Deepak Malhotra
Brand Solutions
New Delhi
Summary
Strategic and client-focused Brand & Influencer Marketing Specialist with 4+ years of experience across campaign planning, execution, and relationship management. Adept at driving business impact through high-performance influencer strategies, cross-functional collaboration, and end-to-end campaign ownership. Proven success with marquee brands including Swiggy, Yamaha, Mayora, Coke Studio, HK Vitals, MakeMyTrip, Logitech, Vivo, and Raymond, Phillips, Dabur and many more
Overview
4
4
years of professional experience
5
5
years of post-secondary education
Work History
Account Manager - Strategy & Planning
CATR Media
03.2025 - Current
- Owning end-to-end delivery of influencer campaigns - from pitch and planning to execution and reporting.
- Managing key retainer clients including Swiggy, Logitech, CavinKare, MakeMyTrip, Upstox, Axis Bank, and Kingston, booking revenue of 1Cr+
- Driving strategy development with a strong focus on ROI, execution efficiency, and creative alignment
- Established strategic partnerships with complementary agencies in the influencer and production ecosystem, unlocking collaborative campaign opportunities and shared client growth.
Senior Associate - Brand Solutions & Operations
Eleve Media
03.2023 - 03.2025
- Led strategic planning and execution of influencer campaigns across Instagram, YouTube, IMDb, and LinkedIn.
- Developed and presented client pitches, with a high conversion rate across retail, D2C, and app-first brands.
- Built strong client relationships that contributed to Rs. 3 Cr+ in portfolio growth.
- Awarded 'Employee of the Month' for achieving highest closures in a single month.
Account Manager - International Business
Good Creator Co.
01.2023 - 03.2023
- Led international business vertical with brands like Organic Harvest, ETS TOEFL, and Forest Essentials.
- Built cross-border partnerships with influencer agencies in USA, UAE, Nepal, and Bangladesh.
- Managed budgets, timelines, and deliverables for high-value international influencer campaigns.
Sr. Executive - Brand Alliances & Influencer Marketing
BellaVita Organic - IDAM House of Brands
02.2022 - 12.2022
- Activated large-scale influencer collaborations to boost product visibility and drive e-commerce traffic.
- Developed and tracked monthly performance reports; contributed to strategic planning cycles.
- Streamlined product seeding and review pipelines to maintain high product ratings.
Influencer Marketing Manager
WhizCo
04.2021 - 01.2022
- Developed influencer calendars and managed end-to-end collaboration with creator networks.
- Curated campaign messaging tailored to platform trends and creator styles.
- Built and scaled long-term influencer communities, improving campaign efficiency.
Education
Bachelor of Commerce -
Satyawati College, Delhi University
New Delhi,Delhi 01.2017 - 01.2020
Class 12 - Commerce
Hansraj Model School
New Delhi,Delhi 01.2015 - 01.2017
Skills
- Campaign Strategy
- Client Servicing
- Brand Partnerships
- Project Management
- Cross-Functional Leadership
- Reporting & Analytics
- Business Growth
Timeline
Account Manager - Strategy & Planning
CATR Media
03.2025 - Current
Senior Associate - Brand Solutions & Operations
Eleve Media
03.2023 - 03.2025
Account Manager - International Business
Good Creator Co.
01.2023 - 03.2023
Sr. Executive - Brand Alliances & Influencer Marketing
BellaVita Organic - IDAM House of Brands
02.2022 - 12.2022
Influencer Marketing Manager
WhizCo
04.2021 - 01.2022
Bachelor of Commerce -
Satyawati College, Delhi University
01.2017 - 01.2020
Class 12 - Commerce
Hansraj Model School
01.2015 - 01.2017
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