Divya Grover
Team Lead - Grade 3
NOIDA,Uttar Pradesh
Summary
Sales and marketing professional with extensive experience in higher education and edtech, currently leading the Doctorate vertical at upGrad. Proven expertise in consultative sales, B2C/B2B acquisition, and channel business development, having successfully enrolled multiple C-suite leaders and driven partner revenue through College Vidya. Adept at marketing strategy and analytics, certified with an Advanced Marketing Certificate from MICA, with hands-on exposure to tools like CRM systems (Salesforce, Leadsquared), marketing automation platforms, lead management tools, and analytics dashboards (Google Analytics, Power BI, Excel). Skilled in mentoring and managing sales teams, optimizing pipelines through data-driven strategies, and aligning marketing insights with sales execution to maximize conversions, shorten sales cycles, and deliver measurable business growth.
Overview
8
8
years of professional experience
Work History
Expert Counselor (Team Lead) - Grade 3
Upgrad Education Pvt Ltd
NOIDA
11.2022 - Current
- As Team Lead – Doctorate Programs (Sales and Counseling) at upGrad, I lead end-to-end sales operations for the Doctorate vertical, managing a team of counselors to achieve revenue, conversion, and enrollment targets. I bring expertise in consultative sales, having counseled and enrolled multiple C-suite leaders and senior executives by identifying needs, probing requirements, and positioning the right program solutions. My role includes coaching and mentoring the sales team on B2C sales strategies, need-based pitching, and objection handling, while tracking performance against KPIs. I leverage data-driven sales techniques to optimize lead conversion, shorten sales cycles, and maximize closures.
- As part of the Channel Business at upGrad , I worked closely with the strategic channel partner, College Vidya , where I was responsible for driving both training and revenue growth. My role involved onboarding, training, and enabling partner sales teams to effectively pitch upGrad's programs, ensuring alignment with organizational sales goals. By building strong relationships and providing consistent support, I successfully enhanced partner engagement, improved sales efficiency, and achieved significant revenue outcomes.
Assistant Manager
Extramarks Education
Gurgaon
07.2022 - 10.2022
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
- Developed loyal and highly satisfied customer base through proactive management of team customer service strategies.
- Assisted in organizing and overseeing assignments to drive operational excellence.
- Generated repeat business through exceptional customer service and responded to customer concerns with friendly and knowledgeable service.
- Developed strategy to increase sales and drive profits.
- Established objectives to offer team members clear roadmap to help company achieve overall goals.
- Helped with planning schedules and delegating assignments to meet coverage and service demands.
- Introduced new products or services, increased marketing activities and improved customer service to drive sales.
Senior Business Development Associate
BYJUS
NOIDA
02.2021 - 07.2022
- Call and connect with potential customers from database provided.
- Booking home demos
- Counselling student properly based on prior research about student's activity.
- Assist parents to subscribe and drive successful revenue for organisation.
- Update and manage all sales activities and account information in CRM.
- Maintaining revenue and retaining customers post sales.
- Produced high-volume orders to effectively meet customer demand.
- Exceeded goals through effective prioritisation and consistent work ethic.
- Received certificate for generating highest revenue in a quarter.
- Resolved customer queries and problems using effective communication and providing step-by-step solutions.
SENIOR CABIN CREW
SPICEJET LTD.
Ahmedabad
03.2018 - 01.2021
- Worked with meticulous attention to detail throughout pre-flight safety and security checks.
- Promoted in-flight customer purchases and increased sales.
- Presented swift, positive resolutions to customer issues and complaints, minimising disruption to nearby passengers.
- Coached and mentored junior cabin crew members, aiding first-class team service delivery.
- Spoke clearly and professionally throughout cabin announcements, effectively communicating flight updates and information.
- Top crew for 5 quarters for extracting highest sales on-board.
- I was in top-5 crew for getting highest appreciations from passengers Pan India.
Education
BBA - Marketing And Business Management
HINDU GIRLS COLLEGE
Sonipat06.2019
MBA - Aviation Management
Amity University
Hybrid07.2021
Advanced Certificate in Digital Marketing & Comm - Digital Marketing
MICA
Remote03.2024
Skills
Sales & Business Development
Analytics: Google Analytics, Power BI, Excel (Advanced)
CRM: Salesforce, Leadsquared
Tools & Technologies
Digital Marketing & Lead Generation
Marketing Analytics & Consumer Insights
Marketing & Strategy
Negotiation & Objection Handling
Channel Sales & Partner Management
Revenue Growth & Target Achievement
Consultative Selling
Sales & Business Development
Accomplishments
- Single girl in Rewards and Recognition for highest revenue in one quarter.
- Presented team in every Achiever celebration for meeting sales target.
- Received multiple appreciation letters from Customers.
- RANK 3 - PAN INDIA in Extramarks.
Timeline
Expert Counselor (Team Lead) - Grade 3
Upgrad Education Pvt Ltd
11.2022 - Current
Assistant Manager
Extramarks Education
07.2022 - 10.2022
Senior Business Development Associate
BYJUS
02.2021 - 07.2022
SENIOR CABIN CREW
SPICEJET LTD.
03.2018 - 01.2021
BBA - Marketing And Business Management
HINDU GIRLS COLLEGE
MBA - Aviation Management
Amity University
Advanced Certificate in Digital Marketing & Comm - Digital Marketing
MICA