Experienced professional in Executive and healthcare Marketing with a focus on Product branding, market research, sales strategy, Marketing Collateral Development, and Relationship Management. Proven track record in driving business growth through strategic product promotion, relationship management, and data-driven decision-making. Seeking a challenging position to utilize expertise and contribute to the organization's success.
1. Market Segmentation: Identified and targeted specific market segments to tailor marketing efforts and maximise impact.
2. New Product Launches: Led successful product launches from planning to execution.
3. Market Analysis: Conducted market analysis to identify trends and competitive opportunities.
4. Product Promotion: Designed and executed product promotion strategies to increase visibility among healthcare professionals.
5. Pricing & Profitability: Assisted in setting competitive pricing strategies based on market demand.
6. Brand Positioning: Developed brand positioning strategies to enhance market presence.
7. Cross-Functional Coordination: Coordinated cross-functional teams (R&D, marketing, and sales) for product success.
· Promotional Campaigns
· KOL Engagement
· Digital Marketing Strategies
Negotiation and persuasion