DEVANAND GOVINDARAJAN

Core Competencies:

• Enterprise Sales & Account Acquisition: Successfully converted 78 enterprise publishers to Print-on-Demand services in 2024; onboarded 5 new comic authors within 2 months generating $1M in sales potential through strategic contract negotiations and value proposition alignment
• Cross-Selling & Upselling Excellence: Identified and capitalized on expansion opportunities by transitioning inventory-based sellers to higher-margin Print-on-Demand services; increased service adoption rates and customer lifetime value through consultative needs assessment
• Strategic Account Management: Built and maintained strong relationships with diverse publisher portfolios, enterprise clients, and vendors, ensuring high satisfaction rates, retention, and organic account growth
• Revenue Optimization & Pipeline Development: Drove 23% improvement in contract retention by proactively addressing client pain points; eliminated duplicate listings to directly impact Gross Merchandise Sales growth
• Consultative Selling & Solution Design: Leveraged customer feedback, market analytics, and business intelligence to identify growth opportunities and propose tailored solutions that align with client objectives
• Negotiation & Contract Management: Secured improved contract terms for comic authors while balancing business profitability; managed complex vendor relationships and pricing discussions
• Cross-Functional Partnership: Collaborated with legal, product, technical, and marketing teams across global Amazon sites to deliver integrated solutions and remove barriers to sales conversion
• Data-Driven Sales Strategy: Utilized analytics and customer insights to identify high-value prospects, prioritize outreach, and optimize conversion funnels—achieving 93.5% engagement rate for 90K+ products

Key Sales Achievements:

• $1M+ Sales Pipeline: Onboarded 5 new comic authors with projected $1M in revenue within first 2 months through targeted prospecting and relationship building
• 78 Enterprise Account Wins: Executed conversion campaigns targeting enterprise publishers, successfully transitioning them from traditional inventory models to Print-on-Demand services
• 24% Contract Retention Improvement: Reduced publisher churn through proactive account management, self-service enablement, and enhanced customer experience initiatives
• 23% Revenue Protection: Eliminated duplicate listings impacting Gross Merchandise Sales through strategic analysis and cross-functional collaboration
• Multi-Program Portfolio Management: Expanded scope to manage 6 programs within Amazon Books business (SGX team), demonstrating ability to handle complex, multi-account portfolios

Business Impact & Process Excellence:

• Launched automation initiatives (RPA, ML models, GenAI agents) delivering 80% CAPEX savings and 30% OPEX reduction while improving service delivery speed by 75%
• Reduced customer service contacts by 24% through self-service tools and educational content, freeing capacity for high-value sales activities
• Managed critical business migrations and product launches across multiple international marketplaces, ensuring seamless customer transitions and minimal revenue disruption

• Managed inbound phone calls related to Dell computers on software and hardware warranty support.
• Engaged in upselling Dell software products, warranty extension and hardware products.
• Managed small and medium business customer support for Dell computers.