Deependra Singh
Gurgaon, Delhi NCR
Summary
Innovative Digital Marketing Manager known for high productivity and efficient task completion. Possess deep expertise in search engine optimization (SEO), content marketing, and social media strategy. Excel in communication, teamwork, and adaptability, ensuring seamless collaboration and effective problem-solving in fast-paced environments.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Digital Marketing Manager
Copper Digital (India) Pvt. Ltd.
Gurugram
02.2024 - Current
- Developed and executed digital marketing campaigns to drive website traffic and increase brand awareness.
- Developed test plans and test cases for various products through A/B testing.
- Manage event streams between web and mobile platforms, and the data warehouse using RudderStack.
- Developed and maintained corporate policies and procedures related to IT systems usage.
Deputy Manager of Marketing
GUS Education India Pvt. Ltd.
Hyderabad
01.2022 - 02.2024
- Developed and executed digital marketing strategies, leading to a 40% increase in online lead generation, and a 25% boost in website traffic.
- Implemented SEO and SEM best practices, resulting in a 30% rise in organic search rankings and a 20% decrease in cost per click.
- Led a cross-functional team to launch successful social media campaigns, driving a 50% growth in engagement and a 35% increase in conversions.
- Collaborated with the creative team to develop effective advertising campaigns.
SEO Manager
Intech Creative Pvt. Ltd.
Gandhi Nagar
08.2021 - 06.2022
- Developed and implemented SEO strategies to increase organic search engine rankings.
- Created detailed reports on SEO initiatives and provided recommendations for changes or improvements.
- Develop and maintain the customer data infrastructure, ensuring scalability and compliance with data privacy regulations (GDPR, CCPA).
- Ensure that data pipelines are functioning effectively, troubleshooting issues, and ensuring data accuracy and reliability.
Digital Marketing Consultant
Octal IT Solutions
Jaipur
02.2018 - 08.2021
- Collaborate with product and marketing teams to define testable hypotheses and KPIs.
- Developed and implemented successful digital marketing campaigns to increase website traffic, brand awareness, and customer engagement.
- Monitor experiments, ensuring the reliability of results and statistical significance.
Digital Marketing Specialist
Reinvent Digital Pvt. Ltd.
Delhi
07.2017 - 02.2018
- Developed and implemented digital marketing campaigns to increase brand awareness.
- Created content for websites, blogs, social media platforms, and online advertising.
- Analyzed website traffic metrics and adjusted strategies accordingly.
Digital Marketing Analyst
Dotsquares Ltd.
Jaipur
05.2014 - 06.2017
- Directed diverse projects, website and social media optimizations, branding and content creation.
- Supported website design, revenue model, process flows, operations support and customer engagement strategies.
- Collaborate with engineering to implement data tracking at various touchpoints, and ensure that customer data flows seamlessly across platforms.
SEO Executive
Genera Online Pvt. Ltd.
Jaipur
02.2011 - 04.2014
- Performed on-page optimizations such as meta tags, page titles, internal linking. to maximize SEO performance.
- Created link building campaigns utilizing techniques such as blog outreach and guest posting.
- Researched and identified new industry trends related to SEO best practices.
Education
MBA - Marketing Management And Research
Sikkim Manipal University
Sikkim (Online)01-2024
Bachelor of Arts - Digital Communications And Multimedia
University of Rajasthan College
Jaipur, Rajasthan 04-2004
Skills
- Consumer Insights
- KPI Monitoring
- Troubleshooting
- Rudderstack Proficiency
- A/B Testing
- GA-4
Certification
- Google Cloud Certified, Associate Cloud Engineer - Google Cloud Platform.
- Digital Marketing Certification – Google Analytics IQ or HubSpot Content Marketing Certification – Various Providers including Google and HubSpot.
- Google Certified Educator Level 1 and 2 – Google for Education.
Timeline
Digital Marketing Manager
Copper Digital (India) Pvt. Ltd.
02.2024 - Current
Deputy Manager of Marketing
GUS Education India Pvt. Ltd.
01.2022 - 02.2024
SEO Manager
Intech Creative Pvt. Ltd.
08.2021 - 06.2022
Digital Marketing Consultant
Octal IT Solutions
02.2018 - 08.2021
Digital Marketing Specialist
Reinvent Digital Pvt. Ltd.
07.2017 - 02.2018
Digital Marketing Analyst
Dotsquares Ltd.
05.2014 - 06.2017
SEO Executive
Genera Online Pvt. Ltd.
02.2011 - 04.2014
MBA - Marketing Management And Research
Sikkim Manipal University
Bachelor of Arts - Digital Communications And Multimedia
University of Rajasthan College
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