Summary
Overview
Work History
Education
Skills
Personal Traits
Software
Timeline
Generic
Disha Singh

Disha Singh

Social Media Manager
Noida

Summary

Experienced social media professional specializing in social media strategy, execution, and analysis across diverse industries.

Managed social and digital accounts for luxury hospitality, travel, FMCG, FNB, Education, Loans, and Medical Products sectors. Proficient in social media marketing, influencer marketing, content marketing, SEO basics, metric analysis, and adaptable to emerging digital marketing tools.

Known for reliability with exceptional attendance and punctuality, creativity, innovation, technological proficiency, and quick learning ability.

Overview

9
9
years of professional experience
2015
2015
years of post-secondary education

Work History

Social Media Manager

V Spark Communications
08.2023 - 07.2025
  • Led and managed a cross-functional team of 7–8 members, including account managers, designers, and copywriters, to execute social media campaigns across multiple client portfolios.
  • Acted as a brand strategist for premium clients such as Assurance International, Goodyear, Adventus.io, Stehlen India, Kantilal Exports, Mosaic India, The Malabar Coast, SGF India, Kakapo, and others.
  • Scaled the Malabar Coast's digital presence from scratch, achieving over 500% growth in engagement and followers through content strategy and targeted campaigns.
  • Drove 400%+ growth in followers for brands like Kantilal Exports, Stehlen India, and Mavitrra with tailored organic and paid social strategies.
  • Served as the primary point of contact for clients, handling regular review calls, reporting, and strategic planning meetings.
  • Owned end-to-end client servicing, ensuring campaign success, timely deliverables, and brand alignment across all platforms.
  • Developed and executed high-performing paid ad campaigns and boosting strategies on platforms like Meta (Facebook & Instagram), LinkedIn Ads.
  • Conceptualized and designed pitch decks for prospective clients, participated in business development meetings to onboard new accounts.
  • Created and implemented detailed content calendars, ensuring consistent brand messaging and timely delivery across social channels.
  • Collaborated closely with design and copy teams to maintain creative consistency and brand tone across all digital touchpoints.
  • Conducted performance analysis and reporting, optimizing campaigns based on KPIs such as engagement, reach, CTR, conversion rates, and ROI.
  • Managed influencer collaborations, partnerships, and brand tie-ups to amplify reach and authenticity.
  • Kept up with evolving trends, platform updates, and best practices to maintain a competitive edge in social media strategy.
  • Executed crisis management and online reputation handling as needed, ensuring brand image remained positive.
  • Monitored and responded to comments, DMs, and mentions to enhance community engagement and customer experience.
  • Strategized and managed personal branding for top executives and thought leaders across LinkedIn and Twitter, driving content and visibility for clients like Aneesh Jain (Thrivepass), Ravi Aggarwal (Cellecor), Dr. Masooma Rizvi, and Rohit Chanana (Investor) & kanika Chhabra (CEO).
  • Created platform-specific content calendars, optimized profiles, and increased organic reach and engagement.
  • Focused on thought leadership positioning, industry visibility, and audience building.
  • Planned and executed product launches and event campaigns, from pre-buzz to post-event highlights.

Account Manager

Maverick Digital
02.2023 - 08.2023
  • Account management for Clients like Garmin India, HCL Jigsaw, Orange & more.
  • An integral part of the planning and execution, strategizing the social media, execution, and content creation for the clients.
  • Handled Creative strategic planning, content strategy, and execution of the Social Media platform.
  • Worked on digital and social pitches, social media analysis, Reporting, Client servicing, and Online reputation management.
  • Strategized & executed content creation and influencer marketing campaigns across Facebook, Instagram & Twitter.
  • Planning and execution for Social Media caption creation.
  • Client Servicing.

Account Executive – Social Media & Client Servicing

BCV- A Rate Gain Company
08.2021 - 12.2022
  • Client management for a portfolio of over 25 luxury hospitality brands (Hyatt, Marriott, Westin, Hilton, PM Groups Hotel) across North America, America & London.
  • Worked in a multi-disciplinary team to plan and deliver fully integrated social campaigns for client.
  • Collaborate with senior team members to develop client-specific, editorial calendars that raise awareness, drive meaningful connections, and encourage community members to act.
  • Create customized Instagram Stories according to brand guidelines that deliver on the objectives and goals of each client.
  • Play a role in strengthening a client’s Instagram community by contributing to the steady growth of an engaged audience.
  • Used creative tools to create compelling visual assets with a luxury aesthetic for social media resulting in regular engagement across the platform.
  • Coordinating monthly performance reviews and recommendations for the development of Positive Content to build trust among the audience for the brand.
  • Deliver against multiple deadlines, shifting priorities as needed to meet organizational goals.
  • An integral part of the planning and execution team, I was involved in strategizing the social media execution for the clients.
  • Handled strategic planning, content strategy and execution of Social Media platform content.

