Debashish Hota
Brand Sales Specialist
Mumbai
Summary
"Care enough to create value for customers, if you get that part right, Selling is Easy"
With over 6 Years of experience in various functions across the sales cycle of a complex IT product. I also have a history of overachieving my quota/KRAs. I have the required business acumen and a strategic understanding of the markets and the larger ecosystem that determine the IT business landscape.
I regularly interact with C-Level executives as a part of my job and have experience in conducting executive briefings, managing partners and facing the media.
I am a hard working, extrovert and a fun loving person. I enjoy assignments that involve human interactions and have a high scope of learning
Overview
9
9
years of professional experience
6
6
years of post-secondary education
Work History
Brand Sales Specialist
IBM India Pvt. Ltd.
Mumbai
07.2022 - Current
- Achieved 113% of the allocated quota in H2'22 and 245% of the target quota in FY'23
- Responsible for driving and closing multi-million dollar deals for complex IT solutions for major BFSI and Manufacturing clients in Mumbai
- Proficient in Enterprise relationship building being a trusted partner to help customers in their digital transformation initiatives
- Worked and managed Major SIs, Business Partners and Distributors for the IBM Power servers business
- Experience in End to End sales cycle management - from demand generation to closure
Product Manager, IBM Power Systems
IBM India Pvt. Ltd.
Bangalore
01.2021 - 06.2022
- Responsible to maintain the P&L of the entire IBM Power Servers portfolio across India/South Asia
- Act as a liaison between the local teams and WW to increase the business pipeline for new offerings on IBM Power.
- Develop quarterly sales strategies to meet the country targets for IBM Power servers
- Work with the brand marketing team to organize lead generating events and overlook new product launches
Cognitive Infrastructure SME
IBM India Pvt. Ltd.
Bangalore
04.2020 - 12.2020
- Individual contributor, led the AI/ML/DL and modern workloads sales play for IBM Hardware across India/South Asia
- Ecosystem/Partner development - Identify, educate, and build solutions jointly with internal and external partners leveraging IBM Cognitive Systems. Work with Independent Solution Vendors (ISVs) to get integrated AI/ML/DL solutions to clients on IBM Cognitive Systems
- Successfully built GTM with 18 different ISVs/Startups in India resulting into a business of over $2.4M between April 2020 and June 2022
- Led the ecosystem project called the "IBM AI Community"
- Business Development - Deliver several discovery workshops/sessions on AI and IBM Cognitive Systems. Help build the sales pipeline on these offerings
Client Technical Sales Specialist
IBM India Pvt. Ltd.
Gurgaon
04.2017 - 03.2020
- Part of Systems Hardware business unit, on Individual Quota Plan, to act as technical consultant to clients
- Lead, engage and win complex and competitive sales opportunities while leading field enablement of new technologies
- Detail, design and define technical aspects and feasibility of proposed solution
- Design the best of breed solution which can cater to the customer’s budget and compete with the competitor’s solution
- Was awarded the prestigious 100% club award for achieving set business goals
Account Manager
Wipro Technologies Limited
Mumbai
06.2016 - 03.2017
- Part of Global Infrastructure Services, to manage multiple accounts across industries
- Develop relationships with top management in target organizations for new business development
- Understand the IT infrastructure of the client and suggesting best solutions to maintain the high availability of the same
- Provide services solutions to clients ensuring growth in revenue and profit to the organization
- Manage alliances with key OEMs like Cisco, HP, IBM, Dell, Oracle, Netapp, VMware etc
Paid Summer Intern
Glenmark Pharmaceuticals Limited
Mumbai
04.2015 - 06.2015
- To gauge the perception of Ascoril among doctors and see if they prescribe it is more as a Bronchodilator, an Expectorant or a Mucolytic and suggest strategies for future marketing initiatives, and oversee the launch of Ascoril FluKidz
- To receive feedback from 300 doctors on the new dual-label concept of Ascoril
- To suggest the final points to be put on the label to increase brand recall of Ascoril and monitor Over-The-Counter sales
Education
MBA - Sales And Marketing
SBM, NMIMS Mumbai
Mumbai 06.2014 - 05.2016
Bachelor of Engineering - Computer Engineering
Gujarat Technological University
Ahmedabad 04.2010 - 03.2014
Skills
Account Management
Interpersonal Skills
B2B Sales
Product Lifecycle Management
ISV Onboarding and GTM planning
Accomplishments
Awarded the Entrepreneur Award for creating the IBM AI Community to drive new business - 2022
Awarded the IBM India S&D Excellence Award: Blue Millennial - 2018
Included in the IBM 100% club for achieving the set business targets - 2018
Received a Performance Award for exceeding against business results goal - 2017
Timeline
Brand Sales Specialist
IBM India Pvt. Ltd.
07.2022 - Current
Product Manager, IBM Power Systems
IBM India Pvt. Ltd.
01.2021 - 06.2022
Cognitive Infrastructure SME
IBM India Pvt. Ltd.
04.2020 - 12.2020
Client Technical Sales Specialist
IBM India Pvt. Ltd.
04.2017 - 03.2020
Account Manager
Wipro Technologies Limited
06.2016 - 03.2017
Paid Summer Intern
Glenmark Pharmaceuticals Limited
04.2015 - 06.2015
MBA - Sales And Marketing
SBM, NMIMS Mumbai
06.2014 - 05.2016
Bachelor of Engineering - Computer Engineering
Gujarat Technological University
04.2010 - 03.2014