Dynamic Senior Team Member at Poonawalla Fincorp, specializing in AI chatbots and CX automation. Successfully led initiatives that enhanced customer engagement through innovative digital IVR systems and data-driven strategies. Passionate about leveraging technology to create seamless customer experiences while fostering collaboration and communication within teams.
Currently driving key digital and customer engagement initiatives, with a strong focus on automation, AI, and data-led communication strategies. My responsibilities include:
🔹 Leading and optimizing WhatsApp and web-based chatbots, including AI chatbot implementations for enhanced customer experience
🔹 Managing SMS and WhatsApp push notification campaigns to improve outreach and customer engagement
🔹 Overseeing digital IVR systems to streamline customer support and reduce manual dependencies
🔹 Performing data analysis to support decision-making and improve digital journey effectiveness
🔹 Enhancing and maintaining the Customer Portal and Contact Us page to ensure seamless self-service experiences
🔹Integration of new product & LMS to existing digital channels
Started my journey as a Management Trainee, and over the years, grew through multiple roles:
➡️ Cluster Collection Manager
➡️ Cluster Head – Personal Loan
➡️ Regional Head – Personal Loan
➡️ Regional Transformation Officer – Transformation Dept.
Proud to have been part of the historic transition from Janalakshmi Microfinance to Jana Small Finance Bank, where I contributed to:
🔹Executed projects to ensure state through process & reduction of turn around time along with this implementation of branch code migration projects and enabled 10-minute field disbursement across branches.
🔹Collaborated with IT team to develop customized report generation.
🔹Analyzed performance data monthly and delivered insights to leadership.
🔹Generated weekly/daily MIS reports to update leadership on project advancements & teams performance.
🔹Represented Jana at NABARD, engaging in strategic planning discussions.
Customer Experience Enthusiast
Internship Experience:
June’13 – July’13 with Aditya Birla (Hindalco) in Uttar Pradesh.
June’14 – July’14 with Videocon connect in Punjab.
June’15 – July’15 with Venture pact in Punjab.