like LinkedIn, Twitter, and Instagram.
- Contributed to publication content for multiple international markets.
- Produced newsletters and promotional updates.
- Crafted compelling website copy and ad content to drive engagement and conversions.
Public Relation Executive
Archer Public Relations
Indore, Madhya Pradesh
07.2017 - 12.2022
- Managed end-to-end press conferences, including planning, coordination, and media coverage.
- Handled public relations activities for diverse clients such as Hotel Radisson Blu, Marriott Hotel, Airtel, Mount Litera Zee School, Index Medical College, and others across sectors.
- Drafted and distributed press releases for multiple clients in various tier-1 and tier-2 cities across India.
- Led crisis communication strategies and effectively managed sensitive media situations to protect client reputation.
- Conducted consistent media monitoring to track brand visibility, sentiment, and PR impact across print and digital platforms.
- Wrote high-impact press releases tailored to different audiences, ensuring clarity and brand alignment.
- Developed and executed customized PR strategies to elevate clients’ market presence and public image.
- Managed celebrity PR activities, including media interaction, press events, and coordinated press coverage for celebrity appearances.
Intern
PSPL Advertising Private Limited
Pune, Maharashtra
04.2016 - 06.2016
- Content Writing
- Media Planning
- Client Servicing
- Graphic Designing
Education
MBA - Advertising And Public Relations
International Institute of Professional Studies
Indore05-2017
Bachelor of Commerce -
Rukmadevi Panna Lal Maheshwari College
Indore05-2015
Class XII -
Shri R.K. Daga Maheshwari Academy
Indore05-2012
Class X -
Shri R.K. Daga Maheshwari Academy
Indore05-2010
Skills
- Communication
- Vendor management
- Budget planning and control
- Analytical skills
- Time management
- Negotiation skills
- Problem-solving
- Presentation
- Active listening
- Teamwork
- Social media strategy
- Public relations strategy
- Media relations
Affiliations
A well-rounded professional with a balanced approach to work, combining strong analytical and organizational capabilities, interpersonal skills, adaptability, and a commitment to continuous learning and collaboration
Languages
Hindi
First Language
English
Advanced (C1)
C1
Accomplishments
- Volunteered as Event Supervisor during the India vs. New Zealand Test Match held in Indore, Madhya Pradesh.
- Contributed as a Volunteer at IMA Conclave 2017, supporting event coordination and guest management.
- Participated in Tourista 2015, an intercollegiate event organized by IIPS, DAVV.
- Engaged in social service activities through HelpAge India, supporting elder welfare initiatives.
- Actively participated in multiple cultural and sports events at both school and college levels, demonstrating team spirit and leadership.
- Earned certification as a Pastry Chef (March 2025 – June 2025), showcasing culinary creativity and discipline.
Timeline
Public Relations & Content Writer
Crimson Cobalt Digital, Pune
01.2023 - 05.2024
Public Relation Executive
Archer Public Relations
07.2017 - 12.2022
Intern
PSPL Advertising Private Limited
04.2016 - 06.2016
MBA - Advertising And Public Relations
International Institute of Professional Studies
Bachelor of Commerce -
Rukmadevi Panna Lal Maheshwari College
Class XII -
Shri R.K. Daga Maheshwari Academy
Class X -
Shri R.K. Daga Maheshwari Academy
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