Damoder Reddy

• Worked on a greenfield project to develop a retail media platform.

• Collaborated with engineering, design, architects, and customer success to deliver high-impact product releases.

• Managed stakeholder communications and provided regular product updates to leadership.

• Managed two scrum teams to deliver high-impact features like forecasting, new advertising formats which has increased the revenue impact of 1 million NZD.

• Conducted competitor analysis, and user testing to identify key opportunities for product improvements.

• Utilized Agile methodologies to streamline development processes.

• Helped to automate operations related tasks on Facebook, Google Ad Manager platforms to decrease repetitive tasks by 30%.
• Assisted clients integrate and deploy dunnhumby media solutions for onsite and offsite products.
• In-depth knowledge of advertising products like GAM, Facebook, GCM, DV360, AdX and retail media platforms like Kevel, Citrus ad.
• Interacted with clients to understand effectiveness of our solutions in their advertising portfolio.
• Worked closely with client and data science team on scoping, defining data requirements for dunnhumby's digital products.
• Debugging and maintenance of automation scripts.
• Extensive usage of Atlassian tools such as Jira, Git, and Confluence.
• Deployed Jira projects for internal workflow management and integration tracking.
• Designing internal web apps using Flask or Django for tools and client demos.
• Liaising with multiple teams within the organization and offering my expertise as an advisory role for deployments, integrations, automations, product development and enhancements.
• Developed API tests for the web service REST.
• Deployed ad server using APIs with python as backend.
• Training internal teams on products like JIRA, automations, and web apps etc.
• Preparing relevant documentations on how to use the internal apps for different third-party digital products.
• Managing a team of three as a lead.
• Setting the OKIs and assigning tasks to the team.
• Discussing the quarterly, mid and yearly review and closing them.
• Guiding the team on various tasks and helping to accomplish them by creating best practices and documenting them.
  

• Assisted clients with integrating the remarketing solution of Sociomantic.
• Created support documentation that empowered and enabled user community to extend skills, leverage system features and find resolutions to questions without intervention from support team.
• Monitored client's product level imports through feed/API to ensure that no campaigns are affected.
• Wrote automation scripts for raw feed generation and maintained it.
• Engaged in tool and process improvements to streamline customer success activities and services.
• Documented all transactions and support interactions in system for future reference and addition to knowledge base.
• Identified and solved technical issues related advertising operations using variety of diagnostic tools and tactics.
• Managed clients' expectations of support and technology functionality in order to provide positive user experience.

• Cultivate and Nurture relationships with Publishers.
  
• Perform all aspects of day-to-day customer activity and set long term partnership goals.
  
• Active monitoring and collaboration with sales and technical to ensure smooth and timely onboarding.
  
• Ensure client success and satisfaction with AndBeyond.Media solutions.
  
• Manage business and technical escalations, and constantly communicate with all stake holders to maintain momentum and success.
  
• Proactively engage with publishers and upsell opportunities within the offering to generate new business.
  
• Utilize deep business understanding of the organization and offering to develop a business strategy.
  
• Actively monitor opportunity matrix between supply and demand.
  
• Keeping up-to-date with industry trends and technology developments.
  

• Implementation consulting with the Google Publisher Tag and various add on products such as DFP Video Ad Serving, Ad Exchange (Open auction, Preferred deal and Private auctions) and AdSense.

• Training Account Managers and clients over VC for OPG India partners.

• Ad Inventory Management and Optimization.

• Campaign Management training and assistance.

• Yield Optimisation assistance through Ad Exchange, AdSense and other ad networks.

• Interviewing candidates for Google Ad operations project.

• Testing ad serving features on websites by trafficking them on test networks.

• Troubleshoot client’s web pages to help them in resolving their issues related to Ad serving (Video, Display and Mobile).

• Assisting clients in integrating Google mobile ads SDK (mobile apps) and IMA SDK (video).

• Verify and debug the SDK implementation and ad serving issues on video players of client’s web pages.

• Verify and debug the ads implementation issues on android and iPhone apps.

• Assist clients in fixing issues related to Google mobile ads SDK and AdMob.

• Take ownership of complex technical customer issues and provide enhanced support for a product or product line.
• Resolve issues pertaining to virus, 3-rd party software issues.
• Provide technical assistance to team-members by coordinating ownership of support issue escalations for the product or product line.
• Assisted customers from general Operating System issues to complete network provisioning and maintenance.

• Provide coaching and mentoring to less-experienced team-members to assist with progressing issues, troubleshooting and recreating customer issues.
• Increase the awareness of new policies, technology and applications by conveying news of updates and changes to the team.
• Improve product quality by identifying and documenting predominant customer issues which require assessment by the Support Planning Team.