Open To Work
Debaleena Chowdhury
Bengaluru
Work Preference
Summary
Dynamic Senior Copy Writer with a proven track record at Ascendion Digital, specializing in ad copywriting and content strategy. Expert in crafting compelling digital campaigns that enhance brand visibility. Adept at collaborating with teams to deliver cohesive messaging while managing multiple projects under tight deadlines. Proficient in Rocketium and Figma.
Overview
7
7
years of professional experience
Work History
Senior Copy Writer
Ascendion Digital
Bengaluru
06.2024 - Current
Client - Flipkart Internet Pvt. Ltd.
- Crafted compelling ad copies for multiple brands & campaigns for Flipkart App front.
- Collaborated with design teams to ensure cohesive brand messaging and visuals.
Senior Content Writer
Sunrays Consulting
02.2023 - 04.2024
- Collaborated with cross-functional teams to align messaging and branding across all platforms.
- Crafted engaging ad copy that resonated with target audiences and enhanced brand visibility.
- Developed engaging content for client websites and blogs at a consulting firm.
- Collaborated with marketing teams to align content strategies with client goals.
- Edited and proofread articles to ensure clarity and adherence to brand voice.
Senior Content Developer
MyStyle Communications
06.2021 - 01.2023
- Researched industry trends to create relevant and timely articles.
- Edited and proofread content to ensure clarity, accuracy, and consistency.
- Curated engaging content for monthly newsletters targeting diverse audience interests.
- Managed multiple projects simultaneously while meeting tight deadlines.
Web Content Writer
Monkoodog
02.2019 - 03.2021
Education
Bachelor of Dental Surgery - Dentistry
KGF College of Dental Science And Hospital
Bangalore07-2012
X & XII standard - Pre-Dentistry (PCMB)
Carmel Convent High School
Kolkata03-2006
Skills
- Ad copywriting and campaign writing
- Content strategy
- Public relations communication
- Blogging and newsletter design
- Wireframe design expertise
- Rocketium & Figma
- Collaborative teamwork and brand messaging
Accomplishments
- Created 13K+ multi-brand ad creatives with a team of 4 copywriters and 11 designers for Big Billion Day 2024 for Flipkart.
- Led a team of 4 members to spearhead the successful execution of the Times of Better India campaign in 2023.
- Established a strong online presence on Quora, a social Q&A platform, with a readership of over 3.2 million and 3K+ active followers.
- Served as an e-commerce writer for 6 years between 2017 and 2023, collaborating with the international digital marketing firm Awamma Technologies.
Timeline
Senior Copy Writer
Ascendion Digital
06.2024 - Current
Senior Content Writer
Sunrays Consulting
02.2023 - 04.2024
Senior Content Developer
MyStyle Communications
06.2021 - 01.2023
Web Content Writer
Monkoodog
02.2019 - 03.2021
Bachelor of Dental Surgery - Dentistry
KGF College of Dental Science And Hospital
X & XII standard - Pre-Dentistry (PCMB)
Carmel Convent High School