Summary
Overview
Work History
Education
Skills
Milestones
Timeline
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Devesh Kumar Panchal

Devesh Kumar Panchal

New Delhi,Delhi

Summary

  • Currently working as Assistant Manager and managing a team of 10 KAMs and support executive at Paytm Payments in Online Payments.
  • Extensive experience with prominent organizations in the Mobile Payments Industry encompassing both Online & Offline payments along with Ads/Deals Products.
  • Developed strong market knowledge of existing & potential clients and ensured business growth opportunities aligned to company’s strategic plans.
  • Proven track record in cultivating strong relationships with management-level decision-makers, effectively addressing critical challenges & consistently delivering on client commitments.
  • Expertise in developing & managing high-Value, large-volume accounts, achieving exceptional retention & loyalty rates that contribute to sustained business growth.

Detailed Junior Manager with first-rate skills in directing and supervising groups of up to [Number] members. Proficient in maintaining budgets, keeping track of project progress and creating effective project plans. Reliable, flexible and committed to planning and managing resources effectively.

Overview

2025
2025
years of professional experience
4
4
years of post-secondary education
2
2
Languages

Work History

Assistant Manager – Longtail Portfolio

Paytm.Com (One97 Communication Limited)
New Delhi
12.2015 - Current
  • Currently working as Assistant Manager and managing a team of Seven KAMs and Four Business support agent at Paytm Payments in Online Payments.
  • Extensive experience with prominent organizations in the Mobile Payments Industry encompassing Online, Offline Payments along with Ads/Deals Products.
  • Assigned set of targeted merchants to maintain, Grow, Upsell/Cross sell of different products of organization.
  • Experience in Meetings with CXO/CIO//CFO/Founders/Key decision makers,
  • Experience to handle mid-large enterprises of PAN India, Across the business categories.
  • Various reports i.e. LMTD to MTD performance, prepared churned to target for Winback, Reactivation MOM, track daily Run Rate for GMV/MDR/VAS.
  • Pipeline preparation for primary portfolio and for other Cross sell products, Forecasting of expected achievement of team,
  • Showcasing the team performance, comparison MoM, QoQ, YoY for GMV/MDR/VAS Cross sell Revenue.
  • Oversaw P&L of the portfolio, Identifying Loss making accounts, reducing cost by replacing low cost TIDs to improve NTR/GTR of Portfolio.
  • Scoping in accounts for upselling, identifying accounts to Improve chargeable GMV with high MDR instruments.
  • Led direct negotiations process, delivered presentations as part of short-listing and continued to drive excellence & efficiency in tendering process.
  • Experience in liaising with internal stakeholders and HODs like business, Risks, Compliance, Bank alliances, Legal Team, Support team etc
  • Pipelined sales based on market research, network management and client references; planned & prepared approaches, pitches and proposals, participated in pricing and work order negotiations.
  • Experience in maintaining cordial relations with Internal top & mid level leaders in order to get the work done on priority.
  • Proven track record in cultivating strong relationships with management-level decision-makers, effectively addressing critical challenges & consistently delivering on client commitments.
  • Expertise in developing & managing high-Value, large-volume accounts, achieving exceptional retention & loyalty rates that contribute to sustained business growth.
  • Ability to work under Pressure and in tight timeline to deliver desired Result.

Junior Manager – Longtail Portfolio

Paytm.Com (One97 Communication Limited)
07.2023 - 06.2024
  • Cultivated and nurtured relationships with an established client base
  • Accountable for client acquisition, revenue maximization & client retention strategies
  • Served as the primary liaison between merchants and the internal team, ensuring seamless communication
  • Engaged & collaborated with team members to address and fulfill merchant requirements effectively
  • Ensuring delivery of Campaign KPIs for partner brands while ensuring a long-term business partnership with onboarded merchants by ideating and leveraging various growth initiatives
  • Oversaw portfolio management for high-Value Long-tail accounts
  • Enhanced business share through strategic deep selling within the existing portfolio
  • Addressed post-live issues, providing effective resolutions by leveraging inter-departmental tools
  • Boosted GMV by promoting various features of the gateway, such as ad sales, promotions, and cashback campaigns
  • Managed channel partners, reseller accounts & key accounts simultaneously, effectively resolving operational challenges

TL | Post Live – Payment Gateway

Paytm.Com (One97 Communication Limited)
09.2020 - 04.2022
  • Managed major customers’ end-to-end post-live inquiries, delivering tailored solutions with inter-departmental support
  • Generated organic growth from merchants by introducing additional services such as ad sales, promotional schemes, scratch card services, and cashback offerings to enhance their business
  • Accountable for consistently driving revenue generation from merchants on a month-over-month basis

