Summary
Overview
Work History
Education
Skills
Brands
Timeline
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Dipak Rajput

Dipak Rajput

Advertising & Marketing Professional
Mumbai

Summary

A Combined Experience in Social Media Management, Content Marketing and Brand Strategy, holding more than 6 years of executive experience in the digital space. My work responsibilities include Digital Account management, Content strategy, and Brand Development across all sectors. My current profile also includes building/leading a team and budget management.

Overview

8
8
years of professional experience
6
6
years of post-secondary education
3
3
Languages

Work History

Key Account Manager

Design Shifu
Arkansas
12.2021 - 03.2022

Account Management:

- Oversee all the daily operational activities and manage a team of 6 Designers for the deliverables

- Serve as the lead point of contact all customer account management matters

- Build and maintain strong, long-lasting client relationships

- Develop trusted advisor relationships with key accounts, customer stakeholders and executive sponsors

- Ensure the timely and successful delivery of our solutions according to customer needs and objectives

- Clearly communicate the progress of monthly/quarterly initiatives to internal and external stakeholders

- Develop new business with existing clients and/or identify areas of improvement

- Prepare reports on account status

- Collaborate with sales team to identify and grow opportunities within territory

- Assist with challenging client requests or issue escalations as needed

Digital Marketing Freelancer

Peterson Technology Partners, Choice International Pvt. Ltd.
Chicago
12.2020 - 12.2021
  • Led projects to redesign web pages, diversify strategies and revitalize social media presence.
  • Monitored online trends, conversations and innovations to optimize strategies.
  • Measured and evaluated brand digital performance to present weekly findings to management.
  • Identified technology framework required to support digital strategies.
  • Overview daily execution of the posts on all the social media presence
  • Manage team based tasks to deliver the creative and communicational assets for social media
  • Planning weekly and quarterly communication and monthly calendars
  • Research and analysis of the organic and paid posts on LinkedIn.
  • Responsible for the engagement and awareness campaigns for client's digital presence
  • Liaison with external vendors for the smooth operation of promotional activities
  • Work with the CEO and the Brand manager for the upcoming corporate events and activities to boost client's digital presence

Head of Digital

Hustle Media House Pvt. Ltd.
Mumbai
06.2017 - 11.2020

Management:

· Managing, training & grooming team members

· Hiring and growing the internal team

· End to end solution with respect to account management including pitches, briefing, execution & daily overlooking the account growth


Social Media:

· Lead a team of 3-4 executives for various brands from sectors like Fashion, Real Estate, Lifestyle, BFSI etc. primarily and responsible for the team’s growth.

· Worked on the strategies and overview of the brands to ensure brand’s growth, engagement, reach & revenue along with developing firm client relationship.

· Screen, communicate & coordinate with various online and offline vendors for influencers & video requirements.

· Monitor trends, analyze & prepare insights, emailers to educate internal as well as external audience


Branding:

· Worked on brand nomenclatures for brands from FMCG Sectors

· Derived online brand positioning for the growth and was also required to audit complete brand presence to provide a thorough consulting.

Senior Social Media Executive

Digital Law & Kenneth | Saatchi & Saatchi
Mumbai
01.2016 - 03.2017
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Analyzed and reported social media and online marketing campaign results.
  • Conceptualize, Execute & Monitor brand's digital marketing initiatives
  • Creating awareness about the brand through online channels
  • Curate visual stories through influencer communities & partnerships
  • Handling clients and mediating new contracts.
  • Ideation and content creation for Social Media Profiles.
  • Handling the execution part of Facebook, Twitter, Instagram, YouTube & LinkedIn.
  • Leading the social media strategy for new business opportunities

Social Media Associate

Hungama Digital Services
Mumbai
09.2014 - 12.2015
  • Managed Facebook, Instagram and Twitter content to keep brand messages consistent.
  • Encouraged audience engagement and shared information about product launches and current promotions.
  • Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
  • Developed social media calendar, which included scheduling email blasts, social media posts, marketing campaigns and website updates.
  • Creating monthly/ quarterly plans
  • Content creation & execution
  • Social media community management
  • Campaign ideation & creative visualization
  • Client servicing
  • Monthly social media reports

Social Media Account Manager

Gozoop Online Private Ltd.
Mumbai
04.2013 - 06.2014
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Analyzed and reported social media and online marketing campaign results.
  • Created actionable plans to grow and maintain followers through Twitter, Facebook and Instagram.
  • Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.

Education

High School Diploma -

Maya Academy of Advanced Cinematics
Mumbai
03.2011 - 01.2013

Bachelor of Science - Zoology

Mumbai University
Mumbai
06.2003 - 03.2007

Skills

    Social media marketing

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Brands

Mahindra Gusto (Automobile)

Mahindra Centuro (Automobile)

Mahindra Racing (Automobile)

Mahindra Lifespaces (Real Estate)

Purvankara (Real Estate)

Provident (Real Estate)

Schwarzkopf Professional (Cosmetic)

Indola Professional (Cosmetic)

Davidoff Cool Water (Cosmetic)

Calvin Klein One (Cosmetic)

Arun Icecreams (FMCG)

Koye – Swayos Aahar (FMCG)

Nutrizoe (FMCG)

Ramee Grand Hotels – Bahrain (Hospitality)

Coffee & Tea Festival – Dubai (Events)

IDBI Marathons (Events)

Renault - Gang of Dusters (Events)

Batukbhai Sons Jewellers

Nova Tours & Travels (Travel)

Birla LIVA (Garments)

109F (Garments)

Fusion Beats (Garments)

Petersons Technology Partners (IT Staffing)

Gini & Jony (Garments)

Navbharat (Print Media)

Times Network (Entertainment)

Shooting Stars – Dubai (Entertainment)

Shorts TV (Entertainment)

Junglee Pictures – Talvar Movie (Entertainment)

Junglee Pictures – Dil Dhadakne Do (Entertainment)

Tribe3 (NBFI)

Choice India (NBFI)

ICICI Prudential (Insurance)

Tata AIA Life (Insurance)

Tata Nelco (Technology)

HealthifyMe (Health Tech)

Candelite – Dubai (FMCG)

Candy Cakes – Dubai (FMCG)

Aido – Dubai (Ecom)

Immrse (EdTech)

Upgrad (EdTech)

EdVay (EdTech

Divine Tubes (B2B)

Okie Technologies (Electronics)

Emagine (HR Technologies)

Choice International (Finance)

Jiffy (Finance)

Timeline

Key Account Manager

Design Shifu
12.2021 - 03.2022

Digital Marketing Freelancer

Peterson Technology Partners, Choice International Pvt. Ltd.
12.2020 - 12.2021

Head of Digital

Hustle Media House Pvt. Ltd.
06.2017 - 11.2020

Senior Social Media Executive

Digital Law & Kenneth | Saatchi & Saatchi
01.2016 - 03.2017

Social Media Associate

Hungama Digital Services
09.2014 - 12.2015

Social Media Account Manager

Gozoop Online Private Ltd.
04.2013 - 06.2014

High School Diploma -

Maya Academy of Advanced Cinematics
03.2011 - 01.2013

Bachelor of Science - Zoology

Mumbai University
06.2003 - 03.2007
Dipak RajputAdvertising & Marketing Professional