Debasish Borah

1. Client Relationship Management

• Build and maintain strong relationships with assigned clients.
• Serve as the main point of contact between Lenovo and the customer.
• Understand clients' business needs and offer tailored solutions.

2. Sales & Business Development

• Drive revenue growth by selling Lenovo products and services (laptops, servers, software, AI solutions, etc.
• Identify upsell/cross-sell opportunities.
• Negotiate pricing, terms, and contracts.
• Meet or exceed sales quotas.

3. Account Strategy

• Develop strategic account plans.
• Analyze market trends and customer feedback to improve offerings.
• Collaborate with marketing and technical teams to create winning proposals.

4. Product Knowledge & Consultation

• Stay up-to-date on Lenovo’s latest tech, including AI PCs, ThinkPads, Legion gaming gear, and infrastructure solutions.
• Act as a trusted advisor—consulting clients on the best solutions for their business.

5. Collaboration

• Work closely with internal teams: sales engineers, support, marketing, finance, and supply chain.
• Coordinate post-sales support and ensure client satisfaction.

• Managed a portfolio of key accounts, consistently achieving or exceeding sales targets annually
• Collaborated with cross-functional teams to ensure seamless client onboarding and satisfaction
• Utilized CRM systems to maintain accurate records and provide timely sales reports to management
• Responsible for establishing links with customers over outbound and inbound calling, consultation and other influential selling techniques and email in order to sell groundbreaking Dell's products and services while focusing on developing new accounts and expanding existing accounts ensuring that every interaction is tailored and outstanding
• Manage a high number of small and medium business accounts
• Potentially use multiple sales tools simultaneously to complete sales transactions
• Strong communication, collaboration, negotiation and executive presentation skills and the ability to provide insight and thought leadership to senior level leadership and executives and broad understanding of Service provider business in country and globally
• Supporting the field sales leader while working effectively in a team environment towards goals
• Gain new accounts and seek opportunities in our account territory
• Position our company as a driven solution by explaining technical, industry and market information
• Experienced in working with CRM Tools like Salesforce.com

• Troubleshooting technical issues
• Diagnosing and repairing faults
• Resolving network issues
• Installing and configuring hardware and software
• Speaking to customer's to quickly get to the root of their problem
• Following up with clients to ensure the problem is resolved
• Providing support in the form of procedural documentation
• Testing and evaluating new technologies
• Responding to client support requests for desktop, data, and server management
• Troubleshooting hardware and software issues
• Installing and upgrading operating systems and Microsoft Office suite apps
• Follow standard procedures for proper escalation of unresolved issues to the
• Ensure proper recording and closure of all issues
• Prepare accurate and timely reports
• Document knowledge in the form of knowledge base tech notes and articles