Dr. Radhika Kukade

Seasoned professional with over 12 years of diverse experience spanning academia and industry. Holding a Ph.D. in Marketing from SPPU, Pune, and an Executive Program in Digital Marketing from IIM Jammu, I passionately nurture the next generation of talent, empowering them with knowledge and skills to thrive. In the corporate arena, I lead impactful initiatives, delivering bespoke training programs across India and the UAE in Marketing, CRM, and Digital Marketing. As a Content Strategist at Digitalzone, I collaborate with a talented team to develop high-quality content for leading B2B publications. Driven by a relentless pursuit of knowledge and innovation, I leverage my expertise to drive business success and meaningful customer connections.

• ONE Patent Published
• 10+ Research Papers in International & ABDC Journals

• Marketing Management
• Retail Management
• Customer Relationship Management
• Brand Management
• B2B & CRM
• Advanced CRM
• Entrepreneurship Development
• SEO & Mobile Marketing
• Digital Marketing
• Marketing Analytics
• Advertising & Public Relations
• Services Marketing
• Startup & New Venture
• General Management

• Sustainable Effects of Covid-19 Pandemic on Consumer Behavior, Empirical Economics Letters, 22 (Special Issue 2), 01/2023, 1681 8997
• Acceptance of Self-Learning-Based Model among Online and Distance Learning Pupils: A Qualitative Study, Symbiosis Journal SIRJODL, 4 Issue 2, 07/2022, 2582-9009
• Sustainable Effects of Covid-19 Pandemic on Consumer Behavior, International Conference conducted by MITWPU School of Commerce, 03/11/2022
• Marketing problems of small-scale industries, International Conference conducted by IMSCD&R, Indian Journal of Current Trends in Management
• Review of Performance and contribution of MSME’s in the Indian Economy, International Conference organized by International Research Conference Proceeding on Industry 4.0 - Engaging with Disruptions by Dr. D.Y. Patil Vidyapeeth's Global Business School & Research Centre, 03/2020
• Role of educational institutions in entrepreneurship development for sustainable development of economy, International Conference organized by International Research Conference Proceeding Incubation-iv, organized by D.Y.Patil School of Management, Lohegaon, Pune
• Digital Marketing Strategies for Small Scale Industries: A Review, International Conference organized by International Research Conference Proceeding Incubation-iv, organized by D.Y.Patil School of Management, Lohegaon, Pune
• Evaluation of time management practices amongst management students, State level conference organized by BBA Department of New Arts, Commerce and Science College Ahmednagar, 2016
• Problems and Prospects of ecommerce in Indian Context, Conference on ‘Emerging Trends in Management and IT: A way towards Sustainability in Corporate World’ held at MITCOECMSR, Kothrud, Pune

• Marketing Strategy design, development and deployment for Leadership teams in Telecom, Service and IT industry.
• Design & Development of Leadership workshops and mentoring projects execution for IT and service domain for Middle East region.
• Project scoping & sourcing for middle east market pertaining to service and consultancy tenders
• Preparing consultancy, training and mentoring business proposals considering scope of work from the tender
• Design & development of content in the marketing, entrepreneurship development, general management and project management domain to be delivered by trainers in the middle east region
• Scheduling and planning for the project execution of the training and consultancy assignments across the globe
• Co-ordination and documentation for all the projects in the middle east region

Key Tasks Undertaken:

1. Marketing Strategy design, development, and deployment for Leadership teams in the Telecom, Service, and IT industry.

2. Design & Development of Leadership workshops and mentoring projects execution for IT and service domain for the Middle East region.

3. Project scoping & sourcing for the Middle East market about service and consultancy tenders

4. Preparing consultancy, training, and mentoring business proposals considering the scope of work from the tender

5. Design & development of content in the marketing, entrepreneurship development, general management, and project management domains to be delivered by trainers in the Middle East region.

6. Scheduling and planning for the project execution of the training and consultancy assignments across the globe.

7. Co-ordination and documentation for all the projects in the Middle East region