Key Account Management

Paytm.Com (One97 Communication Limited)
04.2017 - 09.2020
  • Served as primary interface between Paytm & its business partners, delivering timely and accurate operational support to merchants utilizing Payment Gateway services
  • Analyzed merchant payment-related issues, assisted with disputes, and provided sustainable solutions
  • Collaborated with various internal teams, including Compliance, Fraud & Risk, Tech, Banking, Finance, Products, Sales, Support, and Legal, to manage chronic issues such as technical errors, banking discrepancies, payout challenges, and account concerns
  • Worked with all DIY merchants to maintain transaction activity by identifying 7 resolving issues within Payment Gateway services
  • Managed top GMV-generating merchants within the department
  • Excelled in escalation management and served as the Sales Team’s Single Point of Contact for resolving merchant issues
  • Organized & executed cashback campaigns for merchants to drive business growth

Senior Associate | Onboarding

Paytm.Com (One97 Communication Limited)
12.2015 - 04.2017
  • Handled inside sales, taking care onboarding Request, and ensure onboard to maximum accounts
  • Onboarded clients across all regions of India (South, East, North, and West)
  • Met & exceeded Onboarding targets in alignment with team & organizational objectives
  • Operated as an inside Salesperson responsible for promoting PAYTM’s comprehensive portfolio of payment solutions
  • Engaged in development activities, including meetings, proposals, and pitches while fostering relationships with key stakeholders

Business Development – Near.in

ThumbSpot Technology
08.2014 - 12.2015
  • Conducted research on trending categories within service market, identifying new potential areas in close collaboration with the company Co-Founders
  • Launched geographical categorization initiatives for new market development, capturing opportunities with available resources
  • Engaged with decision-makers, including CMDs & CXOs, to forge alliances that leveraged the company's network
  • Expanded organization’s service categories from 1 to over 800, establishing a merchant base across all 8 major cities, including Gurgaon, Delhi, Noida, Mumbai, Bangalore, Chennai, Pune & Kolkata

Market Development

Glowtech Lighting
06.2012 - 08.2014
  • Derived the company sales in various cities like Delhi, Kanpur and appointed many dealers/Distributors
  • Additionally, Responsible for coaching & training front line promoters to support customers better on their queries
  • Manage the demand and supply between company & its distributors

Zonal Coordinator

VRS Foods Ltd
07.2011 - 05.2012

• To develop infrastructure of company i.e. right Dealer/Distributor & manage them.

• Evaluate sales schemes, proposal that comes from the field and advise appropriateness.

• Coaching & motivating the sales promoters with objective setting to develop the profitable business for the company.

• Review & monitor the activity reports of Dealers/Distributors on regular basis and improve performance.

Management Trainee

Appco Group
  • Gained knowledge of company policies, protocols and processes.
  • Developed problem-solving abilities through hands-on experience with real-life business scenarios.
  • Expansion Project of Reliance DTH



Education

MBA - Marketing & Finance

IMC
New Delhi, India
01.2008 - 01.2010

B.Sc. - Mathematics

Bundelkhand University
Jhansi
01.2008 - 01.2010

Skills

  • Google Suit (Sheet, Form, Pivot)

  • MS Office (Excel, VLOOKUP, Pivot, Power Point)

  • Data Analytics

  • Team Management & Leadership

  • Key Account Management

  • Sales & Business Support

  • Partnership Strategy

  • Escalation Management

  • Product & Solution Selling

  • Client Presentations

  • P&L Analysis

  • Go-To-Market Strategy

  • Competition Analysis

  • Proposal, Quotations, Mail Communication

  • Client Requirement Analysis

  • Account Mapping

  • Salesforce CRM

  • Time Management

  • Patience

  • Adaptability

  • Problem-solving

Milestones

  • Managed 120 Cr Portfolio of Six KAMs & Four Business Support executives.
  • Handled Largest Portfolio in Terms of number of accounts, 1.1Lac MIDs.
  • Prepared Draft & implemented VAS Fee by forecasting MDR (2 Cr Rev).
  • Awarded Twice as HALL OF FAME From CEO/HOD of Team.
  • Awarded Rockstar & Gold Performer of Team Thrice from VP of team.

Timeline

Junior Manager – Longtail Portfolio

Paytm.Com (One97 Communication Limited)
07.2023 - 06.2024

TL | Post Live – Payment Gateway

Paytm.Com (One97 Communication Limited)
09.2020 - 04.2022

Key Account Management

Paytm.Com (One97 Communication Limited)
04.2017 - 09.2020

Assistant Manager – Longtail Portfolio

Paytm.Com (One97 Communication Limited)
12.2015 - Current

Senior Associate | Onboarding

Paytm.Com (One97 Communication Limited)
12.2015 - 04.2017

Business Development – Near.in

ThumbSpot Technology
08.2014 - 12.2015

Market Development

Glowtech Lighting
06.2012 - 08.2014

Zonal Coordinator

VRS Foods Ltd
07.2011 - 05.2012

MBA - Marketing & Finance

IMC
01.2008 - 01.2010

B.Sc. - Mathematics

Bundelkhand University
01.2008 - 01.2010

Management Trainee

Appco Group
Devesh Kumar Panchal