Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic
Dhruv Pandya

Dhruv Pandya

Bengaluru

Summary

Dynamic marketing professional with a proven track record at Netcore Cloud, excelling in product positioning and GTM strategy. Spearheaded AI feature launches, achieving significant adoption rates. Adept at customer journey mapping and competitive intelligence, I leverage strong storytelling skills to drive product-led growth and enhance user engagement.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Assistant Product Marketing Manager

Netcore Cloud
Bengaluru
04.2022 - Current
  • Owned messaging and positioning for Netcore’s AI-powered Customer Engagement Platform, collaborating with product and sales teams.
  • Launched GTM campaigns for AI-first features, linking technical capabilities to business outcomes like engagement lift and ROI.
  • Developed modular content engine for sales enablement, creating 15+ assets such as battle cards and industry-specific pitch kits.
  • Conducted in-depth market research to shape differentiated messaging across BFSI, eCommerce, and D2C sectors.
  • Led voice-of-customer initiatives through client interviews, campaign analysis, and case studies.
  • Collaborated with Product and Demand Gen teams to launch AI personalization features across India, SEA, and MENA, achieving up to 40% adoption.
  • Launched personalized communication and journey features tailored to BFSI and D2C industries.
  • Co-created playbooks with product and customer success for onboarding and feature rollout.
  • Mapped personas across marketing, tech, and CX teams to streamline adoption of AI-led automation tools.

Product Marketer

Space-O Technologies
Ahmedabad
11.2020 - 03.2022
  • Developed onboarding content with a 65% success rate, simplifying user paths and enhancing the first-time user experience.
  • Created content across channels, achieving a 45% conversion rate through organic search.
  • Wrote in-product guides and messages, improving user satisfaction and retention through clear, actionable language.

Education

Bachelor of Commerce - Commerce

Gujarat University
Ahmedabad, Gujarat
06-2016

Skills

  • Product Positioning & Messaging
  • GTM Strategy
  • Product Demos & Enablement
  • Product-led Growth
  • Product Storytelling
  • Customer & Buyer Journey Mapping
  • Competitive Intelligence
  • Regulated Industry Marketing (BFSI, EdTech)

Accomplishments

  • Received awards twice for being the best-performing Product Marketer.
  • Promoted from being a Product Marketer for a single module to being a Product Marketer for our full-stack product.

Certification

  • Competitive Intelligence
  • Storytelling

Timeline

Assistant Product Marketing Manager

Netcore Cloud
04.2022 - Current

Product Marketer

Space-O Technologies
11.2020 - 03.2022

Bachelor of Commerce - Commerce

Gujarat University

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Dhruv Pandya