Work Preference
Summary
Overview
Work History
Education
Skills
Personal Information
Languages
Demonstrative Achievements
Timeline
Generic
Dorai Thiagarajan
Open To Work

Dorai Thiagarajan

Mumbai

Work Preference

Job Search Status

Open to work
Desired start date: Open to discussion

Desired Job Title

Vice PresidentInternational SalesVice President SalesBusiness HeadCEO

Work Type

Full Time

Location Preference

On-SiteHybrid
Location: Mumbai, IN
Open to relocation: Yes

Salary Range

₹14000000/yr - ₹18500000/yr

Important To Me

Career advancementWork-life balanceCompany CulturePaid sick leavePaid time off

Summary

Dynamic Vice President with over 30 years at Aparna Enterprises Ltd, excelling in strategic planning and channel management. Proven track record in driving revenue expansion and fostering franchise development. Adept at market analysis and team leadership, successfully introducing a renowned European brand to India and enhancing customer satisfaction through innovative sales strategies.

Overview

32
32
years of professional experience

Work History

Vice President

Aparna Enterprises Ltd
Hyderabad
06.2024 - Current
  • Identifying new business opportunities, overseeing sales and marketing activities, driving market expansion, and enhancing business performance
  • Leading channel sales initiatives in designated regions
  • Established franchise partnerships nationwide while managing multiple projects to ensure alignment with business objectives.
  • Coordinated partnerships with major corporations to execute targeted sales promotions that improved overall sales performance.
  • Over 30 years of experience in Sales of interior related products -modular furniture and premium fittings
  • Devised and implemented sales and marketing plans focused on fostering consumer loyalty and increasing sales volumes.
  • Examined current marketing trends, monitored competitors' actions, and offered insights to optimize sales and marketing tactics
  • Collaborating with distribution partners to acquire new business within current accounts in emerging markets
  • Developing visual merchandising displays and outlet designs to uphold a premium store image; overseeing stores to pinpoint discrepancies between expected and real performance
  • Educating channel partner employees on products; creating enterprise-wide marketing initiatives and monitoring outcomes
  • Setting up operations and Managing finance, Human resource, Administration, Logistics , Imports Etc
  • Enforcing stock audits and inventory management practices, and coordinating dispensing operations
  • Building and maintaining healthy business relations with existing clients, ensuring high customer satisfaction matrices by achieving delivery & service quality norms
  • Introducing a renowned European furniture brand in the Indian market

International Sales

Sea Bauformat India Pvt Ltd
04.2013 - 04.2024
  • German Modular Kitchens & wardrobes
  • Created financial models for forecasting revenue from international sales activities.
  • Collaborated with international sales, manufacturing and shipping departments to process necessary documentation and manage related logistics.
  • Coordinated with internal departments to ensure the successful execution of international sales campaigns.

Vice President Sales

Kitchen Grace India Pvt. Ltd.
04.2012 - 04.2013

Business / Product Head

Pantaloons Retail India Ltd.
Mumbai
12.2009 - 04.2012

Business Head

Hafele India Pvt. Ltd.
Mumbai
02.2004 - 12.2009
  • Collaborated with leading international brands to deepen understanding of kitchen trends and establish partnerships with key European manufacturers.
  • Led strategic initiatives to enhance product offerings and market positioning.
  • Managed cross-functional teams to streamline operations and improve efficiency.
  • Developed and implemented business strategies to drive growth and profitability.

Regional Sales Manager

Lifestyles (Blum Distributors for India)
Mumbai
04.2001 - 02.2004

Production Head

GDR Engineering Works
Mumbai
05.1994 - 03.2001
  • Fabricated metal parts using tools and dies to meet production specifications
  • Managed daily production schedules to optimize workflow and efficiency.
  • Supervised staff to ensure adherence to safety and quality standards.
  • Coordinated equipment maintenance to minimize downtime in operations.

Education

Diploma - Mechanical Engineering, Auto Cad

Dayanand Sagar College of Engineering
Bangalore
01-1992

Skills

  • Strategic Business Development
  • Revenue Expansion
  • Sales and Marketing
  • Business Management
  • Channel Management
  • Market expansion
  • Market & Competitor Analysis
  • Competitor analysis
  • Competitor trends
  • Project management
  • Strategic Planning
  • Team leadership
  • Leadership
  • Business development
  • Product Augmentation

Personal Information

Date of Birth: 07/10/73

Languages

  • Hindi
  • Marathi
  • Tamil
  • English
  • Hindi
  • Marathi
  • Tamil

Demonstrative Achievements

  • Dealt with high-end Key customers and done High Value Sales & Projects across the country (majorly in HAFELE & SEAFORM)
  • Gained international exposure of visiting Major exhibitions like Saloni de Mobel on a regular basis visit to International Brands
  • Honoured by the company in the form of best Salesperson & Franchisee development
  • Received appreciation & recognition from the management Board of the company for repeatedly achieving goals
  • Appreciated for forming a new team launching the brand nationwide, setting it up & establishing sales
  • Contributed to successfully launching new product launches within the market with special sales schemes appreciated at the German headquarters for achieving good brand recognition and sales in the Indian market
  • Overseas project sales experience (especially Ghana & Sri Lanka)

Timeline

Vice President

Aparna Enterprises Ltd
06.2024 - Current

International Sales

Sea Bauformat India Pvt Ltd
04.2013 - 04.2024

Vice President Sales

Kitchen Grace India Pvt. Ltd.
04.2012 - 04.2013

Business / Product Head

Pantaloons Retail India Ltd.
12.2009 - 04.2012

Business Head

Hafele India Pvt. Ltd.
02.2004 - 12.2009

Regional Sales Manager

Lifestyles (Blum Distributors for India)
04.2001 - 02.2004

Production Head

GDR Engineering Works
05.1994 - 03.2001

Diploma - Mechanical Engineering, Auto Cad

Dayanand Sagar College of Engineering

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Dorai Thiagarajan