Deepak Kumar
Ghaziabad
Summary
Dynamic Sales and Business Development Leader with over 16 years of expertise in motorized solutions, ceramics, and safety solutions across India and APAC. Specialized in specification sales targeting interior designers and architects, adept in dealer and distributor management, and skilled in leading cross-cultural teams. Acknowledged for achieving double-digit growth, establishing premium brand positioning, and receiving multiple accolades including Performer of the Year and Best Performing Team.
Overview
17
17
years of professional experience
Work History
MSP Channel Leader – APAC
Somfy India Pvt. Ltd.
01.2025 - Current
- Spearheading the Mass Specification Programme (MSP) to position Somfy as the preferred partner among interior designers and architects across APAC.
- Handling cross-cultural teams and diverse markets, aligning regional strategies and ensuring execution excellence.
- Training and educating staff, partners, and specifiers on Somfy’s premium solutions, highlighting USPs and competitive advantages.
- Organizing specifier engagement initiatives including Lunch & Learn sessions, networking events, and product showcases.
- Driving awareness programs and premium positioning to increase motorization adoption across APAC.
- Leading the end-to-end business development cycle: data collection, prospecting, presentations, lead generation, follow-ups, project conversion, and account retention.
- Coordinating with internal departments (marketing, technical, logistics, customer support) and external partners to ensure seamless execution.
- Achieved significant regional growth and strengthened confidence among partners and specifiers.
Business Development Manager – Gujarat, North & East India
Somfy India Pvt. Ltd.
01.2018 - 12.2024
- Managed sales and business development across 250+ furnishing stores and multiple distributors in North, East, and Gujarat.
- Directed and supported regional, distributor, and store sales teams with strong focus on motorized solutions.
- Conducted distributor and dealer product training, sales training, and motivational sessions.
- Strengthened showroom presence with product displays, branding initiatives, and dealer incentive schemes.
- Monitored competitor activities and tracked primary & secondary sales.
- Worked with specifiers to secure Somfy approvals in residential, commercial, and project segments.
- Delivered consistent year-on-year growth and won multiple Performer of the Year awards.
- Led the team to win the Best Performing Team Award.
Area Sales Manager – Premium Segment (Kajaria World)
Kajaria Ceramics Ltd.
Delhi
10.2011 - 12.2017
- Managed premium and imported collections (Kajaria World) within assigned territory.
- Worked closely with designers, architects, and specifiers to secure product specifications in premium projects.
- Engaged with developers, contractors, PMCs, builders, and turnkey solution providers to grow specification sales.
- Built and managed dealer and distributor networks, ensuring premium positioning of Kajaria World.
- Achieved and exceeded sales targets with consistent YoY growth.
- Conducted product presentations, training sessions, and technical workshops.
- Implemented regional marketing initiatives, strengthening Kajaria’s premium brand visibility.
Business Development Executive
Aktion Safety Solutions Pvt. Ltd.
Delhi
06.2008 - 09.2011
- Retained and expanded business with clients such as Maruti Suzuki, ABB, Siemens, L&T, and Simplex.
- Negotiated rate contracts and ensured compliance with policies.
- Managed payment collections, client acquisition, and account relationships.
- Provided customized safety solutions and post-sales support, enhancing client satisfaction.
Education
MBA - Marketing & HR
UP Technical University
Ghaziabad.01.2008
Master of Arts - English & Psychology
MJP Rohilkhand University
Amroha 01.2005
Skills
- Specification, sales
- Business development
- Market analysis
- Negotiation techniques
- Team leadership
- KPI development
- Conflict resolution
- Team building
- Project management
- Dealer and distributor growth
- Cross-cultural leadership
- Sales training and enablement
- Brand promotion and engagement
- Market expansion strategies
- Client relationship management
Websites
Achievements And Awards
- Winner of 'Performer of the Year' Award multiple times.
- Best Performing Team Award for leading high-performing regional teams.
- Delivered consistent double-digit YoY growth across Somfy and Kajaria.
- Expanded dealer & distributor networks by 30% in new markets.
- Secured specifications in iconic residential and commercial projects.
Languages
Hindi
First Language
English
Proficient (C2)
C2
Personal Detail
- Name - Deepak Kumar
- Current address - B-132, Swarn Jayanti Puram, Govind Puram, Ghaziabad
- Date of birth - 21 March 1984
- Nationality - Indian
Timeline
MSP Channel Leader – APAC
Somfy India Pvt. Ltd.
01.2025 - Current
Business Development Manager – Gujarat, North & East India
Somfy India Pvt. Ltd.
01.2018 - 12.2024
Area Sales Manager – Premium Segment (Kajaria World)
Kajaria Ceramics Ltd.
10.2011 - 12.2017
Business Development Executive
Aktion Safety Solutions Pvt. Ltd.
06.2008 - 09.2011
MBA - Marketing & HR
UP Technical University
Master of Arts - English & Psychology
MJP Rohilkhand University
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