I have managed SEO, Social Media Marketing (SMM), Content Marketing, and Paid Advertising for projects across B2B, SaaS, e-commerce, education, wellness, events, and consumer brands. My work includes developing digital marketing strategies based on business goals, target audiences, search behavior.
For Scribble Magic Lab, Rekart, APLSWD, Careerify, DifferentTheThinker, and Academik, I worked on keyword research, competitor analysis, on-page SEO, technical SEO, content optimization, internal linking, backlink building, landing-page optimization, and organic growth. Alongside SEO, I planned social media content, campaign ideas, and brand communication to improve visibility and reach.
For WeProspect, I focused on B2B SEO, service-page optimization, demand-generation content, social media marketing, and lead-generation campaigns. For BiovitaliaLife, Wit & Whimsy, JK Stones, Purity Hub, and The Filling Station, I worked on e-commerce and product-focused SEO, including product/category optimization, keyword targeting, content development, social media promotion, and paid campaigns.
For Neo Convention, I worked on local SEO, venue keyword targeting, service-page optimization, content marketing, social media campaigns, and lead generation. For Pagaar, I worked on SaaS and B2B SEO around payroll, attendance, and HR management solutions, along with content marketing, social media, and paid campaigns.
Across these projects, I handled digital marketing from research and strategy to execution, tracking, optimization, and reporting. My experience includes Google Ads, Meta Ads, Google Analytics, Google Search Console, keyword research, technical SEO, local SEO, content strategy, social media management, conversion optimization, audience targeting, retargeting, and performance analysis. My approach focuses on sustainable organic visibility while using paid and social channels to generate targeted traffic, leads, engagement, and growth.