Summary
Overview
Work History
Education
Skills
Timeline
Generic
DHARA THOBHANI

DHARA THOBHANI

SALES AND MARKETING
Kandivali

Summary

I am an experienced sales and marketing professional seeking for a challenging position that enables me to develop myself as professional and permits scope for advancement, where I can utilize my skills for the success of the organization. Believes in work with ownership. Ambitious and quality conscious person with key attributes are firm determination and positive attitude.


Experienced Marketing and sales professional with a demonstrated history of working in IT, Exhibition, industry, media industry and NGO with total Experience of 9 years.


In my roles, I have been responsible responsible for planning, creating, and executing marketing campaigns to expand company's reach to potential customer, space selling solutions in exhibition industry, AD sales and Event sales in Media industry and fund raising for NGO Developing and executing marketing strategies and initiative to Generate Leads, brand Visibility and Top of the mind recall. Driving field marketing campaigns end to end in coordination with India sales team and Partners Team per the GTM plan Marketing Framework including- Finalizing list of right stakeholders Develop Marketing and communication in close coordination with content team that conveys key messages relating to our brand

Overview

9
9
years of professional experience

Work History

MARKETING SPECIALIST

Automation Anywhere
Mumbai
07.2022 - 06.2023

Driving the demand and lead generation program initiatives in collaboration with Sales team and Partners to support business growth objectives by leveraging thought leaders and Customers

Executed Flagship campaigns: Event, Roundtables, roadshows, and industry conferences, Virtual session

Managing End to End marketing framework including email campaigns, audience generation, Vendor and agency management for Production, design, and set-up, Operations, Lead management & tracking

Measure effectiveness of marketing campaign till opportunity stage

Develop Marketing and communication in close coordination with content team that conveys key messages relating to our brand

Analyze and leverage feedback to adapt and adjust future activity to ensure customer/ prospects expectations are met and programs continues to evolve, delivering maximum customer impact and business value

BUSINESS DEVELOPMENT MANAGER

Banking Frontiers
Mumbai
10.2020 - 06.2022

Responsible for Selling marketing concepts to Tech companies to promote their solutions into BFSI & Fintech

Identify & generating new leads from market research & maintaining relationship with existing clients

Understanding clients Objective and curating customized campaigns to help them achieve the desired objective

Selling Branding opportunities, Event sponsorship /B2B conferences and round-tables to IT sector / Corporates

Negotiate/close deals and achieving sales targets

Ensuring timely feedback on project & appropriate communications are made to the concept & design based on campaign

SENIOR SALES EXECUTIVE

India Today Group
Mumbai
10.2018 - 06.2020

Responsible for Ad space selling, Events sponsorship and Business developments Responsible for sales cycle including: Prospecting, Presenting and negotiating and closing sales Identify sales lead and seeking out opportunities through cold calling, networking, social media Meetings with potential clients and AD agencies for business opportunities: Have Handled Corporate, Auto, Home and Interior, Real estate category Explain the benefits and potential audience of specific media offerings to clients, Negotiate and close deals and

Tracks every media purchase made to ensure that it is completed accurately and on time

SALES EXECUTIVE

Expo India Exhibition
Mumbai
08.2016 - 07.2018

Generated revenue through exhibition space selling for Times Bandra Fest and Times Interior Expo
Identified opportunities and generated new business from Corporate, MSMEs and start-ups to ensure a diverse mix of exhibitors at the expos
Conducted sales presentations to potential exhibitors, Lead follow ups in a timely manner and close sales deals
Maintaining rapport with clients by providing support, information, and guidance; recommending new opportunities

MANAGEMENT TRAINEE

Global Vision
Mumbai
06.2014 - 06.2016

Creating awareness of the organization’s mission and Cultivate a network of dedicated donors aim of helping needy cancer patients

Conducted fund-raising initiatives and events including overseeing teams of volunteers, providing guidance and supervision

Support Fund-raising: To attend meetings related to fund-raising Helping in making reports, Achieving the set donors & budgets every month and ensure confidentiality of information

Education

BACHELOR OF ENGINEERING - INFORMATION TECHNOLOGY

GUJARAT TECHNOLOGICAL UNIVERSITY Sanjaybhai rajguru college of engineering

Skills

Lead Generation

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Timeline

MARKETING SPECIALIST

Automation Anywhere
07.2022 - 06.2023

BUSINESS DEVELOPMENT MANAGER

Banking Frontiers
10.2020 - 06.2022

SENIOR SALES EXECUTIVE

India Today Group
10.2018 - 06.2020

SALES EXECUTIVE

Expo India Exhibition
08.2016 - 07.2018

MANAGEMENT TRAINEE

Global Vision
06.2014 - 06.2016

BACHELOR OF ENGINEERING - INFORMATION TECHNOLOGY

GUJARAT TECHNOLOGICAL UNIVERSITY Sanjaybhai rajguru college of engineering
DHARA THOBHANISALES AND MARKETING