Deepesh Kumar Srivastava

Regional Channel Development & Performance Manager
Regions: Punjab, Himachal Pradesh, Jammu & Kashmir, Leh-Ladakh

• Responsible for end-to-end channel development for Sales, Service, and Parts.
• Led channel partner appointments, network expansion, and VI (Visual Identity) updates across all dealerships.
• Conducted channel partner reviews with Sales, Service, and Parts teams to ensure alignment with business objectives.
• Oversaw Vida and Premium showroom readiness, ensuring timely launches, and ongoing performance management.
• Ensured regional compliance with brand standards, and optimized partner performance through continuous engagement and training.

• Managed Channel Sales with annual turnover of 450 crores.
• Achieved monthly and yearly sales targets consistently.
• Expanded market share in vahan and dispatch segments.
• Launched local schemes to enhance product visibility.
• Conducted market research for new product introductions.
• Facilitated manpower training to boost team performance.
• Coordinated promotional events to drive brand awareness.
• Attained vahan market share in all towns, achieving overall territory growth of 2%.

• Managed relationships with 7 dealers, 9 ASC, and 52 ARD points, averaging 5,000 vehicles monthly.
• Conducted segment analyses to prevent market share loss across all categories.
• Executed branding and field activities focused on scooter segment in all markets.
• Oversaw billing and retail operations for each dealer point.
• Identified new markets to expand touch points and sustain market share.
• Implemented rural outreach initiatives to boost inquiries and engage opinion leaders.
• Organized activities to enhance retail and finance penetration ratios.
• Coordinated sales promotions with marketing departments in key cities.
• Developed territory sales strategies to enhance market presence and drive revenue.
• Analyzed market trends, competitive landscape, pricing strategies, customer needs and preferences to develop actionable sales plans.

• Executed the channel sales strategy in Varanasi, Uttar Pradesh, and Jabalpur, MP, driving market development.
  Managed billing operations for efficient transaction processing.
  Implemented retail activities to maximize customer engagement.
  Led efforts to expand secondary network for increased distribution.
• Analyzed market trends to inform strategic decisions and product positioning.
• Fostered strong relationships with dealers to support sales and customer satisfaction.
• Developed marketing strategies to promote new product launches effectively.
• Developed strategies for increasing sales, market share and customer satisfaction.

• Oversaw 15 dealer points in Gorakhpur, Patna, and Bhopal, increasing retail visibility.
  Drove market share growth through targeted network expansion strategies.
  Trained personnel to optimize sales techniques and enhance productivity.
  Executed promotional activities to elevate brand awareness in retail markets.
  Forged financial alliances to strengthen operational capacity.
  Achieved target adherence by implementing performance benchmarks.
  Facilitated institutional sales by identifying and pursuing new opportunities.
• Implemented marketing strategies to increase product visibility and awareness.
• Devised territory sales plans to exceed revenue and market penetration goals.
• Developed relationships with dealers and customers to enhance brand loyalty.