Digital Marketing Manager
RN Valves and Faucets
11.2024 - Current
DIPAK SINGH
DIGITAL MARKETING
Noida,UP
Timeline
Performance Marketing Manager
Rural Star
02.2024 - 11.2024
Performance Marketing Manager
360 Realtors
11.2023 - 01.2024
Performance Marketing Manager
PropShop
01.2023 - 10.2024
Performance Marketing Executive
Tech Mantra Solution
01.2020 - 12.2023
Certification in Digital Marketing
Work History
Digital Marketing Manager
RN Valves and Faucets
11.2024 - Current
- Supported development and execution of digital marketing campaigns across multiple platforms.
- Assisted in managing social media accounts to enhance brand engagement and visibility.
- Conducted market research to identify trends and target audience preferences.
- Collaborated with design teams on content creation for marketing materials and advertisements.
Performance Marketing Manager
Rural Star
02.2024 - 11.2024
- Developed and executed marketing campaigns to enhance brand awareness.
- Assisted in managing social media channels and content creation.
- Collaborated with cross-functional teams to align marketing strategies.
- Conducted market research to identify emerging trends and consumer needs.
- Analyzed campaign performance metrics to optimize future initiatives.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
Performance Marketing Manager
PropShop
01.2023 - 10.2024
- Developing full-funnel performance marketing strategies aligned with business goals to drive leads, sales, and brand growth.
- Managing and optimizing campaigns across Google Ads, Meta Ads, Amazon Ads, Flipkart Ads, and other digital platforms with a strong focus on maximizing ROAS.
- Leveraging tools like Google Analytics, Search Console, and Ads Manager to track performance, analyze user behavior, and refine campaigns for better cost efficiency (CPC, CPA, CTR, LTV).
- Guiding junior marketers, aligning cross-functional teams, and collaborating with designers, developers, and content creators for high-performing campaigns.
- Handling high-ticket campaigns with significant budgets while ensuring profitability and sustainable growth.
Performance Marketing Manager
360 Realtors
11.2023 - 01.2024
- Developing full-funnel performance marketing strategies aligned with business goals to drive leads, sales, and brand growth.
- Managing and optimizing campaigns across Google Ads, Meta Ads, Amazon Ads, Flipkart Ads, and other digital platforms with a strong focus on maximizing ROAS.
- Leveraging tools like Google Analytics, Search Console, and Ads Manager to track performance, analyze user behavior, and refine campaigns for better cost efficiency (CPC, CPA, CTR, LTV).
- Creating and optimizing Google Merchant Center feeds, product listings, and shopping ads to increase visibility and sales across marketplaces.
- Handling high-ticket campaigns with significant budgets while ensuring profitability and sustainable growth.
Performance Marketing Executive
Tech Mantra Solution
01.2020 - 12.2023
- Running and managing ad campaigns on platforms like Google Ads, Meta Ads, Amazon Ads, and Flipkart Ads.
- Monitoring performance metrics (CPC, CTR, CPA, ROAS) and making data-driven adjustments to improve results.
- Creating and managing product listings, shopping ads, and merchant feeds to drive sales across marketplaces.
- Using tools like Google Analytics, Search Console, and Ads Manager to track performance and prepare weekly/monthly reports.
- Building effective audience segments for prospecting and retargeting to maximize conversions.
Overview
6
6
years of professional experience
Education
Certification in Digital Marketing
OnlineSkills
Digital marketing
SEM strategy development
Social media management
Content marketing strategy
Search engine optimization
Competitor analysis techniques
Web analytics
Brand development
Project management
Social media activities
Keyword analysis
SEO strategies
E-commerce marketing
Google analytics proficiency
Keyword research proficiency
Online marketing
Digital advertising platforms
Marketing strategies
Google analytics setup
Social media marketing
Campaign development
Product promotion
Google analytics
Social media expert
Online branding strategies
KPI monitoring
Channel development
Summary
Experienced with leveraging digital marketing strategies to boost brand visibility and customer engagement. Utilizes SEO and content creation to drive traffic and conversion. Strong understanding of data analytics and campaign optimization to achieve business goals.