SOCIAL MEDIA COORDINATOR

CASHURDRIVE MARKETING
06.2019 - 07.2021
  • Working with the Digital team of 10 members – SEO, Copy, Designing, Website Management & Paid Campaigns.
  • Worked on clients Like THAI AIRWAYS, NOK AIR, CARGO FLASH, BONJOUR GROUP, TATA MOTORS, BAJAJ, etc.
  • Serving a role on Nok Air’s First social media campaign for their Inaugural Flight from Guwahati to Bangkok.
  • Worked on digital and social pitches, social media analysis, Reporting, Client servicing and Online reputation management.
  • Strategized & executed content creation and influencer marketing campaigns across Facebook, Instagram & Twitter.
  • Managed the creative team to develop the brand aesthetic and communication across the website and social channels.
  • Planning and execution for Social Media caption creation.
  • Planning and execution for influencer marketing for Bonjour Socks & Nok Air.

Social Media Executive

DigiASAP
01.2018 - 06.2019
  • Worked on Brands Like BTCWIRES, BIENT TECHNOLOGY, FUSION CURRY, HOUSE OF OCF, GHOOMAR TRADITIONAL THALI RESTAURANT and more.
  • Participation in Wire Summit Event by BTCWIRES, Hosting Live stream for event coverage and social media presence.
  • Worked on Digital and social pitches, social media analysis, and research on new platforms for FMGC-centric brands.
  • Key accounts management on social media channels (Twitter, Facebook, Instagram, Medium & Quora).
  • Achieve a strong, visible social media presence & develop concepts with Moment marketing continuously monitor online public relations and ensure the success of client programs.

SEO/SMO Analyst

TIS India
01.2017 - 01.2018
  • Conduct on-page and off-page SEO activities for client sites & In house projects.
  • Worked on websites maintenance, SEO management, Guest Posting, keyword ranking and content curation for Tour My India.
  • Secure quality backlinks through various link-building iterative. Generate weekly reports from Google Analytics.
  • Assist the content team with the creation of high-quality informative content as per the requirements of the Webmaster.
  • Key accounts management on social media channels basically (Twitter & Facebook & Quora) For the South African Project.
  • Create, design & publish content on social media channels. Manage Twitter and Facebook feeds, maintaining a steady flow of content and engagement with followers.

Freelancer
  • Worked on clients in terms of contract basis & campaign basis.
  • Worked on SEO and Social Media Campaigns, Social Media Analysis, and research on new platforms for ROI.
  • Worked with WHOLE BLOSSOM, STAREX UNIVERSITY, HANAGOBAL, LEGALKART, LOANWALLE.
  • Create, design & publish content for various social media channels.

Education

Bachelor of Technology -

I.T.S Engineering college

XII - undefined

Board of Intermediate Education Uttar Pradesh

X - undefined

Board of High School Uttar Pradesh

Skills

  • Social Media Content Creation
  • Team Management
  • Brand Management
  • Campaign Execution
  • Influencer Marketing
  • Creative Execution
  • Social Media Marketing
  • Basic SEO
  • Integrated Campaigns

Personal Traits

  • Reliable (exceptional attendance and punctuality)
  • Creative
  • Innovative
  • Technologically savvy
  • Quick to learn new skills

Software

Asana

Trello

Sprout Social

Buffer

Hootsuite

Canva

Timeline

Social Media Manager

V Spark Communications
08.2023 - 07.2025

Account Manager

Maverick Digital
02.2023 - 08.2023

Account Executive – Social Media & Client Servicing

BCV- A Rate Gain Company
08.2021 - 12.2022

SOCIAL MEDIA COORDINATOR

CASHURDRIVE MARKETING
06.2019 - 07.2021

Social Media Executive

DigiASAP
01.2018 - 06.2019

SEO/SMO Analyst

TIS India
01.2017 - 01.2018

Freelancer

XII - undefined

Board of Intermediate Education Uttar Pradesh

X - undefined

Board of High School Uttar Pradesh

Bachelor of Technology -

I.T.S Engineering college

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Disha SinghSocial Media Manager