Drashti Shah
Summary
- Possessing a comprehensive understanding of relevant regulations and institutions, I am proficient in mitigating risks associated with Marketing Management.
- My positive outlook and robust learning capabilities have significantly contributed to my exceptional academic accomplishments.
- I am a creative and dynamic individual, eager to expand my experience, knowledge, and skills within a vibrant, digitally focused workspace.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Associate Project Manager
Weber Shandwick
Mumbai
02.2021 - Current
- Excellent communication and teamwork skills, with a creative mindset to develop innovative social media strategies that align with business goals.
- Proficient in managing and optimizing various social media platforms including Facebook, Instagram, Twitter, LinkedIn, and YouTube with executing award winning campaigns.
- Providing content strategies, solutions and media performance for the clients with managing their complete Digital Performance for different clients like Larsen and Toubro, Marvel, Disney, Exxon Mobil etc.
- Analyzed existing processes to identify areas for improvement and streamline operational efficiencies.
- Identified potential risks associated with assigned projects and developed mitigation strategies.
- Tracked financial performance of assigned projects throughout their lifecycle.
- Resolved conflicts between stakeholders in a timely manner to prevent delays or disruptions in workflow.
- Created comprehensive reports summarizing project successes, challenges, and recommendations for future improvement initiatives.
Co- Founder
Mumbai Munchies Blog (Self Employed)
02.2020 - 09.2020
- Driving awareness for Mumbai's restaurants through engaging blog content disseminated via social media platforms.
- Providing authentic reviews and gathering audience feedback on various restaurants through social media interactions.
- Developing original and compelling blog content from the ground up.
Digital Media Executive
WATConsult- Denstu Aegis Network
05.2019 - 07.2019
- Delivering exceptional client service for prominent brands such as ICICI Lombard, Teddyy Baby Diapers, Accu Chek, and Mahindra World City.
- Overseeing the complete digital performance of these accounts, encompassing Media Planning, Advertisements, Social Media, and Website management.
Assistant Marketing Head
Music Culture and Art
05.2019 - 07.2019
- Experience in Direct Marketing, utilizing tools such as postal mailings, copywriting, mail piece design, and database manipulation to achieve desired revenue generation goals
- Exceptional written and verbal communication skills, aiding in the development of both internal and external relationships with key stakeholders in the Marketing sector
- Proven track record of supporting Sponsorship and Sales teams, leveraging strategic relationships to help them exceed their revenue targets
Social Media Analyst
Graduate Guru
05.2019 - 07.2019
- Implemented best practices for optimizing organic search visibility across all major search engines.
- Built relationships with key stakeholders within the organization to ensure alignment between business goals and social media activities.
Education
Post-Graduation Diploma in Management Studies - Marketing
Atharva Institute Of Management Studies – Mumbai, India
07.2020
Master of Commerce - Management
University Of Mumbai, India
10.2019
Bachelor of Management Studies - Marketing
Kapol Vidyanidhi College Of Management – Mumbai, India
05.2017
Higher Secondary Certification - Commerce
KES Shroff College Of Arts and Commerce, Mumbai, India
03.2014
Secondary School Certification -
St Lawrence High School, Mumbai, India
03.2012
Skills
- Copywriting
- Meeting facilitation
- Technical Planning
- Risk Management
- Quality Control
- Verbal communication skills
- Go-getter in execution
Certification
- Digital Marketing
- SAP
Languages
- English
- Gujarati
- Hindi
- Marathi
- German
Timeline
Associate Project Manager
Weber Shandwick
02.2021 - Current
Co- Founder
Mumbai Munchies Blog (Self Employed)
02.2020 - 09.2020
Digital Media Executive
WATConsult- Denstu Aegis Network
05.2019 - 07.2019
Assistant Marketing Head
Music Culture and Art
05.2019 - 07.2019
Social Media Analyst
Graduate Guru
05.2019 - 07.2019
Post-Graduation Diploma in Management Studies - Marketing
Atharva Institute Of Management Studies – Mumbai, India
Master of Commerce - Management
University Of Mumbai, India
Bachelor of Management Studies - Marketing
Kapol Vidyanidhi College Of Management – Mumbai, India
Higher Secondary Certification - Commerce
KES Shroff College Of Arts and Commerce, Mumbai, India
Secondary School Certification -
St Lawrence High School, Mumbai, India
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