Summary
Overview
Work History
Education
Skills
Interests
Timeline
GeneralManager
David Aneja

David Aneja

Digital Marketer
Chandigarh,CH

Summary

I'm a Digital Marketing expert with two + years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.

Also knows how to Implement strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches

Overview

2
2
years of professional experience
5
5
years of post-secondary education

Work History

Social Media Marketing Manager

SEO Discovery Pvt Ltd.
Mohali, PB
12.2020 - 12.2021
  • Directed marketing projects through conceptual planning, schedule management and final implementation.
  • Conducted trials and tests of marketing channels such as paid acquisition, social media and fresh content creation.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Developed insights on marketing campaigns to assess performance against goals.
  • Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.

SEO Specialist

SEO Discovery Pvt Ltd.
Mohali, PB
12.2020 - 12.2021
  • Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.
  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
  • Analyzed SEO outreach goals and presented findings to marketing director.
  • Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
  • Executed tests, collected and analyzed resulting data, and identified trends and insights to achieve maximum ROI in paid search campaigns.
  • Planned, ran and analyzed client PPC initiatives and campaigns to increase sales, generate leads and promote brand awareness.

Education

MBA - Tourism Marketing

Chandigarh University
Chasndigarh
07.2018 - 07.2020

BBA - Business Administration And Management

D.N College
Hisar
07.2013 - 08.2016

Skills

    Marketing and advertising

Public and Media Relations

Campaign management

Client communication

SEM trend knowledge

Ad development

Keyword optimization

Content and digital asset management

Search engine optimization expertise

Social Media Management

Interests

Movies

Football

Website Designing

Writing Articles

Timeline

Social Media Marketing Manager

SEO Discovery Pvt Ltd.
12.2020 - 12.2021

SEO Specialist

SEO Discovery Pvt Ltd.
12.2020 - 12.2021

MBA - Tourism Marketing

Chandigarh University
07.2018 - 07.2020

BBA - Business Administration And Management

D.N College
07.2013 - 08.2016
David AnejaDigital Marketer