Donita Bauman

• Collaborated with senior leadership team
• Reviewed internal reports and identified areas of risk or potential cost savings.
• Identified opportunities for improvement in operational performance metrics.
• Developed and implemented strategic plans to ensure organizational goals were met.
• Ensured compliance with all relevant regulations, policies and procedures.
• Recruited, trained, supervised, evaluated, and mentored staff members.
• Developed policies and procedures to ensure compliance with corporate standards.
• Developed and implemented comprehensive strategies to improve operational processes and organizational efficiency.
• Conducted regular meetings with department heads to review progress on strategic initiatives.
• Developed and executed marketing strategies to increase volume
• Assessed employee performance against established benchmarks or targets.

As the Marketing Director, Community Relations Director, Business Development Liaison (most recent role) at Heritage Pointe Communities, I have successfully rebranded our logo, created three new websites, developed all new marketing material, and assisted in filling a brand new continuing care retirement community in the Fort Wayne market. I also have been in charge of developing all television, newspaper, and digital advertising. Along with being in charge of all marketing collateral, I have assisted in not only maintaining census in our three campuses but also developing relationships with new referral sources, which include physicians. In addition to being in charge of marketing, I also work alongside our admissions team across all three campuses to ensure the referral process is completed in a professional and timely manner.

In charge of maintaining relationships and developing new business relationships for referral sources within a six county radius in the state of Indiana. Also, assisted in expanded services into the Marion market and surrounding communities, as well as, the hiring and training of additional community relations representative. In addition to being the lead community relations representative, I was also in charge of all fundraising for our non-profit organization.

• Developed policies and procedures to ensure compliance with corporate standards.
• Established relationships with vendors and suppliers to secure favorable terms for materials or services.
• Developed and implemented comprehensive strategies to improve operational processes and organizational efficiency.
• Assessed employee performance against established benchmarks or targets.
• Developed and implemented strategic plans to ensure organizational goals were met.
• Identified opportunities for improvement in operational performance metrics.
• Oversaw strategic planning and implementation to ensure organizational goals were met.

Nurse technician in Surgery, Med-Surg and Emergency Department. Also, worked in Medical Records scanning patients medical records.