Drishty
Bangalore
Summary
Ambitious Sales Officer with 1.5+ years promoting and selling products and services to targeted industry clients. Outstanding track record of developing pipeline of prospects and networking with decision-makers and suppliers. Demonstrated product features and applied influencing skills to close sales. Headed sales team to achieve annual targets through tactical sales strategies and excellent customer service.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Sales Officer
VIP Industries
07.2023 - Current
- Managed VIPIL’s Modern Trade Accounts: Oversaw key accounts such as Hypermarket, Vishal Mega Mart, Metro, Lifestyle, Centro, and Shoppers Stop, across Karnataka.
- Achieved Sales Targets: Consistently met over 95% of monthly and quarterly sales targets for both primary and secondary sales.
- Sales Reporting: Generated and transmitted daily, weekly, and monthly sales reports, providing actionable insights for strategic planning.
- Negotiated POs: Effectively negotiated purchase orders with local buying managers, ensuring timely and accurate stock procurement.
- Stock Fill Rates: Maintained fill rates above 90% for modern trade accounts through efficient coordination with the supply chain team.
- Trade Activation: Executed trade activation strategies for merchandising, new launches, visibility, and promotions across key modern trade chains.
- Team Management: Supervised team leaders and third-party promoters, enhancing merchandising effectiveness and increasing product offtake.
- Market Intelligence: Monitored and analyzed market trends, competition, pricing, and schemes to with 85% accuracy to form business strategies.
- Coordination with Regional Team: Coordinated with the regional commercial team for timely billing, material dispatches, and channel accounting.
- Stock Indenting: Managed timely stock indenting from the regional warehouse, ensuring availability and prompt supply to local stores.
- Data Management: Maintained accurate and comprehensive sales and stock data, supporting efficient operations and strategic decision-making.
- Performance Improvement: Implemented strategies that led to a 45% improvement in sales performance and operational efficiency.
Sales and Marketing Intern
Outlook Publication Pvt Ltd.
04.2022 - 06.2022
- · Conducted market research to inform strategic decisions and optimize marketing efforts. Formulated and implemented marketing strategies for product extensions and new launches
- Managed customer expectations and helped navigate sales processes by demonstrating products to customers, answered questions, and redirected objectives to positive features.
- Managed 5 categories of magazines using knowledge jockey portal.
- Outperformed fellow interns by achieving highest sales through cold calling and Online interaction.
- Tracked campaign performance using Google analytics tools, providing valuable insights for future marketing efforts.
Education
Masters of Business Management - Marketing
International School Of Management Excellence
Bengaluru, India03.2023
Bachelor of Arts - Economics
Magadh University
Patna, India12.2019
Skills
Sales Presentations
Sales Training
Sales Reporting
Proficient in MS Pursuit
Design thinking
Effective negotiation
Power BI Dashboard
Tableau
Google Ads
Google Analytics
Attention to details
Collaboration skill
Problem-solving skill
Influencing skills
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Maithili
Upper intermediate (B2)
kannada
Beginner (A1)
Certification
- Lean six sigma (green belt) by KPMG
- Programmatic Advertisement
- Google Project management
- Digital Marketing and E-commerce by Google
- International Business Program By Management Development Institute of Singapore.
Timeline
Sales Officer
VIP Industries
07.2023 - Current
Sales and Marketing Intern
Outlook Publication Pvt Ltd.
04.2022 - 06.2022
Masters of Business Management - Marketing
International School Of Management Excellence
Bachelor of Arts - Economics
Magadh University
- Lean six sigma (green belt) by KPMG
- Programmatic Advertisement
- Google Project management
- Digital Marketing and E-commerce by Google
- International Business Program By Management Development Institute of Singapore.
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