Akshay Kumar Saxena

• Complete Responsibility for handling all E-Commerce Marketplaces such as Amazon, Flipkart, Shopify, etc
• Managing ads on various channels: Google, Meta, Amazon, and Flipkart.
• Created compelling content that effectively communicated brand messaging across multiple platforms.
• Developed targeted email campaigns that drove significant increases in open rates and CTRs.
• Collaborated with cross-functional teams (Content, Social Media, SEO) to develop cohesive digital marketing strategies, resulting in increased sales revenue.

• Responsible for creating Product Content Copies for Amazon, Flipkart, and Shopify
• Handled tasks such as Product Listings, Inventory Management, Return Reconciliation for various marketplaces.
• Running Facebook and Google Ad Campaigns for Shopify.
• Increased website traffic by implementing search engine optimization strategies and keyword research.

• Responsible for doing On-page optimization that includes Title Tag, Meta Description, Meta Keywords, Alt tag, Image Optimization, and Internal/External Linking
• Responsible for creating well-researched 2000+ words long, SEO-optimized content
• Responsible for creating SEO-optimized video Content for the company's website and its official YouTube channel.

Specialization: Marketing Analytics

• Final Grade: 97.6%

• Major: Avionics
• GPA: 9.2
• Recipient of University Rank Holder Award, 2015

Major: Avionics