Dhanesh Mishra
Mumbai
Summary
Dynamic management expert skilled in developing high-performing teams and fostering cross-functional collaboration. Demonstrated success in implementing innovative solutions to complex business challenges, consistently exceeding performance expectations. Focused on continuous improvement and sustainable growth while aligning with company vision and mission.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Sr Manager- Marketing & Key Accounts
RESINS AND PLASTICS LIMITED
Mumbai
01.2024 - Current
- Managed key accounts portfolio valued at 150 Cr, driving significant growth and retention.
- Led development and launch of new products to capture emerging market opportunities.
- Formulated marketing strategies for brand promotion in established and emerging markets.
- Conducted continuous trend analysis for market demand and competition mapping.
- Advised management on strategic business initiatives for long-term growth.
- Directed ad agency evaluations and finalized marketing collaterals.
- Organized impactful exhibitions and sales conferences to enhance corporate communications.
- Oversaw budgeting to align business operations with financial objectives.
Marketing & Strategy Head - Industrial Business
Astral Adhesives
Ahmedabad
01.2022 - 02.2024
- Led P&L management for ₹120 crore industrial business, ensuring profitability.
- Spearheaded Pan India sales and marketing team to achieve annual targets.
- Developed KPI scales and implemented them to assess team performance effectively.
- Utilized market and competitor data for informed decision-making.
- Conducted extensive work in epoxy product applications across multiple segments.
- Drove project sales in railways, telecom, ASRTU, and OEM sectors.
- Launched new products and benchmarked against competitors successfully.
- Formulated pricing strategies and secured necessary approvals.
Manager- Marketing & Sales
Tata Steel
Kolkata
06.2020 - 01.2022
- Generated potential business worth 100 crore annually through innovative selling strategies.
- Handled graphene-based products including conveyor belts, idlers, and protective coatings.
- Implemented go-to-market strategy for graphene material handling solutions.
- Established distributor network for pan-India distribution of graphene products in eastern region.
- Built nationwide sales team to enhance marketing efforts for graphene-based products.
- Led development of sales collaterals, including brochures and can sticker designs.
- Managed product pricing and executed cost optimization initiatives.
- Conducted customer segmentation analysis to develop targeted strategies.
Joint manager - Marketing & Sales
Atul Ltd
Valsad
09.2018 - 05.2020
- Managed key accounts with annual sales totaling 24 crores.
- Developed pricing strategies and proactive recommendations to enhance business profitability.
- Conducted variable cost and contribution margin analysis for informed decision-making.
- Analyzed import and export data to guide strategic pricing and identify new opportunities.
- Formulated annual business and marketing plans to align departmental objectives.
- Tracked raw material prices to improve cost competitiveness of finished goods.
- Executed exhibition and promotional activities to boost product visibility.
- Modified, prepared, and implemented SOPs across the marketing department.
Deputy Manager
Atul Ltd
Mumbai
10.2015 - 08.2018
- Managed key accounts with annual sales of 24 crores, driving revenue growth.
- Developed pricing strategies and proactive recommendations to enhance business profitability.
- Authorized price adjustments for sales team according to established approval matrix.
- Conducted variable cost and contribution margin analysis to inform strategic decisions.
- Analyzed import and export data to identify new business opportunities and optimize pricing.
- Formulated annual business and marketing plans aligned with organizational goals.
- Evaluated MCM and MPR data to improve product mix and profitability in polymer sector.
- Tracked raw material prices to enhance cost competitiveness of finished goods.
Marketing Management Trainee
Atul Ltd
Mumbai Area
09.2014 - 09.2015
- Established business model for by-product sales, boosting profitability by 1.2 million annually.
- Reduced lead time for customer sampling by 20 days through new mechanisms.
- Contributed to cross-functional team efforts to lower formaldehyde costs, enhancing competitiveness.
- Generated revenue of 3.6 million annually from formaldehyde sales.
- Led communication initiatives for Polymers business, including exhibitions and brochures.
- Streamlined dispatch activities, implementing lean processes with fewer approvals.
- Coordinated month-end dispatches to meet targeted business objectives.
Trainee
Atlas Copco
Pune
03.2013 - 06.2013
- Market Analysis of Submersible Dewatering Pump in Gujarat.
Graduate Management Trainee
Atul Ltd
Valsad
07.2011 - 05.2012
- Directed optimization efforts in Resorcinol Plant, achieving peak production of 200 MT monthly.
- Executed production improvements for 1,3 CHD at contract manufacturers.
- Led commissioning of Anisole plant process line to enhance operational efficiency.
- Assigned responsibility for overall advancement of Resorcinol Plant processes.
Trainee
Krishak Bharati Co-operative Limited
Hazira
01.2010 - 01.2010
- Vocational Training In KRIBHCO's Ammonia and Urea Plant.
Education
Master of Business Administration (MBA) - Marketing
IBS Hyderabad/ICFAI
Hyderabad01.2014
Bachelor of Technology (B.Tech.) - Chemical Engineering
L.D College of Engineering
Ahmedabad01.2011
H S C - Science
Modern English High School
Vapi01.2007
Skills
- Leadership
- Key account management
- Market analysis
- Product launch
- Pricing strategy
- Strategic planning
- Customer relationship management
- Team leadership
- Negotiation skills
- Problem solving
- Corporate communications
- Cross-functional team leadership
- Data-driven decision making
- Marketing management
- Business intelligence
- Interpersonal Skills
Expertise
- Marketing
- Sales
- New Market identification and development
Previous Experience
- Ex-Atul Limited
- Ex- Tata Steel
- Ex- Astral Limited
Languages
- English, Professional Working
- Gujarati, Native or Bilingual
- Hindi, Native or Bilingual
Awards
- Appreciation Note From Appreciation
- Show steeler award in Tata steel
Current Company
RESINS AND PLASTICS LIMITED
Current Position
Sr Manager- Marketing & Key Accounts
Affiliations
- Participated in the interschool cricket tournament organized by the rotary club.
- Lead the sponsorship team for the college's technical festivals at LD college of Engineering.
- Secured first prize in Intra college volleyball tournament in IBS, Hyderabad
Accomplishments
- Received scholar award for being a topper of the school in 10th Std.
- Received Scholar award for being a topper of the school in 12th Std.
- Personal appreciation note by Business head at Atul Limited
- Steel Icon award by the chief of the business at Tata Steel Limited
Certification
Certification course on "Leadership Skills" from Coursera facilitated by IIM-A
Languages
Hindi
First Language
English
Proficient (C2)
C2
Gujarati
Proficient (C2)
C2
Timeline
Sr Manager- Marketing & Key Accounts
RESINS AND PLASTICS LIMITED
01.2024 - Current
Marketing & Strategy Head - Industrial Business
Astral Adhesives
01.2022 - 02.2024
Manager- Marketing & Sales
Tata Steel
06.2020 - 01.2022
Joint manager - Marketing & Sales
Atul Ltd
09.2018 - 05.2020
Deputy Manager
Atul Ltd
10.2015 - 08.2018
Marketing Management Trainee
Atul Ltd
09.2014 - 09.2015
Trainee
Atlas Copco
03.2013 - 06.2013
Graduate Management Trainee
Atul Ltd
07.2011 - 05.2012
Trainee
Krishak Bharati Co-operative Limited
01.2010 - 01.2010
Master of Business Administration (MBA) - Marketing
IBS Hyderabad/ICFAI
Bachelor of Technology (B.Tech.) - Chemical Engineering
L.D College of Engineering
H S C - Science
Modern English High School
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