Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Diksha Parihar

Gurugram

Summary

Creative writer with over five years of hands-on experience in crafting engaging and compelling messaging that resonates with the target audience. Skilled in conducting thorough research, adapting to various tones and styles, and meeting tight deadlines in fast-paced environments. Passionate about delivering high-quality content that drives brand awareness, and achieves business objectives.

Overview

7
7
years of professional experience

Work History

Senior Copywriter

Lemonsoda
Gurugram
06.2024 - Current
  • Collaborated with brands such as Maggi, Hero MotoCorp, and Kimberly-Clark Professional.
  • Developed digital ads, blogs, website content, landing pages, and social media copy.
  • Launched new brands by establishing voice, messaging, and comprehensive content ecosystems.
  • Coordinated with cross-functional teams to brainstorm ideas aligned with client objectives.

Copywriter

Vermmillion Advertising Agency
Gurgaon
12.2023 - 04.2025
  • Crafted content for renowned brands such as Avon Cycles, Verka, Patanjali, Kohler, GM Airports Limited, Paris Beauty, Fujiyama, and others.
  • Developed compelling pitches tailored to brand objectives.
  • Wrote SEO blogs and PR articles to enhance brand visibility and engagement.
  • Conceptualized and executed creative campaigns, including social media posts, offline activation, email marketing, & scripts.

Content Writer

The Marcom Avenue
Gurugram
06.2021 - 10.2023
  • Crafted compelling ad copies, creative campaigns, and video scripts for renowned brands like Titan, Instax, and Varun Beverages, Reliance, etc.
  • Optimised old website content with updated SEO guidelines and increased traffic.
  • Collaborated on content strategies for clients across industries.
  • Partnered with the marketing team to formulate brand communication strategies.
  • Authored 50+ PR articles published in media outlets including TOI, Hindustan Times, Business Standard, Agully, Social Samosa, Business World, and more.

Content Writer

High School Moms
Gurugram
10.2020 - 06.2021
  • Created content for the company’s official website blogs.
  • Developed content for Emails, case studies, E-books, etc.
  • Managed global universities as a key account manager.
  • Created over 200+ career content for the Career Library.

Marketing Assistant

JK Media Pvt. Ltd.
Jammu
09.2018 - 07.2020
  • Worked as an anchor, news reporter, and associate news producer.
  • Worked as a social media manager.
  • Documented news stories for the social media platform.
  • Written scripts for the new bulletins.

Education

MA - Mass Communication

Central University Of Jammu
Jammu, Jammu and Kashmir, India
05.2017

B.Sc. -

Jammu University
Jammu, Jammu and Kashmir, India
05.2014

Skills

  • Leadership skills
  • Interpersonal communication
  • Creative thinking
  • Problem solving
  • Time management

Languages

English, Hindi, Urdu

Timeline

Senior Copywriter

Lemonsoda
06.2024 - Current

Copywriter

Vermmillion Advertising Agency
12.2023 - 04.2025

Content Writer

The Marcom Avenue
06.2021 - 10.2023

Content Writer

High School Moms
10.2020 - 06.2021

Marketing Assistant

JK Media Pvt. Ltd.
09.2018 - 07.2020

MA - Mass Communication

Central University Of Jammu

B.Sc. -

Jammu University

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Diksha Parihar