Devang Singh
Bengaluru
Summary
MBA (Marketing) candidate with hands-on experience in brand marketing, influencer-led performance campaigns, and GTM execution. Strong at turning consumer and market insights into actionable growth strategies, with experience working across data, creative, and cross-functional teams in fast-paced environments.
Overview
3
3
years of professional experience
Work History
Brand Management
Healthkart (MuscleBlaze)
04.2025 - 06.2025
- Led end-to-end influencer marketing for WrathX and CreAMP, producing 15–20 Meta-ad creatives daily and enabling high-frequency campaigns across Meta and YouTube; drove WrathX’s Instagram growth from 7K to 12K in 2 Months.
- Supported 5 product launches, including WrathX RevengeX, and multiple Smash Creatine flavors, contributing to packaging, PDP/A+ content, and launch execution.
- Conducted Competitor Analysis of leading creatine brands, identifying 4 GTM opportunities adopted into MuscleBlaze’s launch strategy.
- Managed the Smash Creatine D2C website shoot, coordinating on-ground execution, creatives, and asset delivery.
- Executed a MuscleBlaze offline brand event featuring Larry Wheels, coordinating 50+ influencers and on-ground operations.
Delegate Acquisition
Times Internet Limited
02.2024 - 04.2024
- Drove B2B delegate acquisition for corporate events through targeted market research, cold calling, email campaigns, and LinkedIn outreach, consistently generating high-intent enterprise leads.
- Executed consultative selling with CXO to mid-management stakeholders, tailoring value propositions to client objectives and significantly improving lead-to-delegate conversion rates by 25-30%.
- Closed a single corporate deal for 15 delegates for a Business Storytelling Masterclass, generating ₹7.5 lakh in revenue—one of the highest single-event contributions during the tenure.
- Secured a corporate booking from Cipla with six delegates at an average ticket size of ₹75,000, generating ₹4.5 lakh in revenue; consistently achieved 120%+ of monthly targets, contributing to exceeding quarterly revenue goals.
Marketing and Sales Intern
CL Gupta Exports Limited
06.2022 - 07.2022
- Created 10+ customized product presentations for prospective clients, clearly communicating personalization options and contributing to improved client engagement and positive feedback on presentation quality.
- Executed preliminary QA on 15 production samples, identifying and resolving 3 critical product inconsistencies in coordination with manufacturing teams, reducing rework risk before scale-up.
- Supported international sales closures for 2 new overseas clients, directly contributing to expansion of the company’s export footprint during the internship.
Education
MBA - Marketing
SIBM Bangalore
Bangalore 03-2026
BBA - Marketing
Amity University
Noida01.2023
CBSE (Class XII) -
PMS Public School
01.2020
CBSE (Class X) -
PMS Public School
01.2018
Skills
- Brand management
- Market research
- Influencer marketing
- Consultative selling
- Competitor analysis
- ATL/BTL Management
- NPD
- Social Media Marketing
Accomplishments
• 2025, Created and published short-form video content (reels) and brand stories for Fuelone, supporting social media engagement and brand visibility.
• 2025, Secured a 1-year paid collaboration contract with Fuelone, a leading fitness supplement brand, for ongoing content creation and brand promotion.
• 2025, Secured a 1-year paid collaboration contract with Fuelone, a leading fitness supplement brand, for ongoing content creation and brand promotion.
Timeline
Brand Management
Healthkart (MuscleBlaze)
04.2025 - 06.2025
Delegate Acquisition
Times Internet Limited
02.2024 - 04.2024
Marketing and Sales Intern
CL Gupta Exports Limited
06.2022 - 07.2022
MBA - Marketing
SIBM Bangalore
BBA - Marketing
Amity University
CBSE (Class XII) -
PMS Public School
CBSE (Class X) -
PMS Public School