Deep Saklani
Noida
Summary
15+ years of experience in managing Category, P&L, Business Development, Sales and Operations. Currently building Revenue Funnel from Scratch for a Real Estate Firm.
Overview
19
19
years of professional experience
Work History
Director - Hub Head (East Region)
OYO
11.2024 - Current
- Managing 8 Cr+ Monthly Revenue for Kolkata & Rest of Bengal Region at a CM of 15% over Topline and M-O-M revenue growth of 10%.
- Leading team of 70+ Supply, Revenue Generation, Demand, Service Specialist & Transformation Team.
- Managing and growing business relationship with external Stakeholders i.e. Vendors, Franchise Partner, Investment Portfolio Groups, Hotels Owners, Travel agents and corporate decision makers.
Consultant - Business Partner
TrustProp India Private Limited
04.2024 - 10.2024
- Company Overview: Real Estate Startup Focusing on Investment/Holiday Homes
- Setup FOS & Inside Sales Team from Scratch (6 Member Team).
- Devised and Executed Digital Marketing & BTL Campaigns to Generate Leads (Society/Organisation Events) - Qualified Leads Generated (2000+ through DM & 200+ through BTL Initiatives).
- Onboarded 6 Channel Partners to drive 1.2 Crores Revenue in 3 Months.
- Generated Top-line business of 4 Crores in 3 Months with positive EBITDA of 20% (Ticket Size: 15 - 50 Lakhs).
- Identified and Procured 5 Real Estate Inventory's around Dehradun, Mathura/Vrindavan, Almora & Nainital Region.
- Real Estate Startup Focusing on Investment/Holiday Homes
Asst. Vice President - Category Business Head
Grade Stack Learning Private Limited
08.2022 - 10.2024
- Heading a team size of 350+ demand and supply team comprising of category, program, CRM, marketing, sales and operations team.
- Owning complete lead generation to conversion funnel.
- 250+ crores revenue ownership, inception and growth of newly launched and existing categories.
Vice President - Business Head
HT Media Limited
12.2021 - 08.2022
- Executed annual business goal of 50 Crores+ Revenue in Year 1 Launch of HT School Platform.
- Conceptualised, designed and owned end to end delivery of monetized and user engagement properties for HT School.
- Lead user acquisition & engagement funnel from scratch (0 to 50,000 DAU within 6 months).
- Owned and delivered largest online quiz, RDQ which got registered on Limca Book and Asia Book of Records.
Vice President - Category Business
Grade Stack Learning Private Limited
05.2014 - 12.2021
- Clocked 60+ crores annual revenue for FY 20-21 and moving towards 150+ crores revenue target for FY21-22.
- Built and led demand and supply team comprising of category, program, operations, faculty, sales and support team from scratch (Team size for 3 members to 250+ employees).
- Scaled sales operations by building inside sales, customer success and support team of 100+ Full time employees.
- Leading Paid & Free user acquisition. Onboarded users from scratch to 5 crores+ registered users within a span of 1.5 years.
- Setup & Lead Marketing & CRM team to drive user engagement. (Highest Active DAU - 3.5 Lakhs, Avg. Time Spent - 12 minutes).
Senior Manager - Marketing
Edusys Services Private limited
07.2012 - 02.2014
- Planned & organised 100+ offline & online project management & IT training boot-camps in US, Germany, Middle East, and Australian region clocking 2 Crores+ monthly revenue.
- On-boarded large corporate clients like AMEX, JP Morgan, Roche etc.
- Handled a team of 10 Relationship manager overlooking at US/Canada Operations.
Project Manager - Editorial Operations
Crimson Interactive Private Limited
07.2011 - 06.2012
- Coordinated and managed various B to B and B to C editing project across various ESL geographies like Japan, China, Korea, Middle East and European countries.
- Managed teams of assistant project managers, vendor recruitment coordinators, editors and ensured adherence to SLA.
- Handled E-mail marketing, blogs, PR, SEO and Social Media activities.
Management Executive - Central Operations
CBAY System India Private Limited
05.2010 - 06.2011
- Worked closely with the offshore client facing and production team in resolving client concerns and ensuring successful delivery of the projects.
- Involved in offshoring onshore business and support services to global subsidiaries.
- Involved in launching Account Management Program which was aimed to introduce standardised company-wide communication.
Officer
ABN AMRO Central Enterprise Services Limited
06.2006 - 05.2008
- Handled Back End Operations of LaSalle Bank.
- Managed MIS reporting on team performance and established communication processes with Client facing/front End team.
- Involved in offshoring onshore business and support services to global subsidiaries.
Education
PGDM - Marketing
Balaji Society
04.2010
BSc (Hons.) - Chemistry
Hindu College
05.2006
Skills
- Category Management
- User Acquisition & Retention
- Team Management
- Business Development
- P&L Management
- Operations Management
- Inside Sales FOS
Languages
Hindi
English
Hobbies and Interests
- Sports
- Travel
- Networking
- Reading
Timeline
Director - Hub Head (East Region)
OYO
11.2024 - Current
Consultant - Business Partner
TrustProp India Private Limited
04.2024 - 10.2024
Asst. Vice President - Category Business Head
Grade Stack Learning Private Limited
08.2022 - 10.2024
Vice President - Business Head
HT Media Limited
12.2021 - 08.2022
Vice President - Category Business
Grade Stack Learning Private Limited
05.2014 - 12.2021
Senior Manager - Marketing
Edusys Services Private limited
07.2012 - 02.2014
Project Manager - Editorial Operations
Crimson Interactive Private Limited
07.2011 - 06.2012
Management Executive - Central Operations
CBAY System India Private Limited
05.2010 - 06.2011
Officer
ABN AMRO Central Enterprise Services Limited
06.2006 - 05.2008
BSc (Hons.) - Chemistry
Hindu College
PGDM - Marketing
Balaji Society
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